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Consumer Goods Case Studies and Customer Success Stories with Latana
Bloom & Wild
- Consumer Goods
- Medium
Latana helps Bloom & Wild scale brand tracking with automated, reliable data collection. The flexible, modular survey solution lets them... align spend with business priorities. Bloom & Wild tracks brand performance metrics easily and confidently. Latana delivers unmatched data reliability for better marketing decisions. Insights from Latana support Bloom & Wild's business strategy.
Latana helped Emma Sleep track brand performance monthly in multiple markets. Emma Sleep used Latana to reach about 1,000 potential... mattress buyers per market each month. The platform provided reliable audience data and unified KPI tracking. Latana's solution fit Emma's brand measurement budget. Emma streamlined data collection and improved brand insights with Latana's dashboard.
Latana helped AMORELIE, a leading sexual wellness brand, track brand performance in a changing market. AMORELIE used Latana’s ad-based sampling... to reach diverse audiences and get honest feedback. Monthly brand tracking gave AMORELIE up-to-date insights for better marketing decisions. Latana’s method lowered data collection costs in complex markets like Switzerland. AMORELIE replaced assumptions with reliable, unbiased data for stronger brand positioning.
Latana helped Unilever track the growth of a key competitor to Dove in rural Colombia. The platform provided monthly brand... tracking insights in the shampoo and haircare category. Unilever used Latana's data to monitor core KPIs and segment performance by hair type. The insights enabled Unilever to improve rural reach at low cost and quickly respond to changes in brand consideration. Latana delivered reliable, granular data for complex audience combinations.
Unilever used Latana to track a Dove competitor in rural Colombia. Latana’s mobile-first surveys and Bayesian modeling helped Unilever overcome... sampling challenges. The platform provided monthly updates on key brand KPIs in the haircare category. Unilever gained insights into brand performance and audience segments. The data allowed Unilever to respond quickly to changes in brand consideration.
Latana helped AMORELIE, a sexual wellness brand, track brand performance in a changing market. AMORELIE used Latana’s ad-based sampling to... reach diverse audiences and get honest feedback on sensitive topics. Monthly brand tracking gave AMORELIE up-to-date insights for better marketing decisions. The approach lowered data collection costs, even in complex markets like Switzerland. AMORELIE replaced assumptions with reliable, actionable data for brand strategy.
Emma Sleep used Latana to track brand performance in multiple markets. They needed a reliable way to measure KPIs among... potential mattress buyers. Latana helped them reach about 1,000 buyers per month in each market. The solution fit their brand measurement budget. Emma now tracks core KPIs monthly and gets actionable insights for brand strategy.
Latana helps Bloom & Wild track brand performance with reliable, automated data. The platform offers flexible, modular brand tracking that... fits Bloom & Wild’s budget and business needs. Bloom & Wild uses Latana to focus on turning insights into business strategy. The company gains industry-leading data quality for the cost of a DIY solution. Latana’s approach supports better marketing decisions and brand health tracking.
Latana Brand Tracking helped Blinkist measure the impact of their TV campaigns. Blinkist wanted to know if their ads increased... brand awareness in the US, UK, and Germany. Using Latana, they surveyed 12,000 people and found their campaigns reached ambitious millennials. The data showed brand awareness grew, especially among Generation X and highly educated groups. Blinkist now runs campaigns with confidence, knowing they drive results.
Latana Brand Tracking helped AirHelp understand their target audiences and brand position. AirHelp used Latana to analyze brand awareness across... 20 markets. The platform revealed new high-performing audiences and showed strong brand awareness among young, educated, high-income travelers. AirHelp now runs brand campaigns with confidence, using data to improve marketing impact. Latana's dashboard confirmed AirHelp's competitive standing and audience growth.
Latana Brand Tracking helped Blinkist measure the impact of their TV campaigns in the US, UK, and Germany. Blinkist used Latana... to confirm an increase in brand awareness among their target audience, ambitious millennials. A sample of 12,000 showed the campaigns were effective, especially in Germany and among Generation X. Blinkist now runs campaigns with confidence, knowing they reach the right audience. Higher education levels also led to stronger brand awareness gains.
Latana Brand Tracking helped AirHelp understand their target audiences and brand position. AirHelp used Latana to analyze brand awareness across... 20 markets. The platform revealed new high-performing audiences and confirmed key hypotheses. AirHelp now runs brand campaigns with confidence, targeting segments like young, educated, frequent travelers. Latana's data-driven insights support AirHelp's marketing growth.
Banking Case Studies and Customer Success Stories with Latana
N26
- Banking
- Large
Berlin, Germany
Latana helped N26 reach a new niche audience and grow market share. N26 used Latana's brand tracking to understand student... perceptions and compare against competitors. With hyper-targeted campaigns, N26 grew its audience by over 20%. The bank increased lifetime value for this segment and expanded in Germany and the US. Latana's solution enabled faster, more effective go-to-market strategies.
Latana helped Holvi measure brand perception for niche audiences in Finland and Germany. Holvi struggled to track micro-businesses and lacked... the data to guide their brand campaigns. Latana's advanced analytics let Holvi see how different segments viewed their brand. Holvi now uses these insights to adjust marketing and drive growth. The platform enabled Holvi to launch targeted campaigns and improve brand value.
Latana helped Holvi, a digital banking service for freelancers, measure brand perception in Finland and Germany. Holvi struggled to reach... and track its niche audience of micro-businesses. Latana's advanced analytics enabled Holvi to see how different segments viewed their brand. Holvi now uses these insights to adjust marketing strategies and drive growth. The platform made it possible to track brand performance and improve campaign impact.
N26 used Latana's brand tracking to understand niche audiences, focusing on students. They compared brand perception against online and traditional... banks. Latana's audience segmentation helped N26 target specific groups with hyper-targeted messaging. N26 grew its audience by over 20% and increased market share in Germany and the US. The approach also boosted lifetime value for their niche segment.
ReBuy used Latana's Brand Tracker to understand their market position. They wanted to know why customers were leaving for competitors... and what their audience valued. Latana revealed that over 20% of ReBuy's customers, especially younger ones, saw the brand as sustainable. Price value was important for more than 50% of customers. Insights from Latana helped ReBuy focus on price-based marketing and target new audiences for their rebrand.
Latana helped ReBuy track brand associations and understand their audience. ReBuy used Latana’s Brand Tracker to see why customers were... leaving for competitors. Insights revealed a new target group: young, sustainability-focused buyers. Over 20% of customers now link ReBuy with sustainability. Price value remains key for more than half of their customers. Price-based marketing drives over 20% of market growth.
Entertainment Case Studies and Customer Success Stories with Latana
Podimo
- Entertainment
- Large
Latana helped Podimo gain valuable audience insights with custom segmentation. Podimo used Latana for three years to track brand growth... locally and globally. Latana's platform enabled Podimo to tailor campaigns for new markets and products. The solution also improved resource allocation, resulting in cost savings and higher ROI. Benchmarking against competitors helped Podimo refine its market strategy.
Latana helped Podimo gain deeper audience insights with custom segmentation. Podimo used Latana for three years to track brand growth... locally and globally. The platform enabled Podimo to tailor campaigns for new markets and products. Latana's competitor benchmarking improved Podimo’s market strategy. Podimo allocated resources more effectively, saving costs and increasing ROI. The Latana team provided ongoing support for Podimo’s brand strategy.
Headspace used Latana's brand tracking to measure the impact of new brand campaigns in Germany, France, and Spain. Before, Headspace focused... on performance marketing and had little experience with brand marketing. With Latana, they saw that brand campaigns in Germany led to higher brand awareness than in Spain and France, where no brand campaigns ran. This data helped Headspace prove the value of brand advertising and plan to replicate successful campaigns in new markets. Latana gave Headspace clear insights to guide their marketing strategy.
Headspace used Latana's brand tracking to measure the impact of their brand campaigns in Germany, France, and Spain. They wanted to... see if brand marketing could help them stand out in a crowded market. Latana showed that brand awareness increased more in Germany, where campaigns ran, than in Spain and France. Headspace now knows their campaigns work and can use this data to grow in new markets. They can focus their marketing budget where it matters most.
Education Case Studies and Customer Success Stories with Latana
Novakid
- Education
- Medium
Latana helped Novakid track brand performance among parents in the MENA region. Novakid used Latana to get brand data in... hard-to-reach markets. The platform gave Novakid reliable audience data to understand parent behaviors and perceptions. Novakid now tracks brand performance and audience insights every month. This supports better marketing decisions and brand growth.
Latana helped Novakid track brand performance among parents in the MENA region. Novakid used Latana to get reliable audience data... in hard-to-reach markets. The platform provided monthly insights into brand awareness and audience perceptions. Novakid now uses this data to guide brand strategy and marketing decisions. Key features included ad awareness tracking and competitor benchmarking.
Latana helps PVH track brand health and ad awareness for Calvin Klein and TOMMY HILFIGER. PVH uses Latana for weekly... brand performance insights and competitor benchmarking. The platform streamlines data analysis and reporting, reducing internal resource needs. PVH values Latana's modular, agile, and innovative approach to brand tracking. This supports smarter cross-channel marketing and global brand growth.
PVH uses Latana’s high-frequency brand tracking to monitor brand health for Calvin Klein and TOMMY HILFIGER. The company benchmarks competitors... and gains weekly insights into campaign impact. Latana’s flexible reporting system helps PVH streamline data analysis and stakeholder reporting. PVH values Latana’s expertise in brand tracking, agility, and innovation. This partnership supports smarter cross-channel marketing decisions.
TextNow uses Latana to get reliable audience insights on brand performance. With Latana, TextNow can segment and analyze audience behavior.... They now access monthly insights on their brand and audience. Latana’s Bayesian statistics give TextNow strong data reliability. The platform supports ad awareness, brand health, and competitor benchmarking.
