CARMA Overview

CARMA addresses the challenge of navigating the complex media landscape by providing comprehensive media intelligence solutions. It offers clarity and insight into media data, enabling businesses to make informed decisions. CARMA's services include media monitoring, PR measurement, and consultancy, which are essential for understanding media impact and shaping strategic communication efforts. With a global reach and local expertise, CARMA ensures that businesses can effectively track and analyze media trends across different markets. This capability is crucial for organizations aiming to enhance their media strategies and improve public relations outcomes.

Use Cases

Customers recommend Public Relations, Social Media Analytics, Lead Analytics, as the business use cases that they have been most satisfied with while using CARMA.

Other use cases:

  • Monitoring Social Media
  • Tracking & Monitoring Communications
  • Measuring Customer Satisfaction
  • Content Management
  • Contract Management
  • Training & Onboarding
  • Track Learning Progress
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Business Priorities

Improve Digital And Social Presence and Improve ROI are the most popular business priorities that customers and associates have achieved using CARMA.

Other priorities:

  • Enhance Customer Relationships
  • Improve Efficiency
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CARMA Use-Cases and Business Priorities: Customer Satisfaction Data

CARMA works with different mediums / channels such as Social Media.

CARMA's features include Dashboard, and Personalization. and CARMA support capabilities include 24/7 Support, AI Powered, Email Support, etc. also CARMA analytics capabilities include Analytics, and Custom Reports.

Reviews

"...CustomScoop in New Hampshire offers their eponymous media monitoring and analytics for public relations...." Peer review

CARMA monitors global media 24/7, including print, social, online, digital, and broadcast. Clarity and insight are provided to navigate the complex media landscape.

CARMA Customer wins, Customer success stories, Case studies

How does CARMA facilitate Public Relations?

How efficiently Does CARMA manage your Tracking & Monitoring Communications?

11 buyers and buying teams have used Cuspera to assess how well CARMA solved their business needs. Cuspera uses 110 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

lightning

Peers used CARMA for public relations and social media analytics

CARMA Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.32/5 ★

Read Reviews (9)
Custom Reports

4.07/5 ★

Read Reviews (24)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.32/5 ★

Read Reviews (9)
Custom Reports

4.07/5 ★

Read Reviews (24)

Software Failure Risk Guidance

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for CARMA

Top Failure Risks for CARMA

Carma Project, Inc. News

Executive

CARMA appoints Paula Jacobson as Group Director of People and Culture - ZAWYA

CARMA has appointed Paula Jacobson as the new Group Director of People and Culture. With extensive experience in building inclusive and high-performing cultures, Paula will lead CARMA's global people strategy, focusing on talent acquisition and employee engagement as the company expands. Her role will integrate sustainability and inclusion principles to support CARMA's growth in the media intelligence industry.

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Partnership

Carma and Earned First partner to advance reputation measurement ahead of Praxis MENA 2026 - ZAWYA

Carma and Earned First have formed a partnership to enhance reputation measurement and provide insights to the communications industry. This collaboration will leverage Carma's media intelligence and Earned First's event platform to deliver global reputation reports and support strategic decision-making. The partnership will be highlighted at PRAXIS MENA 2026, where Carma will launch its UAE Country Reputation Report.

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Executive

CARMA Indonesia appoints Aubrey Siahainenia as Business Development Director

CARMA Indonesia has appointed Aubrey Siahainenia as Business Development Director to enhance its operations in the Indonesian market. With over 20 years of experience in media and communications, Aubrey aims to leverage CARMA's media intelligence and insights to help clients navigate Indonesia's dynamic media landscape.

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Product

Autumn 2025 Product Updates

Carma.com has introduced its Autumn 2025 product updates, enhancing dashboards, media coverage, and reporting with AI-driven features. The updates include a unified dashboard environment, expanded media tracking, smarter filters, and improved reporting tools, all designed to streamline data analysis and provide clearer insights.

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Carma Project, Inc. Profile

Company Name

Carma Project, Inc.

Company Website

https://www.carma.com/en/

HQ Location

Dubai, Dubai

Social

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