Bluecore Overview

This is a summary of the comprehensive capabilities and benefits of Bluecore based on over 437 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Bluecore, belong to a category of solutions that help Personalization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Bluecore is right for your needs? Our Cuspera AI engine can evaluate how Bluecore fits your specific business needs, industry, and context. Get your personalized assessment report today.

Bluecore supports business activities such as:

  • Engagement Management
  • Campaign Management
  • Lifetime Value Management
  • Merchandising
  • Loyalty Management

Bluecore can help you with many business goals, such as Enter New Markets Internationally Or Locally, Increase Customer Life Time Value, Acquire Customers, Increase Sales & Revenue, Enhance Customer Relationships, etc. It can help manage these activities if you use E-Mail Offline and Point Of Sale for these needs. As a solution, Bluecore's capabilities include Personalization, Calculator, and Feedback Surveys.

Bluecore was founded in 2013. Retail Vertical is its biggest customer base.

Reviews

"Bluecore's promise of a speedy launch is real. From the implementation and beyond, Bluecore’s customer service is to die for. It's one of the reasons I've implemented them so many times. Their team is smart, easy to work with and all about customer ...success. " - Tommy Lamb

Cuspera Reviews

10 buyers and buying teams have used Cuspera to assess how well Bluecore solved their Personalization needs. Cuspera uses 437 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Personalization needs.

Business Priorities

Enter New Markets Internationally Or Locally and Increase Customer Life Time Value are the most popular business priorities peers achieved using Bluecore.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve ROI
  • Improve Consistency
  • Improve Digital And Social Presence
  • Launch New Products
  • Improve Stakeholder Relations
  • Scale Best Practices
  • Improve Efficiency
  • Grow Market Share
  • Build Brand Awareness
See all business priorities See less business priorities

Use Cases

Peers recommend Engagement Management , Campaign Management , Lifetime Value Management , as the business use cases that they have been most satisfied while using Bluecore.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management with E-Mail

4.80/5 ★

Read Reviews (14)

"...With coordinated customer-centric messaging, they reached niche audiences quickly and captured new customers...." Pendleton
engaging and following up

4.56/5 ★

Read Reviews (6)

"...According to TechCrunch, Bluecore plans to use the funding to upgrade its suite of tools to make better use of engagement data that it aggregates from across its customers websites...."
Campaign Management with E-Mail, Offline and Point Of Sale

4.78/5 ★

Read Reviews (13)

"...Being able to take back the control of our marketing campaigns was huge...."
campaign analytics

3.88/5 ★

Read Reviews (2)

"...The campaign reporting is incredibly transparent, which has made the transition quite easy...."
Lifetime Value Management

4.75/5 ★

Read Reviews (11)

"...Halving this metric will protect around 60K ($75K) of customer lifetime value (CLV) per million emails sent! ..." GDPR: One Year Later & Email is in Good Shape!
PEER EXPERIENCES
Engagement Management with E-Mail

4.80/5 ★

Read Reviews (14)

"...With coordinated customer-centric messaging, they reached niche audiences quickly and captured new customers...." Pendleton
engaging and following up

4.80/5 ★

Read Reviews (6)

Campaign Management with E-Mail, Offline and Point Of Sale

4.78/5 ★

Read Reviews (13)

"...Being able to take back the control of our marketing campaigns was huge...." Peer review by Global Athletic Footwear & Apparel Retailing Company, Senior Manager of CRM, Global Athletic Footwear & Apparel Retailing Company
campaign analytics

4.78/5 ★

Read Reviews (2)

Lifetime Value Management

4.75/5 ★

Read Reviews (11)

"...Halving this metric will protect around 60K ($75K) of customer lifetime value (CLV) per million emails sent! ..." GDPR: One Year Later & Email is in Good Shape!

25+ more Business Use Cases

Our AI advisor, Wyz, harnessed 437 insights from peers and experts to help you assess how these Bluecore use cases fit your Personalization needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Tommy Lamb

Director of CRM Strategy

SEPHORA

Bluecore's promise of a speedy launch is real. From the implementation and beyond, Bluecore’s customer service is to die for. It's one of the reasons I've implemented them so many times. Their team is smart, easy to work with and all about customer success. Testimonial By Tommy Lamb

Ann Marie Resnick

Vice President of Marketing

HAMMACHER SCHLEMMER

Traditionally Facebook has been expensive because we have older audiences and premium products, so we knew we had to be smarter in our approach. Bringing the intelligence from Bluecore to Facebook has allowed us to be super efficient with our social spend and acquire new names that are outside of o...ur typical customer base.

Testimonial By Ann Marie Resnick
CUSTOMERS TESTIMONIALS

Tommy Lamb

Director of CRM Strategy

SEPHORA

Bluecore's promise of a speedy launch is real. From the implementation and beyond, Bluecore’s customer service is to die for. It's one of the reasons I've implemented them so many times. Their team is smart, easy to work with and all about customer success. Testimonial By Tommy Lamb

Ann Marie Resnick

Vice President of Marketing

HAMMACHER SCHLEMMER

Traditionally Facebook has been expensive because we have older audiences and premium products, so we knew we had to be smarter in our approach. Bringing the intelligence from Bluecore to Facebook has allowed us to be super efficient with our social spend and acquire new names that are outside of o...ur typical customer base.

Testimonial By Ann Marie Resnick

Case Studies

COMPANY CASE STUDIES
Case Study evo

Bluecore helped evo move from batch and blast to 1:1 email marketing, scale its email program and results without scaling its team and add new value for shoppers and its marketing team.

Read More
Case Study Hammacher Schlemmer

Hammacher Schlemmer Hones 1:1 Personalization to Grow Digital Revenue with Bluecore

Read More
Case Study Sephora

Sephora Improves Data Activation & Accessibility with Bluecore

Read More

Popular Business Setting

for Bluecore

Top Industries

  • Retail
  • Apparel & Fashion
  • Internet

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

Peers used Bluecore to Enter new markets internationally or locally and Increase customer life time value

Peer and Expert Opinion on Features

for Bluecore

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.51/5 ★

Read Reviews (72)
Calculator

2.52/5 ★

Read Reviews (10)
Feedback surveys

4.10/5 ★

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Personalization

4.51/5 ★

Read Reviews (72)
Calculator

2.52/5 ★

Read Reviews (10)
Feedback surveys

4.10/5 ★

Read Reviews (7)

IT and Other Capabilities

for Bluecore

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.74/5 ★

Read Reviews (24)
Data Export

2.73/5 ★

Read Reviews (5)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.74/5 ★

Read Reviews (24)
Data Export

2.73/5 ★

Read Reviews (5)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.60/5 ★

Read Reviews (7)
24/7 Support

4.49/5 ★

Read Reviews (18)
Chat Support

3.69/5 ★

Read Reviews (2)
Phone Support

3.69/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.60/5 ★

Read Reviews (7)
24/7 Support

4.49/5 ★

Read Reviews (18)
Chat Support

3.69/5 ★

Read Reviews (2)
Phone Support

3.69/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.22/5 ★

Read Reviews (11)
Analytics

4.49/5 ★

Read Reviews (36)
Custom Reports

4.13/5 ★

Read Reviews (55)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.22/5 ★

Read Reviews (11)
Analytics

4.49/5 ★

Read Reviews (36)
Custom Reports

4.13/5 ★

Read Reviews (55)

Software Failure Risk Guidance

?

for Bluecore

Overall Risk Meter

Low Medium High

Top Failure Risks for Bluecore

Vendor Profile Details

Company Name

Bluecore

Company Website

https://www.bluecore.com/

Year Founded

2013

HQ Location

116 Nassau St 10038 New York, New York

Employees

101-250

Social

Financials

SERIES E