Latest Product Updates and Feature Enhancements on Kevel

 

Kevel Launches Adobe Experience Platform Destination for Real-Time Retail Media Activation

Kevel has launched a native Adobe Experience Platform Destination, enabling real-time activation of first-party audience data for retail media campaigns. This integration bridges customer insights wi...th ad decisioning, enhancing revenue opportunities for retailers. The solution, part of Kevel's Retail Media Cloud, is designed to maximize advertiser ROAS and is now available to all Kevel customers.

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Kevel Console: AI Retail Media & Ad Infrastructure

Kevel has launched Kevel Console, an AI-powered self-service platform for retailers, marketplaces, and publishers. This platform enhances campaign management with AI tools for budget optimization, cr...eative automation, and workflow efficiency. It supports rapid campaign launches and integrates on-site and off-site advertising strategies. Kevel Console has already shown success in industries like grocery and automotive, improving sales and engagement.

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Kevel Launches AEP for Real-Time Retail Media Activation

Kevel has launched a new native Adobe Experience Platform (AEP) Destination, enabling real-time activation of first-party audience data for retail media campaigns. This integration bridges customer i...nsights with ad decisioning, enhancing retail media efficiency and revenue growth. The platform ensures consistent targeting and protects advertiser performance, marking a significant shift in retail media operations.

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Kevel launches real-time retail media activation with Adobe AEP

Kevel has launched a native Adobe Experience Platform (AEP) Destination to enable real-time retail media activation. This integration allows retailers to instantly activate first-party audience data ...for campaigns, enhancing targeting and revenue growth. Key features include native integration with Adobe's UI, omnichannel identity recognition, and safeguards for campaign continuity, offering marketers faster campaign launches and improved ROAS.

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Kevel Launches Adobe Experience Platform Destination for Real-Time Retail Media Activation

Kevel has launched a native Adobe Experience Platform Destination, enabling real-time activation of first-party audience data for retail media campaigns. This integration connects Adobe Experience Pl...atform with Kevel's ad server infrastructure, enhancing retail media networks by transforming customer insights into actionable ad decisions. The solution aims to improve efficiency, accelerate time-to-revenue, and maximize advertiser ROAS by leveraging real-time data updates and omnichannel identity recognition.

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Kevel Adobe Experience Platform Destination Now Live

Kevel has launched its native Adobe Experience Platform Destination, enabling real-time activation of first-party audiences for retail media campaigns. This integration allows seamless audience strea...ming into Kevel's ad decisioning platform, offering no-code setup and flexible identity mapping. It enhances campaign safety with intelligent segment persistence, empowering retailers to build scalable retail media networks.

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Kevel Unveils Kevel Console: AI-Powered, Unified Self-Service Platform Transforming Retail Media Networks - ExchangeWire.com

Kevel has launched Kevel Console, an AI-powered self-service platform designed for retailers, marketplaces, and publishers. The platform enhances campaign management with AI-driven tools, offering fe...atures like AI budget management and creative automation. It enables rapid campaign launches and unifies on-site and off-site advertising strategies. Early adopters like Dagrofa and mobile.de have seen significant business improvements, validating Kevel Console's transformative impact on retail media.

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Kevel Unveils Kevel Console: a New AI-Powered, Unified Self-Service Platform Transforming Retail Media Networks - Yahoo Finance

Kevel launched Kevel Console, an AI-powered, unified self-service platform designed for retail media networks. The platform streamlines campaign management, creative workflows, and analytics for reta...ilers and brands. Kevel Console integrates AI-driven optimization, cross-channel reporting, and automation tools, enabling faster campaign launches and improved retail media monetization. This release positions Kevel to address growing demand for scalable, data-driven retail media solutions.

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Strategic Partnerships and Integrations of Kevel

 

Kevel: API Ad Server for Lyft & StackAdapt

Kevel has partnered with StackAdapt and Lyft Media to enhance programmatic in-app advertising within the Lyft app. This collaboration allows StackAdapt clients to access Lyft's premium in-app ad inve...ntory, leveraging Kevel's API-based ad-serving technology. The partnership aims to deliver targeted, data-driven ad experiences to Lyft's user base, enhancing engagement opportunities for brands and agencies.

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Kevel Powers Kleinanzeigen's Custom Ad Infrastructure

Kevel has partnered with Kleinanzeigen, Germany's largest online classifieds platform, to enhance its advertising capabilities using Kevel's Retail Media Cloud. This collaboration will enable Kleinan...zeigen to offer more targeted advertising, leveraging Kevel's API-based ad serving technology. The partnership aims to improve user experience and advertiser ROI through diverse ad formats and rapid deployment, while ensuring data compliance and security.

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Kevel Powers Dollar General Retail Media Network

Kevel has partnered with Dollar General to enhance its retail media network using Kevel's API-powered Retail Media CloudTM solution. This collaboration allows Dollar General to develop tailored ad pr...oducts, maintain control of first-party data, and offer advanced analytics. The partnership aims to innovate the retail media landscape, providing value to advertisers and improving customer experiences.

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Kevel Powers Carwow Custom Retail Media

Kevel has partnered with Carwow, a leading UK online car marketplace, to enhance Carwow's retail media offerings using Kevel's Retail Media Cloud. This collaboration aims to expand Carwow's advertisi...ng capabilities, leveraging advanced targeting and diverse ad formats. The partnership will enable Carwow to deliver personalized and scalable ad solutions, enhancing the car-buying experience and increasing ROI for advertisers.

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Kevel and Vantage Partner to Transform Retail Media Management

Kevel and Vantage have partnered to enhance retail media management by integrating Kevel's ad-serving technology with Vantage's workflow automation platform. This collaboration aims to streamline ope...rations, improve ad personalization, and boost revenue for retailers. The partnership offers a unified solution for building high-performing retail media networks, enabling faster campaign launches and better data utilization.

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Kevel and Adobe Enable Real-Time Retail Media

Kevel has integrated with Adobe Experience Platform to enable real-time retail media activation. This integration allows retailers to stream customer segment updates directly into Kevel's ad server, ...enhancing campaign responsiveness and efficiency. The move aims to eliminate data lag and improve real-time audience activation, positioning Kevel as a key player in the retail media ecosystem.

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Kevel and Skai Announce Strategic Partnership to Expand Retail Media Access for Global Advertisers

Kevel and Skai have formed a strategic partnership to enhance retail media access for global advertisers. This collaboration aims to integrate Kevel's retail media technology with Skai's omnichannel ...marketing platform, enabling advertisers to reach a broader audience through improved targeting and analytics capabilities.

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Kevel Powers Haypp Groups Shift to Smoke-Free Products with Retail Media Technology - ExchangeWire.com

Kevel has partnered with Haypp Group to enhance its retail media capabilities using Kevel's Retail Media Cloud. This collaboration, which began in May 2025, enables Haypp Group to deploy display ads ...across its e-commerce platforms in the UK, DACH, and Swedish markets. The partnership aims to expand Haypp's ad network with innovative ad formats and sponsored listings, supporting its mission to promote smoke-free products.

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Kevel Powers Haypp Group's Shift to Smoke-Free Products with Retail ...

Kevel has partnered with Haypp Group to enhance its retail media capabilities using Kevel's Retail Media Cloud. This collaboration enables Haypp Group to deploy innovative ad formats across its e-com...merce platforms, starting with Haypp.com/se. The initiative aims to scale Haypp's ad network, introducing sponsored listings across its brands, and reflects Kevel's commitment to providing scalable, API-based ad-serving solutions.

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CarWow collaborates with ad tech company Kevel - AIM Group

CarWow is collaborating with Kevel to enhance its digital advertising capabilities for car manufacturers and dealerships. Kevel's Retail Media Cloud will enable CarWow to introduce new advertising fo...rmats like native ads and sponsored listings, leveraging its user data for targeted promotions. This partnership aims to transform CarWow's retail media business by providing faster campaign launches and improved audience targeting.

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Kevel Partners with Carwow to Power the Development and Enhancement of ...

Kevel has partnered with Carwow to enhance Carwow's retail media platform using Kevel's Retail Media Cloud. This collaboration aims to expand Carwow's advertising capabilities with advanced targeting..., diverse ad formats, and faster campaign deployment, leveraging Carwow's first-party data. The partnership highlights Kevel's role in transforming automotive eCommerce advertising.

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Kevel Partners with Carwow to Power its Innovative Marketplace Media Platform

Kevel has partnered with Carwow to enhance Carwow's retail media platform using Kevel's Retail Media Cloud. This collaboration aims to expand Carwow's digital advertising capabilities, allowing for m...ore personalized and targeted ad formats. The partnership will leverage Carwow's first-party data to improve ad precision and campaign deployment speed, ultimately boosting ROI for advertisers in the automotive e-commerce sector.

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Kevel Partners with Leading American Discount Retailer to Power its Retail Media Network Technology - ExchangeWire.com

Kevel has partnered with Dollar General to provide the technology for Dollar Generals retail media network. Dollar General will use Kevels Retail Media Cloud platform to enhance digital advertising a...cross its 20,500 stores, enabling scalable, API-driven retail media solutions and more customized ad experiences for advertisers.

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Kevel partners with leading American discount retailer to power its ...

Kevel has partnered with Dollar General to enhance its retail media network using Kevel's API-first Retail Media Cloud. This collaboration allows Dollar General to develop tailored ad products, maint...ain control over first-party data, and offer advanced analytics. The partnership aims to innovate the retail media landscape by providing advertisers with unique access to Dollar General's extensive customer base.

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Leadership and Executive Team Updates at Kevel

 

Kevel Welcomes Ad Tech and Retail Media Veteran Jaclyn Nix as Chief Operating Officer, Accelerating Retail Media Innovation

Kevel has appointed Jaclyn Nix as Chief Operating Officer to enhance its retail media innovation. Nix, with over 18 years of experience, will optimize operations and drive growth. Her expertise align...s with Kevel's mission to empower retailers with AI-powered retail media networks. This strategic move aims to expand Kevel's platform and strengthen customer partnerships.

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Kevel Expands Into LATAM: An Interview with New Director of Community & Market Herik Mouro

Kevel appoints Jaclyn Nix as Chief Operating Officer to drive retail media innovation. The company also expands into Australia by appointing Chris Woodworth, enhancing its global presence.

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Kevel Appoints Mark Mannino to Strengthen Retail Media

Kevel has appointed Mark Mannino to its Board of Directors to enhance its retail media strategy. Mannino, with extensive experience in advertising technology, will guide Kevel's initiatives, includin...g expanding its Retail Media Cloud capabilities and developing AI-driven tools. His appointment aligns with Kevel's mission to empower retailers with customizable and privacy-first technology solutions.

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Kevel Expands in Australia with Appointment of Chris Woodworth

Kevel has expanded its operations into Australia, appointing Chris Woodworth as Regional Director for APAC. This strategic move aims to strengthen Kevel's presence in the region, focusing on building... scalable, differentiated commerce media platforms. Woodworth will lead commercial strategy, customer success, and partnerships across the region, leveraging his experience in digital and media growth.

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Kevel Expands Global Footprint into Australia with Appointment of Chris Woodworth - markets.businessinsider.com

Kevel has expanded its operations into Australia, appointing Chris Woodworth as Regional Director for the APAC region. This move underscores Kevel's commitment to supporting retailers and commerce pl...atforms in building scalable media businesses. Woodworth will focus on commercial strategy, customer success, and partnerships across the region, leveraging Kevel's API-first approach to enhance retail media platforms.

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Kevel welcomes ad tech and retail media veteran Jaclyn Nix as Chief ...

Kevel has appointed Jaclyn Nix as Chief Operating Officer to enhance its retail media innovation. Nix, a veteran in ad tech and retail media, brings extensive experience in launching retail media pro...grams and driving revenue growth. Her role will focus on optimizing operations, scaling revenue, and strengthening customer partnerships, aligning with Kevel's mission to empower businesses with AI-powered retail media networks.

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Kevel Welcomes Ad Tech and Retail Media Veteran Jaclyn Nix as COO

Kevel has appointed Jaclyn Nix as Chief Operating Officer to enhance its leadership in retail media technology. Nix, with over 18 years of experience in digital marketing and retail media, will focus... on scaling Kevel's operations and expanding its customer base. Her expertise aligns with Kevel's mission to empower businesses with AI-powered retail media networks.

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Kevel Welcomes Ad Tech and Retail Media Veteran ... - The Manila Times

Kevel has appointed Jaclyn Nix as Chief Operating Officer to enhance its retail media innovation. Nix, with over 18 years of experience, will oversee operations, focusing on scaling revenue and optim...izing strategies. Her expertise aligns with Kevel's mission to empower retailers with AI-powered ad platforms. This move aims to expand Kevel's Retail Media Cloud platform and strengthen customer partnerships.

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Awards, Recognitions, and Industry Achievements of Kevel

 

Kevel Wins Best AdTech Solution

Kevel's Retail Media Cloud has been awarded "Best Overall AdTech Solution" by the MarTech Breakthrough Awards. This API-based SaaS solution enables retailers to build custom retail media networks wit...h advanced AI and ML capabilities, offering data targeting and ad personalization. Kevel's solution empowers retailers to maintain control over their data and ad operations, differentiating them in the competitive retail media landscape.

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Corporate News and Organizational Updates on Kevel

 

Retail Media Tech Provider Kevel Expands Into Australia - bandt.com.au

Kevel has expanded into Australia, appointing Chris Woodworth as regional director for APAC. This move is part of Kevels strategy to grow in the APAC region, focusing on building scalable, flexible c...ommerce media platforms. Woodworth will lead commercial strategy, support customer success, and form strategic partnerships across retail and commerce platforms.

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Kevel expands into Australian market with Chris Woodworth as regional director - AdNews

Kevel has expanded into the Australian market by appointing Chris Woodworth as regional director, APAC. This move is part of Kevel's strategy to enhance its global presence in retail media, focusing ...on operational rigor and scalability. Woodworth will lead commercial strategy, customer success, and strategic partnerships in the region, leveraging Kevel's API-first approach to support diverse commerce markets.

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