Latest Product Updates and Feature Enhancements on GapMaps
GapMaps launches local area marketing service designed to optimise ...
GapMaps has launched a Local Area Marketing (LAM) Service to optimize digital ad spending for local businesses and franchisees. The service uses real-world behavioral data to enhance targeting precis...ion, aiming to reduce wasted advertising expenditure. Available in multiple regions, it allows businesses to control marketing budgets, increase visitation, and drive growth. GapMaps plans to integrate LAM into its platform in future updates.
GapMaps launches LAM service to boost local business marketing - ecommercenews.com.au
GapMaps has introduced a Local Area Marketing (LAM) service designed to enhance local business marketing. This service leverages real-world data to enable precise customer targeting and reduce digita...l advertising waste.
GapMaps Live has updated its 2024 data for Indonesia, enhancing demographic and economic insights. This update aids businesses in defining catchments and planning network expansions by providing deta...iled data on population, retail spending, and the Consuming Class. The tool offers granular data down to 150m grids in cities, supporting strategic growth decisions.
Strategic Partnerships and Integrations of GapMaps
Panolytica and GapMaps Advance Saudi Market Insights
Panolytica and GapMaps have partnered to enhance market insights in Saudi Arabia. This collaboration aims to leverage GapMaps' location intelligence and Panolytica's data analytics to provide compreh...ensive market analysis for businesses operating in the region.
GapMaps Partners with Panolytica to Deliver Advanced Consumer ...
GapMaps has formed a strategic partnership with Panolytica to offer advanced consumer segmentation data in Australia, Saudi Arabia, and the UK, with future expansions planned. This collaboration enha...nces GapMaps' Data-as-a-Service offering, providing granular insights for marketing, analytics, and network planning teams. The data will be integrated into GapMaps' platforms, enabling precise, data-driven decision-making.
GapMaps Partners with Panolytica to Deliver Advanced Consumer Segmentation Data For Saudi Arabia
GapMaps has partnered with UK-based Panolytica to offer advanced consumer segmentation data across Australia, Saudi Arabia, and the UK. This collaboration integrates Panolytica's AI-driven segmentati...on into GapMaps' platforms, enhancing data granularity and accessibility for businesses. The partnership aims to improve network planning, site selection, and marketing strategies by providing precise consumer insights.
GapMaps taps Panolytica for hyper-granular consumer data
GapMaps partners with Panolytica to enhance its location intelligence platform with hyper-granular consumer data, improving insights for businesses on consumer behavior and preferences.
GapMaps taps Panolytica for hyper-granular consumer data
GapMaps partners with Panolytica to enhance its location intelligence platform with hyper-granular consumer data, aiming to provide more detailed insights for businesses.
GapMaps has appointed Peter Holmes as CEO to drive international growth and strategic partnerships. Holmes will focus on expanding GapMaps' SaaS platform, which aids in physical network expansion dec...isions using AI-driven insights. The company aims to integrate network strategy, performance forecasting, and local activation into a single platform.
GapMaps appoints Peter Holmes as CEO to drive global expansion
GapMaps has appointed Peter Holmes as CEO to lead its global expansion strategy. Holmes, with experience in scaling SaaS businesses, will focus on operations, customer strategy, and partnerships. Gap...Maps aims to enhance its platform, GapMaps Live, with AI and automation to support enterprise growth and network optimization.
GapMaps appoints Peter Holmes as Chief Executive Officer
GapMaps has appointed Peter Holmes as the new Chief Executive Officer to lead its international expansion. Holmes will focus on core operations and customer strategy as the company targets growth in ...Asia-Pacific, the Middle East, North America, and Europe. GapMaps, known for its location intelligence software, aims to enhance its platform with AI and automation to support network strategy and local market execution.
GapMaps Names Peter Holmes CEO to Lead Global Expansion
GapMaps has appointed Peter Holmes as CEO to drive its global expansion. Holmes will focus on scaling the SaaS platform, GapMaps Live, which aids brands in optimizing store networks using AI-driven i...nsights. The company aims to enhance its platform with AI and automation for integrated network strategy and local activation.
