EyeQuant Overview

EyeQuant leverages patented technology from neuro and data scientists to support UX, marketing, and product teams in making informed design decisions. EyeQuant's tools are designed to enhance conversion rate optimization by analyzing visual elements and predicting user engagement, which can lead to significant increases in sign-ups and conversions, as demonstrated by Groupon's 52% boost. This product offers actionable insights into user attention and perception, empowering teams to refine designs for maximum impact. EyeQuant's data-driven approach assists in optimizing website layouts, ensuring that crucial information captures user attention effectively, thereby enhancing user experience and driving business growth.

Use Cases

Customers recommend Engagement Management, Social Media Analytics, Funnel Analysis, as the business use cases that they have been most satisfied with while using EyeQuant.

Other use cases:

  • Advertisement
  • Onboarding
  • Market Research
  • Lead Analytics
  • Competitive Intelligence
  • Product Marketing
  • Conversion Management
See all use cases See less use cases

Business Priorities

Improve Efficiency and Grow Market Share are the most popular business priorities that customers and associates have achieved using EyeQuant.

Other priorities:

  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enhance Customer Relationships
See all business priorities See less business priorities

EyeQuant Use-Cases and Business Priorities: Customer Satisfaction Data

EyeQuant works with different mediums / channels such as Games. Display Advertisement. Website etc.

EyeQuant's features include Dashboard, and Landing Page. and EyeQuant support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also EyeQuant analytics capabilities include Analytics, and Custom Reports.

Reviews

"...We utilize this tool with all clients we currently run CRO engagements with...." Peer review by Kendall G, Manager of Conversion Rate Optimization & Testing Strategy, Marketing and Advertising

Peer review evidence (same sources as the product rating summary)

"...EyeQuant Blog Berlin, Germany About Blog EyeQuant gives brands the power to accurately predict how customers engage with designs and layouts on websites, apps, digital banners, print adverts and more...." Top 25 Conversion Rate Optimization Blogs, News Websites & Newsletters in 2019 (CRO)
"...We use EyeQuant to analyse our analytics dashboards, it helps us quantify the impact our design changes have on user attention...." EyeQuant Data Driven Design
"...We use EyeQuant to analyse our analytics dashboards, it helps us quantify the impact our design changes have on user attention...." EyeQuant Data Driven Design

EyeQuant, belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

EyeQuant analyzes web and mobile interfaces, providing instant, objective feedback on visual clarity, attention, and emotional impact. Features include project organization, design comparison, browser extension, and easy result sharing.

Popular Business Setting

for EyeQuant

Top Industries

  • Education
  • Banking
  • Financial Services

Popular in

  • Large Enterprise
  • Enterprise
  • Small Business

EyeQuant is popular in Education, Banking, and Financial Services and is widely used by Large Enterprise, Enterprise, and Small Business.

EyeQuant Customer wins, Customer success stories, Case studies

What Are the key features of EyeQuant for Engagement Management?

49 buyers and buying teams have used Cuspera to assess how well EyeQuant solved their Conversion Rate Optimization needs. Cuspera uses 286 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

 

Global Creative Agency (anonymised) - Marketing And Advertising - Large

EyeQuant’s eye tracking data and AI models helped a global marketing agency review over 900 creative pieces in three months. The agency used EyeQuant to predict what viewers would notice in designs a...cross TV, print, digital, and more. Designers gained confidence using neuroscientific data to support creative decisions and communicate with clients. EyeQuant’s platform enabled faster, fact-based design reviews and improved design hierarchy discussions. The agency now tests and refines creative work with data-driven insights, challenging old design habits.

Groupon - Internet - Large

EyeQuant helped Groupon improve its landing page design. The team used EyeQuant's Perception Map to see that the value proposition and call to action were not getting enough attention. They increased... contrast and removed distractions to guide users' eyes. After these changes, an A/B test showed a 52% increase in signups. This result highlights the value of attention-focused design for conversion rate optimization.

 

Global Creative Agency (anonymised) - Marketing And Advertising - Very Large

EyeQuant helped a global creative agency use eye tracking data to improve design decisions. The agency reviewed over 900 creative pieces in three months using EyeQuant’s analytic platform. Designers ...used the tool to test and refine calls to action and design layouts across TV, print, digital, and social channels. EyeQuant’s insights made it easier to communicate design principles and test creative ideas before launch. The agency shifted from subjective opinions to data-driven design choices.

How to add £4m revenue by experimenting with your UX

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Peers used EyeQuant for engagement management and social media analytics

EyeQuant Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.45/5

Read Reviews (14)
Analytics

4.56/5

Read Reviews (49)
Custom Reports

4.45/5

Read Reviews (134)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.45/5

Read Reviews (14)
Analytics

4.56/5

Read Reviews (49)
Custom Reports

4.45/5

Read Reviews (134)

Software Failure Risk Guidance

?

for EyeQuant

Overall Risk Meter

Low Medium High

Top Failure Risks for EyeQuant

Eyequant News

Company

Eyequant, Inc. Announces New Investment, Leadership Updates, And Geographic Expansion To Accelerate AI Innovation

EyeQuant, Inc. has announced a new investment round led by Omni Alpha Holdings, expanded leadership with key appointments, and the relocation of its headquarters to North Carolina. The company also introduced early access to its flagship product's next release, enhancing prescriptive analytics and creative testing capabilities. This strategic move aims to accelerate growth and innovation in AI-driven testing and analytics.

Eyequant Profile

Company Name

Eyequant

Company Website

https://www.eyequant.com/

HQ Location

London, England

Employees

11-50

Social

Financials

PRIVATE