Real-World Case Studies and Customer Success Stories with MyPreferences

PossibleNOW helped a large retail customer save $9.2 million each year. They used digital adoption to cut print costs. The company reduced invoice costs by $4 million and catalog distribution costs b...y $5 million. They saved 4.5 million invoices and envelopes and 1.6 million catalogs. Nearly 400,000 customers switched to digital catalogs and online ordering. The program supported go green initiatives and improved targeting for direct mail.
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MyPreferences helped SiriusXM manage complex business rules for customer preferences. The platform let SiriusXM adapt as their rules changed. SiriusXM could add new questions to better serve customer...s. The system was flexible and easy to update. This made it easier for SiriusXM to meet customer needs.
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PossibleNOW helped SiriusXM align legal and marketing teams for better preference management. SiriusXM faced challenges getting different business units to agree. PossibleNOW brought departments toge...ther to meet both regulatory and business needs. This ensured clear rules for how customer preferences are handled. The result was better alignment and smoother implementation of compliance solutions.
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SiriusXM used PossibleNOW's preference center to improve compliance management. New telemarketing rules for wireless numbers required a better way to manage consent. The solution helps SiriusXM stay ...compliant and keep their marketing channels open. They can now send emails, texts, direct mail, and telemarketing without interruption. This protects their ability to reach customers and supports ongoing marketing efforts.
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PossibleNOW helped a national health insurance provider use a digital preference center. The company wanted to cut costs from printing and mailing required paperwork. They switched to a postcard mode...l and encouraged members to use an online portal. Over 1.1 million members created web portal accounts. 860,000 made preference selections. The company saved $1.3 million in paper and mail costs in one year.
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Digital adoption led to reduced paper and mail expenses, improving customer experience and decreasing opt-outs for the company involved.

Digital adoption led to reduced paper and mail expenses, improving customer experience and decreasing opt-outs for the company involved.

PossibleNOW MyPreferences helped ScotiaBank create a single place for all CASL-related data. The bank can now track and measure opt-out and unsubscribe requests. This helps ScotiaBank send better com...munications to customers. The digital tool lets customers manage their preferences on their phones or computers. Many customers now use self-service to control their preferences.
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PossibleNOW helped a top ten US bank use opt-down options to reduce global opt-out rates. The bank used flexible preference and consent management to keep more customers engaged. This led to a $9.6 m...illion revenue increase over five years. The solution saved 60% of global opt-outs, keeping 20,600 more customers for marketing. The bank improved cross-sell opportunities and customer retention. A digital channel strategist said the program improved communications across the enterprise.
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MyPreferences helped a bank create a centralized consent repository. The bank needed all data in one place for easy access and regulatory response. The solution allowed other departments to integrate... with the same platform. This made integration easier and improved compliance readiness.
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MyPreferences helped Scotiabank meet Canada’s anti-spam law. The bank used the platform to manage customer preferences and consent. This made it easier to follow rules and reach more customers by ema...il. Scotiabank built a single place for content and data, replacing old systems. The solution improved compliance and communication with customers.
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Comcast faced big technology challenges after acquiring smaller cable companies. They had to deal with many old and different data systems. PossibleNOW helped Comcast manage and centralize their data.... The solution made it easier to set business rules and update data for marketers. This helped Comcast streamline operations and give marketers better insights.
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MyPreferences by PossibleNOW helped Ingram Micro manage complex global email preferences. The company used workshops and taxonomies to create a single set of preferences for all business lines and co...untries. This centralized approach improved compliance and customer experience. Ingram Micro now has a cohesive preference data strategy. The solution supports thousands of products and global operations.
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PossibleNOW helped Thompson Reuters address siloed customer data across channels. Thompson Reuters used different systems for email, social media, and blogs, making it hard to connect customer data. ...They wanted a unified customer profile to see engagement across all channels. PossibleNOW's solution aimed to centralize data and improve communication. This helped Thompson Reuters move toward a multi-channel approach and better customer engagement.
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MyPreferences helped Thompson Reuters move from in-house solutions to a SaaS-based preference management system. This change let them focus on digital marketing and innovation. The SaaS model handled... technical work, freeing their team to use new marketing strategies. With the right systems in place, they improved their marketing infrastructure. Now, their marketers can use this advanced setup to boost results.
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PossibleNOW helped ADT solve complex integration challenges with legacy systems. ADT needed to connect customer preference data across old and new platforms. The MyPreferences solution enabled seamle...ss bi-directional integration. ADT relied on PossibleNOW's expertise to manage data and notifications. The main challenge was linking decades-old systems for smooth customer engagement.
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ADT used PossibleNOW to improve customer messaging as it moved into the connected home market. The company expanded from basic alarm services to offering control of thermostats, lights, and cameras. ...ADT used a mobile app to meet new customer needs. Marketing shifted focus from just acquiring customers to also keeping them. The new tools and services helped ADT build trust and keep customers loyal.
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