Mobile Ethnography App & Qualitative Research Platform Indeemo
Hospitality Case Studies and Success Stories with indeemo
CASE STUDY A travel and tourism company
Indeemo helped a travel and tourism company understand the full customer journey using mobile ethnography. The company wanted to see how digital booking and real-life travel experiences connect. Inde...emo's platform let 35 respondents share photos, videos, and notes during their holidays. The project captured over 1,000 real holiday moments from travelers in three global regions. This gave the company deep insights into both online and real-world customer experiences.
Indeemo helped a luxury travel brand understand their full customer journey using a mobile diary study. The brand wanted to see the entire passenger experience, from booking to post-trip, not just th...e time onboard. Indeemo's platform let passengers record photos, videos, and text about each stage of their journey. The app worked offline, so feedback was real and in-the-moment. This gave the brand a clear, detailed view of their customers' experiences and helped them find ways to improve service.
Entertainment Case Studies and Success Stories with indeemo
CASE STUDY a museum in one of Europe's major cities
Indeemo helped a major European museum understand the full customer journey of its visitors. The museum wanted to see how visitors decided to come, their real-time reactions, and feedback after the t...our. Using Indeemo's mobile ethnography app, visitors recorded their experiences with photos, videos, and text. The museum received almost 400 uploads over a week, giving them deep insight into every stage of the visitor journey. This helped the museum see their experience through the eyes of their customers.
Food & Beverages Case Studies and Success Stories with indeemo
CASE STUDY A long-established beer company
Indeemo's mobile diary platform helped a long-established beer company test their new low-alcohol beer. The company wanted to understand consumer opinions on taste, branding, and packaging. They used... an In-Home Usage Test (IHUT) with 135 respondents over three weeks. Respondents shared real-time feedback and video diaries. Indeemo's solution gave the company unbiased, in-the-moment insights and reduced research costs.
Management Consulting Case Studies and Success Stories with indeemo
CASE STUDY An agency advising a client on workplace tech stack
Indeemo's mobile diary study app helped an agency understand how employees use apps at work. The agency wanted to know about email, messaging, and calendar use in different locations. Indeemo used a ...phased approach with diary studies and interviews. Employees completed tasks during work, leading to high engagement. The client received valuable data and insights, exceeding their expectations.
Marketing and Advertising Case Studies and Success Stories with indeemo
CASE STUDY A qualitative research agency (unnamed)
Indeemo helped a qualitative research agency study airline passenger experiences. The agency used Indeemo's mobile ethnography app to collect real-time feedback from first-class passengers. Passenger...s completed 7 tasks during their journey, even without wifi. The agency gained authentic insights into the full travel experience. This helped them suggest ways for the airline to improve its premium service.
Medical Devices Case Studies and Success Stories with indeemo
CASE STUDY Medical Device Product Designer
Indeemo's Video Diary Studies helped a Medical Device Product Designer understand the daily life of medical sales reps. The team faced challenges with reps using different systems and not wanting mor...e admin tools. They switched from user interviews to video diaries to see real behaviors and needs. This method gave deeper insights into reps' routines and frustrations. The approach was more flexible and cost-effective than traditional interviews.
