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Fanplayr: Use-Cases, Insights and Reviews | 2025 Cuspera

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Fanplayr | Convert browsers to buyers. Real-time targeting with messages and offers.

Fanplayr Overview

Fanplayr transforms behavioral data into actionable insights, driving tangible business outcomes for e-commerce platforms. By leveraging its data-driven marketing tools, businesses can enhance conversion rates and increase net revenue per customer. The platform offers tailored solutions for various industries, ensuring that marketing strategies align closely with consumer behaviors. This customization allows businesses to effectively target their audience, maximizing engagement and sales. Fanplayr's seamless integration capabilities ensure quick deployment without disrupting existing systems, enabling companies to swiftly capitalize on data insights. The platform's focus on behavioral marketing positions it as a vital tool for businesses aiming for significant growth in the competitive e-commerce landscape.

Use Cases

Customers recommend Engagement Management, Segmentation And Targeting, Identify Target Customers, as the business use cases that they have been most satisfied with while using Fanplayr.

Other use cases:

Onboarding
Advertisement
Social Media Analytics
Rating And Review Management
Digital Marketing
Measuring Customer Satisfaction
Lead Qualification: Technographic

See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using Fanplayr.

Other priorities:

Enhance Customer Relationships
Increase Average Basket Value
Improve Efficiency
Reduce Bounce
Improve ROI
Enter New Markets Internationally Or Locally
Establish Thought Leadership
Launch New Products
Improve Brand Engagement

See all business priorities See less business priorities

Fanplayr Use-Cases and Business Priorities: Customer Satisfaction Data

Fanplayr works with different mediums / channels such as Website. and Promotions.

Fanplayr's features include Personalization, Alerts: Popups & Notifications, and Dashboard. and Fanplayr support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Fanplayr analytics capabilities include Analytics, and Custom Reports.

Reviews

"The Fanplayr platform with its analytic insight and targeting capabilities has helped our team develop engaging campaigns that have demonstrated a meaningful lift to our conversion rate and a profound bottom-line impact." - Chris Seahorn

Fanplayr, belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Fanplayr leverages behavioral data to optimize conversion rates. Actionable insights are provided to enhance customer engagement and sales.

Popular Business Setting

for Fanplayr

Top Industries

Transportation/Trucking/Railroad
Apparel & Fashion
Food & Beverages

Popular in

Fanplayr is popular in Transportation/Trucking/Railroad, Apparel & Fashion, and Food & Beverages and is widely used by

Fanplayr Customer wins, Customer success stories, Case studies

How efficiently Does Fanplayr manage your Engagement Management?

How can Fanplayr enhance your Segmentation And Targeting process?

What benefits does Fanplayr offer for Identify Target Customers?

How can Fanplayr enhance your Onboarding process?

Why is Fanplayr the best choice for Advertisement?

13 buyers and buying teams have used Cuspera to assess how well Fanplayr solved their E-Commerce Software needs. Cuspera uses 377 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

CUSTOMERS	TESTIMONIALS
Chris Seahorn VP Marketing eBags.com	The Fanplayr platform with its analytic insight and targeting capabilities has helped our team develop engaging campaigns that have demonstrated a meaningful lift to our conversion rate and a profound bottom-line impact. Testimonial By Chris Seahorn
Stefano Sinagra Acquisition Manager eBusiness Alitalia	Fanplayr proved to be an excellent tool thanks to which we were able to identify and target an audience otherwise extremely difficult and expensive to reach Testimonial By Stefano Sinagra
Riccardo Zilli Growth marketing manager Tannico	Fanplayr team is a real partner for us, they are contributing with a daily focus and support to achieve our ambitious long-term plans. We found in Fanplayr a strong technology and a very supportive team. We are sure we will keep working with them in the following years “It is now the time to optimi...ze every session instead of buying loads of traffic and then let users alone once they are in our shop. Nowadays, personalization and onsite engagement must be part of a marketing strategy to achieve best results in terms of sales and performance Testimonial By Riccardo Zilli

CUSTOMERS	TESTIMONIALS
Chris Seahorn VP Marketing eBags.com	The Fanplayr platform with its analytic insight and targeting capabilities has helped our team develop engaging campaigns that have demonstrated a meaningful lift to our conversion rate and a profound bottom-line impact. Testimonial By Chris Seahorn
Stefano Sinagra Acquisition Manager eBusiness Alitalia	Fanplayr proved to be an excellent tool thanks to which we were able to identify and target an audience otherwise extremely difficult and expensive to reach Testimonial By Stefano Sinagra
Riccardo Zilli Growth marketing manager Tannico	Fanplayr team is a real partner for us, they are contributing with a daily focus and support to achieve our ambitious long-term plans. We found in Fanplayr a strong technology and a very supportive team. We are sure we will keep working with them in the following years “It is now the time to optimi...ze every session instead of buying loads of traffic and then let users alone once they are in our shop. Nowadays, personalization and onsite engagement must be part of a marketing strategy to achieve best results in terms of sales and performance Testimonial By Riccardo Zilli

Chevrolet - Automotive

Fanplayr helped Chevrolet boost website lead generation for specific car models. The team used advanced segmentation and real-time targeting to show personalized overlays and creatives. Chevrolet col...lected over 6,500 leads in one year. The campaign achieved an 11% click-through rate and a 9% post-click conversion rate. These results show strong performance in automotive digital marketing.

Cruise.co.uk - Travel

Fanplayr helped Cruise.co.uk, a leading UK online travel agency, boost revenue by 65% from targeted users. The challenge was to improve website performance using behavioral segmentation and real-time... personalization. Fanplayr identified hesitant and returning users, then engaged them with personalized offers to increase conversions. A/B testing showed up to 62% higher conversion rates and strong gains in net revenue. The client praised Fanplayr's technical support and regular reporting.

ho. Mobile - Telecommunications

Fanplayr helped ho. Mobile, an Italian MVNO, boost monthly conversions by over 1,000. The company used Fanplayr's real-time segmentation and personalized on-site messaging to target low-intent users.... For users not in the conversion funnel, engagement reached 4% and post-click conversion was 2.5%. For those in the funnel, 36% completed transactions after engagement, with a 38% promotion code redemption rate. This improved customer retention and engagement.

KIKO Milano - Consumer Goods

Fanplayr helped KIKO Milano boost ROI and conversions with personalized onsite experiences and web push notifications. KIKO Milano used Fanplayr's segmentation and behavioral data tools to target use...rs and recover abandoned carts. Over 2.5 years, they built a base of 500,000 web push subscribers and sent 3.4 million messages. The campaign achieved a 2.7% click-through rate and a 3.3% cart recovery rate. Fanplayr's real-time technology improved user engagement and net revenue per user.

Mediaset Infinity - Media

Fanplayr helped Mediaset Infinity boost user engagement on its streaming platform. The challenge was to increase time spent on site and encourage users to explore new content. Fanplayr's engagement w...idget targeted inactive users with a mood-based content selector. As a result, 50% of users who interacted with the widget continued browsing and watched at least one new piece of content.

RAF Museum - Entertainment

Fanplayr helped RAF Museum boost conversion rate by 8%. The solution used real-time behavioral segmentation to target hesitant and returning users. Personalized offers and creative messages encourage...d users to buy tickets and shop online. An A/B test showed a 67% increase in average order value and a 79% rise in net revenue per visitor. The partnership made site improvements fast and effective.

Fanplayr 360

Peers used Fanplayr for engagement management and segmentation and targeting

Fanplayr Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	3.64/5 ★ Read Reviews (4)
Analytics	4.66/5 ★ Read Reviews (29)
Custom Reports	4.50/5 ★ Read Reviews (67)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.64/5 ★ Read Reviews (4)
Analytics	4.66/5 ★ Read Reviews (29)
Custom Reports	4.50/5 ★ Read Reviews (67)

Software Failure Risk Guidance

for Fanplayr

Overall Risk Meter

Low Medium High

Top Failure Risks for Fanplayr

Fanplayr, Inc News

Product 05/03/2025

IT News Online - AI - Powered Fanplayr Personal Shopper Revolutionizes Online eCommerce

Fanplayr has launched an AI-powered Personal Shopper feature using Verada AI technology, offering personalized shopping experiences to enhance customer engagement and conversion rates for businesses of all sizes.

Product 20/02/2025

Fanplayr Secures Patents Globally for Privacy-First User Identification Technology

Fanplayr has secured patents in the U.S. and Hong Kong for its PrivacyID technology, which enhances user identification while protecting privacy without using third-party cookies. Patent applications are pending in Europe, Australia, Japan, and the U.S.

Fanplayr, Inc Profile

Company Name

Fanplayr, Inc

Company Website

https://www.fanplayr.com/

HQ Location

830 Menlo Avenue, Suite 201, Menlo Park, California 94025, US

Employees

11-50

Social

Financials

SERIES A