Latest Product Updates and Feature Enhancements on GapMaps
GapMaps launches LAM service to boost local business marketing - ecommercenews.com.au
GapMaps has introduced a Local Area Marketing (LAM) service designed to enhance local business marketing. This service leverages real-world data to enable precise customer targeting and reduce digita...l advertising waste.
GapMaps Live has updated its 2024 data for Indonesia, enhancing demographic and economic insights. This update aids businesses in defining catchments and planning network expansions by providing deta...iled data on population, retail spending, and the Consuming Class. The tool offers granular data down to 150m grids in cities, supporting strategic growth decisions.
GapMaps Impact Analysis to Transform Location Planning
GapMaps launched Impact Analysis, a tool in GapMaps Live, to help brands assess new location impacts on existing networks, benefiting industries like restaurants and retail.
GapMaps launches new tool to enhance location decision-making - Mi3
GapMaps has launched GapFinder, a new tool to help businesses make informed location decisions by providing actionable insights for site selection and network optimization across various sectors.
GapMaps launches GapFinder to aid strategic site planning - IT Brief Australia
GapMaps introduces GapFinder, a tool within its GapMaps Live platform, to help businesses make informed decisions about physical locations by transforming datasets into actionable insights for strate...gic site planning.
Strategic Partnerships and Integrations of GapMaps
GapMaps spending data powered by CommBank iQ Retail Spend Insights for CY2024
GapMaps, in partnership with CommBank iQ, released new data analyzing Australian consumer spending for 2024. The report highlights regional differences in retail, fast food, and fitness club expendit...ures. Key insights include higher outdoor retail spending in Townsville and Darwin, increased fast food purchases in outer suburbs, and distinct spending patterns among inner-city young adults.
