Latest Product Updates and Feature Enhancements on Adthena
ChatGPT ad tracking: Introducing Adthena's ChatGPT Ads Intelligence
Adthena has launched ChatGPT Ads Intelligence, a pioneering solution for tracking ChatGPT ad channels. It offers enterprise advertisers real-time monitoring of over 300,000 daily prompts, providing i...nsights into ad presence, competitor intelligence, and ad copy analysis. The solution includes a built-in action plan and is now available for trialists and early adopters.
Adthena Launches the First to Market ChatGPT Intelligence Platform
Adthena has launched the ChatGPT Intelligence Platform, the first solution offering whole-market search visibility for ChatGPT Ads. This platform provides advertisers with comprehensive insights into... ad placements, competitor activities, and campaign optimization within ChatGPT. It integrates data from Google Ads and ChatGPT Ads, enabling smarter cross-channel budget allocation. The platform is available for trialists and early adopters, enhancing Adthena's position in the evolving search advertising landscape.
Adthena has launched its ChatGPT Intelligence Platform, offering advertisers comprehensive visibility into ChatGPT Ads. This new tool tracks over 300,000 daily prompts, providing insights into ad pla...cements, competitors, and messaging. It aims to enhance advertisers' strategic decisions by integrating data from both ChatGPT and Google Ads, thereby optimizing campaign performance in AI-driven ad environments.
Adthena Launches Industry-First Tool for ChatGPT Ads Campaigns
Adthena has launched ChatGPT AdBridge, a tool designed to simplify the migration of Google Ads campaigns to the ChatGPT Ads platform. This AI-enriched tool creates keyword lists and negative keywords... for advertisers, offering a free entry point for preparing campaigns. The tool is integrated with Google Ads and provides immediate setup for ChatGPT Ads, marking a significant step in paid search channel evolution.
Adthena introduced AdBridge, a free tool for migrating Google Ads campaigns to ChatGPT Ads. It generates keyword lists, negative keywords, and competitive insights for ChatGPT campaigns. Adthena plan...s to launch a full ChatGPT Ads solution on May 11, with several Fortune 500 clients participating in the trial.
Adthena's AdBridge ports Google Ads into ChatGPT in minutes
Adthena launched ChatGPT AdBridge, a free tool to migrate Google Ads campaigns to ChatGPT Ads. The tool automates campaign data enrichment, keyword expansion, and ad creative generation, addressing s...etup challenges for advertisers. It launched on April 27, 2026, as OpenAI's advertising pilot expands. Adthena plans a full intelligence subscription in May 2026.
Adthena launches tool to convert Google Ads for ChatGPT
Adthena has introduced a new tool designed to convert Google Ads into formats compatible with ChatGPT. This innovation aims to enhance ad adaptability and reach within AI-driven platforms.
Enhance Google Ads Performance with Adthena's ChatGPT Conversion Tool
Adthena has launched AdBridge, a tool that converts Google Ads campaigns into ChatGPT-ready formats, enhancing ad performance by leveraging existing strategies. AdBridge analyzes search campaigns to ...generate keywords and insights for ChatGPT, facilitating a smooth transition and rapid adoption of the platform. This strategic move positions Adthena as a key player in accelerating ChatGPT's success as a performance-driven ad channel.
Adthena unveils AdBridge as OpenAI shutters Sora video tool
Adthena has launched AdBridge, a new tool designed to enhance digital advertising strategies. This announcement coincides with OpenAI's decision to discontinue its Sora video tool.
Adobe and Adthena debut AI tools to streamline creative and ad ...
Adobe and Adthena have launched new AI tools designed to enhance creative processes and advertising efficiency. These tools aim to streamline workflows for marketers by integrating advanced AI capabi...lities, potentially transforming how creative content is developed and managed.
Adthena launches AdBridge to speed shift from Google Ads to ChatGPT
Adthena has introduced AdBridge, a new tool designed to facilitate the transition from Google Ads to ChatGPT. This product aims to streamline the process for advertisers, enhancing efficiency and int...egration between platforms.
Adthena launches Google Ads-to-ChatGPT conversion tool
Adthena has introduced a new tool that converts Google Ads into ChatGPT format, enhancing AI-driven search intelligence capabilities. This tool aims to streamline the integration of advertising data ...with AI platforms, potentially improving ad performance and insights.
Adthena unveils AdBridge to speed ChatGPT ad adoption
Adthena has launched AdBridge, a new tool designed to accelerate the adoption of ads on ChatGPT. This product aims to enhance the integration of AI-driven advertising strategies, allowing businesses ...to optimize their ad campaigns on ChatGPT more effectively.
Adthena unveils tool to shift Google ads to ChatGPT
Adthena has introduced a new tool designed to transition Google ads to ChatGPT. This innovation leverages AI to optimize ad placements and improve targeting across platforms, enhancing digital market...ing strategies for businesses.
Adthena unveils ChatGPT ad tool as Meta bets on space solar
Adthena has launched a new advertising tool powered by ChatGPT, enhancing its AI-driven marketing solutions. This tool aims to optimize ad campaigns by leveraging advanced natural language processing... capabilities.
Adthena launches AdBridge to speed shift to ChatGPT ads
Adthena has launched AdBridge, a new product designed to accelerate the transition to ChatGPT-powered advertising. This launch aims to enhance ad performance by integrating AI-driven insights.
Adthena's 29M-query report reveals what's actually working in AI search ads
Adthena released "AI Search Ads: The Advertiser Intelligence Report," analyzing over 29 million queries to assess AI search ad performance across industries and markets. Key insights include a 35% in...crease in AI ad auction competition, with finance leading at 9.9% growth. The report highlights the effectiveness of short queries and specific CTA language, offering strategic insights for advertisers navigating AI-driven ad environments.
Adthena analyzed 40,000 ChatGPT ads, revealing trends in ad copy and performance. The study found that successful ads mirror user queries and use familiar conversion drivers like "free." The analysis... suggests potential for more interactive ad formats in the future, akin to early Google AdWords. This insight is crucial for advertisers in the evolving AI ad landscape.
Adthena detects ads in Google AI Overviews across 25, 000 searches
Adthena has become the first platform to detect ads within Google AI Overview search results, identifying 13 instances across 25,000 searches. This marks a significant development in paid search mone...tization, as Google begins integrating ads into AI-generated answers. Adthena's findings provide insights into ad frequency and campaign impact, crucial for advertisers navigating AI-driven search interfaces.
Adthena Announces Ask Arlo: your GenAI tool for search insights
Adthena has launched version 2.0 of Ask Arlo, a conversational AI tool designed to enhance search data analysis for marketers. This update uses real-time generative AI to provide instant insights and... tailored reports, improving decision-making efficiency. Built on Adthena's proprietary data, Ask Arlo offers a comprehensive understanding of market trends and competitor performance, empowering users to optimize Google Ads campaigns effectively.
Adthena Empowers Enterprise Retailers to Dominate Google Ads Landscape With New Search Intelligence Solution
Adthena has launched a new Retail Search Intelligence Solution aimed at empowering enterprise retailers to better navigate the Google Ads landscape. This solution provides insights into seasonality t...rends, ad performance, market share, and brand protection. It leverages Adthena's AI-driven technology to offer actionable insights, helping brands improve campaign performance and maximize return on ad spend (ROAS). The solution addresses challenges like Google Shopping auction fluctuations and competitor threats, enhancing control over digital strategies.
Adthena has launched the Adthena AI Search Intelligence platform, designed to help enterprise clients understand AI-driven search results. This platform, built by Adthena's experienced engineering te...am, provides insights into LLM data-driven systems, enabling marketers to analyze domain visibility, link depth, and performance across multiple industries. It offers daily data updates and supports search result analysis, CTR, and local models.
Strategic Partnerships and Integrations of Adthena
Google and Adthena launch AI tools to streamline creative work
Google and Adthena have introduced new AI tools designed to enhance creative workflows. These tools aim to optimize the efficiency of creative processes by leveraging AI technology.
Microsoft and Adthena unveil AI tools for search and ads
Microsoft and Adthena have introduced new AI tools designed to optimize search and advertising strategies. These tools leverage advanced AI capabilities to enhance search intelligence and ad performa...nce, providing users with improved insights and targeting.
Adobe and Adthena debut AI tools to streamline creative workflows
Adobe and Adthena have introduced new AI tools designed to enhance creative workflows. These tools aim to improve efficiency and creativity in digital marketing and advertising processes by leveragin...g artificial intelligence.
Adthena and Microsoft unveil tools to speed AI workflow adoption
Adthena and Microsoft have introduced new tools designed to accelerate the adoption of AI workflows. This collaboration aims to enhance efficiency and integration for businesses leveraging AI technol...ogies.
Adthena Recognized as a Google Trusted Trademark Partner for Brand ...
Adthena has been recognized as a Google Trusted Trademark Partner, marking a significant achievement in brand protection for paid search. This exclusive partnership, following a year-long collaborati...on, sets a new standard for accuracy and automation in safeguarding brands from trademark infringement on Google Ads. The collaboration enhances Adthena's AI-driven solutions, empowering marketers to protect their brands and optimize marketing budgets effectively.
Awards, Recognitions, and Industry Achievements of Adthena
Adthena's Ask Arlo shortlisted for four Global Search Awards
Adthena's AI-powered data analyst, Ask Arlo, has been shortlisted in four categories at the Global Search Awards 2025, highlighting its innovation in search marketing intelligence. The categories inc...lude Best Software Innovation and Best AI Search Software Solution. Ask Arlo uses advanced AI to provide real-time search insights, transforming complex data into actionable strategies for marketers.
Adthena wins Best AI Search Solution at APAC Search Awards
Adthena's Brand Activator solution won the Best AI Search Software Solution award at the APAC Search Awards 2025. This AI-driven tool optimizes Google Ads by pausing bids on top-ranking brand terms, ...saving enterprises up to AUD$15,000 monthly. It enhances brand protection with 24/7 SERP monitoring and improves spend efficiency by balancing paid and organic search efforts.
Adthenas Ask Arlo wins at the European Search Awards 2025
Adthena's Ask Arlo, a generative AI-powered search assistant, won two awards at the European Search Awards 2025 for Best AI Search Software Solution and Best Search Software Tool. Ask Arlo enhances P...PC marketing by providing real-time competitive intelligence and insights through natural language queries, leveraging Adthena's Whole Market ViewTM technology.
Adthena & customers: Six UK Search Award nominations
Adthena and its clients have been nominated for six categories at the UK Search Awards, highlighting the success of their search strategies. Adthena's Brand Activator is recognized for its effectiven...ess in PPC management, saving brands significant costs on Google Ads. The nominations underscore Adthena's impact in enhancing search visibility and efficiency for clients like Legal & General and VodafoneZiggo.
