Intuit
Intuit used Mura to shift from desktop to online subscription-based software. The team focused on content personalization to build stronger relationships with accountants. They redesigned...
Intuit used Mura to shift from desktop to online subscription-based software. The team focused on content personalization to build stronger relationships with accountants. They redesigned firmofthefuture.com to be audience-centric, not product-centric. Mura and Blueriver helped launch the new platform in just a few months. The project delivered top KPIs and earned high internal recognition at Intuit.