cuspera logo CUSPERA


4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆
(170 Reviews, Testimonials & Expert Opinions)
(170 Reviews, Testimonials & Expert Opinions)

FreeWheel - Unifying linear and digital TV

Get Fit Assessment

About FreeWheel

FreeWheel is an Advertiser Campaign Management Software. FreeWheel combines the targeting and measurement of digital with the scale and quality of linear TV. It helps businesses to reach the right audience with video advertising that is brand-safe, premium and customizable.

FreeWheel’s Strata Platform automates and simplifies the entire planning, buying and billing process while maximizing, control and campaign effectiveness. It gives users content the edge. FreeWheel re-unify their audience across screens, takes data to the next level, and simplifies transactions throughout the industry.

FreeWheel’s open API allows users to build their own buying ecosystem by connecting with the supply, data, financial, and technology providers of their choice. It offers a robust premium inventory marketplace right at their fingertips, delivering ad opportunities across linear TV and digital video inventory to extend audience reach.

Evaluating FreeWheel for your Video Advertising need?

wyz, your personal AI advisor

Our AI advisor, Wyz, harnessed 170 insights from peers and experts who used FreeWheel to help you determine how well it fits your Video Advertising needs.


Cuspera curates public sources on the Interest such as peer reviews, customer case studies and testimonials and expert blogs along with software vendor provided installation data to help you assess how well FreeWheel solves your Video Advertising needs.

Peer and Expert Opinions
for FreeWheel


Enter new markets internationally or locally and Grow market share are the most popular goals peers achieved using FreeWheel .

Other goals:

  • Scale best practices
  • Build brand awareness
See all goals See less goals


It is the best suited for video, mass media, television, channels.

Other channels:

  • mobile
  • games
  • phone calls
  • mobile app
  • user generated content
  • blogs
See all channels See less channels


Peers recommend advertisement, communication management, campaign management, as the business processes that they have been most satisfied while using FreeWheel .

Read Peer and Expert Experience for Business Use Cases




Advertisement With Mass media and Television and Video

"...We are excited to release this paper to the industry as Blockgraph continues to forge a new path for TV advertisers...."
Building the Future of Data-Driven TV: The Quest to Create a Safe Identity Layer for the Industry

Communication management With Video and Games

"...CTV is evolving rapidly, and naturally publishers of all types of video content want to get in on the game...."
Must CTV: Complete Your Advertising Strategy with Connected TV

sending & publishing communications

Campaign management

"...They need the ability to access CTV inventory across all platforms, as well as to manage, optimize, and report on campaigns in real time, without requiring additional resources. ..."
Must CTV: Complete Your Advertising Strategy with Connected TV

campaign analytics

+15 more business use cases

Our AI advisor, Wyz, harnessed 170 insights from peers and experts to help you assess how these FreeWheel use cases fit your Video Advertising needs.

Peers used FreeWheel to Enter new markets internationally or locally and Grow market share

Verify if it works for you

IT and Other Capabilities
for FreeWheel

  • Low
  • Medium
  • High


Data Import

Data Export


24/7 Support

Email Support

Chat Support

Phone Support


AI Powered


Custom Reports

Failure Risk Guidance Security Report ?

Overall Risk Meter

Low Medium High

Top Failure Risks for FreeWheel

Vendor Profile Details

Company Name Comcast
HQ Location Philadelphia, PA
Employees 10001+
Financials IPO