Digital Turbine Overview

Digital Turbine is your go-to platform for boosting user acquisition and monetization in mobile advertising. Its standout feature, the DT Ignite Platform, offers a seamless way to pre-load apps onto devices, ensuring higher visibility and engagement. This platform supports end-to-end growth strategies, making it easier for businesses to enhance their mobile advertising efforts. With a focus on user acquisition, Digital Turbine helps advertisers reach their audience effectively, driving awareness and engagement. Whether you're looking to expand your app's reach or increase monetization, Digital Turbine provides the tools to achieve your goals.

Use Cases

Customers recommend Engagement Management, Advertisement, Conference Call Management, as the business use cases that they have been most satisfied with while using Digital Turbine.

Other use cases:

  • Sending & Publishing Communications
  • Engaging On Social Media
  • Scheduling Post To Social Media
  • International Marketing
  • Digital Marketing
  • Sales Call Management
  • Lead Engagement
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Business Priorities

Increase Sales & Revenue and Grow Market Share are the most popular business priorities that customers and associates have achieved using Digital Turbine.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Manage Risk
  • Establish Thought Leadership
  • Increase Customer Life Time Value
  • Scale Best Practices
  • Build Brand Awareness
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Digital Turbine Use-Cases and Business Priorities: Customer Satisfaction Data

Digital Turbine works with different mediums / channels such as Mobile. Mobile App. Offline etc.

Digital Turbine's features include Alerts: Popups & Notifications, and Personalization. and Digital Turbine support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Digital Turbine analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Digital Turbine simplifies app advertising, recommendation, delivery and tracking...." Peer review

Peer review evidence (same sources as the product rating summary)

"...Mobile Posse's suite of highly-engaging content discovery products is a perfect complement to our core Digital Turbine platform offering...." Digital Turbine Completes Acquisition of Mobile Posse :: Digital Turbine, Inc. (APPS)
"...We were pleased with the initial performance and continued to advertise with Appia since they were consistently delivering solid performance for user LTV...." Peer review by Teresa Lu, Performance Marketing Manager for User Acquisition, DeNA
"...A webcast of the conference call will be available at ir.digitalturbine.com/events...." Digital Turbine Reports Fourth Quarter and Fiscal Full Year 2020 Results :: Digital Turbine, Inc. (APPS)

Digital Turbine, YouAppi platform, Infillion, Simpli.Fi, Kwanko, etc., all belong to a category of solutions that help Mobile Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Digital Turbine provides a comprehensive platform for mobile user acquisition and monetization. Mobile advertising is elevated through their services.

Digital Turbine Customer wins, Customer success stories, Case studies

How does Digital Turbine address your Engagement Management Challenges?

How can Digital Turbine enhance your Conference Call Management process?

How does Digital Turbine facilitate Sending & Publishing Communications?

33 buyers and buying teams have used Cuspera to assess how well Digital Turbine solved their Mobile Advertising needs. Cuspera uses 433 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Advertising needs.

 

Affle - Advertising - Large

Affle Acquires AdColony Assets from Digital Turbine

Gurugram, India

Affle has acquired key AdColony assets from Digital Turbine, including SDKs, integrations, and technology assets. This acquisition aligns with Affle's 10X Growth Strategy to enhance its AI-powered co...nsumer platform and audience intelligence. Digital Turbine will focus on its core DTX exchange and media businesses.

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Funvent Studios - Entertainment - Small

Dubai, UAE

Digital Turbine's DT Growth and DT Offer Wall helped Funvent Studios expand in LATAM. Funvent used DT Preloads, App Select, Notifications, and Offer Wall to boost installs and hit ROAS goals. They ac...hieved 500,000 installs in three weeks and exceeded ROAS D7 targets in multiple countries. DT Offer Wall drove a 1.76x increase in impressions, 2.2x ARPDEU, and 182% more conversions month-over-month. Funvent reached new users and improved campaign results with these user acquisition tools.

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Nestlé MILO - Food & Beverages - Very Large

Digital Turbine powered Nestlé MILO's Ramadan campaign in Indonesia. The campaign used an AI recipe generator to engage moms with creative Iftar dessert ideas. MILO achieved a 7% engagement rate, bea...ting the 3-5% benchmark. Video completion reached 84%, above the 70% standard. Brand loyalty increased by 35%.

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Playrix - Entertainment - Large

Digital Turbine helped Playrix boost user acquisition with dynamic installs. Playrix saw 97% of installs were incremental, and users were over 40x more likely to open the app. The solution used exclu...sive on-device inventory to reach new users. This approach removed friction and improved efficiency for Playrix's UA strategy. Playrix validated that dynamic installs deliver high-quality, incremental growth.

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Wall’s - Consumer Goods - Very Large

Digital Turbine helped Wall’s run an interactive mobile campaign for Ramadan in Indonesia. The campaign used AI greeting cards and recipe banners to engage users. Wall’s achieved a 19% engagement rat...e, far above the 3-5% benchmark. Store visits increased by 20% and market share rose by 5%. The campaign drove strong brand awareness and sales.

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LIVE Score - Sports - Large

DT Exchange helped LIVE Score increase eCPMs by over 50%. The sports app also saw a 9% rise in total ad revenue over 18 months. LIVE Score used DT Exchange for both Android and iOS, adding full-scree...n video ads to banners and interstitials. The eCPM for interstitials jumped by 105%. The team kept user experience strong while unlocking new revenue streams.

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Mobile Explorers Podcast - Episode 2: Localization: Customer Loyalty: and Scaling On A Small Budget

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Peers used Digital Turbine for engagement management and advertisement

Digital Turbine Competitors

Digital Turbine Features

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FEATURE RATINGS AND REVIEWS
Analytics

4.29/5 ★

Read Reviews (13)
Custom Reports

4.10/5 ★

Read Reviews (22)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.29/5 ★

Read Reviews (13)
Custom Reports

4.10/5 ★

Read Reviews (22)

Software Failure Risk Guidance

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for Digital Turbine

Overall Risk Meter

Low Medium High

Top Failure Risks for Digital Turbine

Digital Turbine, Inc. News

Product

Digital Turbine Resurgence: Software Maker Spins To A 114% Gain

Digital Turbine launched Launchpad, a unified app distribution platform, integrating carrier and OEM relationships with SingleTap technology. The platform supports over 82,000 apps and one billion devices. Partnerships with Google Cloud and Databricks enhance AI-driven recommendation engines. Expansion includes Orange deploying Digital Turbine's platform across Europe in 2026.

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Product

Digital Turbine Launches Launchpad to Enhance App Distribution

Digital Turbine launched the Launchpad platform to enhance app distribution by integrating carrier and OEM partnerships. Supporting over 82,000 apps and one billion devices, Launchpad aims to improve user engagement and app usage through dynamic install experiences, aligning with Digital Turbine's vision for a more connected mobile ecosystem.

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Product

Digital Turbine Introduces Launchpad, Unified Platform for Modern App ...

Digital Turbine has launched Launchpad, a unified platform for modern app distribution. It integrates Digital Turbine's distribution infrastructure, supporting app discovery and installs across devices and apps. The platform is used by developers like Zynga and partners such as Orange, enhancing app discovery and distribution experiences.

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Partnership

Digital Turbine Expands AI Capabilities Across Its Mobile Platform Through Deepened Google Cloud Partnership

Digital Turbine has deepened its partnership with Google Cloud to enhance AI capabilities across its mobile platform. This collaboration integrates Google Cloud's infrastructure with Digital Turbine's Gemini Enterprise Agent Platform, improving real-time optimization and recommendations for advertisers and publishers. The partnership aims to leverage rich mobile data for enhanced targeting and engagement, supporting Digital Turbine's broader AI and data strategy.

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Digital Turbine, Inc. Profile

Company Name

Digital Turbine, Inc.

Company Website

https://www.digitalturbine.com/

Year Founded

1998

HQ Location

1300 Guadalupe Street #302, Austin, Texas 78701, US

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

IPO