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Marketing and Advertising Case Studies and Customer Success Stories with 51Degrees

 

RichAds Ltd. - Marketing And Advertising - Medium

Limassol, Cyprus

51Degrees helped RichAds improve device detection accuracy. RichAds replaced its old solution after A/B testing showed 51Degrees was more precise.... This led to better ad targeting, higher click-through rates, and lower cost-per-acquisition. Publishers saw stronger monetization from more relevant ads. Internal teams spent less time fixing targeting issues. RichAds now delivers a better experience for advertisers, publishers, and users.

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Affinity Global Inc. - Marketing And Advertising - Medium

Chicago, USA

Affinity Global Inc. used 51Degrees Device Detection to improve ad campaign targeting. The company faced challenges with shrinking audience visibility... and device diversity. 51Degrees provided an on-premise solution with updated device data, enabling precise segmentation and faster optimization. Affinity delivered more relevant ads and improved campaign performance for its partners. The partnership ensured data privacy and operational efficiency.

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HilltopAds - Marketing And Advertising - Medium

HilltopAds needed better device detection to match ads with users in real time and reduce wasted impressions. They chose 51Degrees... for its hosted, ISO-certified platform and strong support for UA-CH. HilltopAds integrated the 51Degrees Device Detection Cloud API to improve targeting, analytics, and reduce engineering work. The solution brought more reliable ad delivery, less operational complexity, and better traffic quality. HilltopAds saw smoother user experiences and more stable targeting after switching.

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AdSupply - Marketing And Advertising - Medium

Los Angeles, USA

AdSupply needed to deliver rich media ads to many mobile devices with different capabilities. They wanted fast, reliable device detection... for their ad network. They chose 51Degrees after evaluating API reliability, integration, and cost. With 51Degrees, AdSupply added less than 1 millisecond to response time. Their platform now serves complex ads to mobile users without slowing down.

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Team Internet AG - Marketing And Advertising - Medium

Munich, Germany

Team Internet AG used 51Degrees for device detection. Before, they struggled to identify tablets and target ads correctly. 51Degrees gave... them better accuracy and speed. Now, ParkingCrew can build landing pages for tablets and improve ad targeting. An A/B test showed more templates reached the right users. This led to better revenue and a smoother web experience for all devices.

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Adsterra - Marketing And Advertising - Medium

Limassol, Cyprus

Adsterra needed accurate device targeting for their ad platform. Their old device detection database was outdated and lacked support for... Go. They switched to 51Degrees Device Detection for daily updates and better programming language support. This improved their campaign optimization and allowed for granular targeting. Upgrading to Version 4 enabled detection of modern devices using User Agent Client Hints.

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Qverse (now PIA Advertising) - Marketing And Advertising - Medium

Berlin, Germany

51Degrees Device Detection helped Qverse analyze 20-30 million clicks per day. Qverse used this data to improve targeting for mobile... branding and user acquisition campaigns. The solution removed performance bottlenecks and reduced maintenance time. Qverse upgraded to a newer version for better accuracy and cross-platform support. The device detection tool enabled more efficient campaign management and resource use.

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Adform - Marketing And Advertising - Medium

Copenhagen, Denmark

Adform needed to keep their device library current as new devices and privacy changes emerged. Their internal solution struggled to... keep up with industry shifts like Google’s User-Agent reduction. Adform chose 51Degrees for its reliable, frequently updated device detection library. This partnership helped Adform minimize unknown devices and improve detection across mobile web, in-app, and desktop environments. Annual audits for Media Rating Council accreditation became easier with 51Degrees as a trusted partner.

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Adyoulike - Marketing And Advertising - Medium

Paris, France

Adyoulike needed accurate device detection for its native ad platform. Their old solution gave false positives and missed many devices.... They switched to 51Degrees for better accuracy and lower latency. The installation was easy with Java API on Scala. Adyoulike saw immediate operational benefits and improved campaign targeting. The CTO praised the product's performance and ease of updates.

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Persona.ly - Marketing And Advertising

51Degrees Device Detection helped Persona. ly improve mobile ad targeting. Persona.ly wanted more device data to make better ad decisions....51Degrees gave them detailed device info like memory, battery, and release year. This helped Persona.ly find new user segments and improve ad performance. They filtered out 7% of bad ad requests and found ways to target users better in the US and Japan.

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Advertise.net - Marketing And Advertising

51Degrees Device Detection helped Advertise. net improve their ad platform. Advertise.net needed to detect device properties like make, model, and...operating system to show the right ads. 51Degrees provided real-time device data with over 270 properties. This let Advertise.net target ads to specific smartphone and tablet users. As a result, users saw more relevant ads, advertisers reached the right people, and publishers earned more. Advertise.net saw better conversion rates on mobile platforms.

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Internet Case Studies and Customer Success Stories with 51Degrees

 

eDate - Internet - Large

New York, USA

eDate used 51Degrees Device Detection to improve their mobile user experience. They needed to redirect mobile users from their desktop... site and optimize for different devices. 51Degrees helped them detect device models and tailor the site for each user. This allowed eDate to track conversions by device and fix issues faster. Every customer now gets the best experience, no matter their phone.

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Seznam.cz - Internet - Large

Prague, Czech Republic

51Degrees helped Seznam. cz improve device detection for analytics and ad targeting. Seznam replaced their in-house solution, which was costly...and hard to maintain. 51Degrees offered better accuracy, performance, and frequent updates. Integration with Seznam’s systems, including their browser and NGINX, was simple. Seznam gained more precise user data and advanced device model targeting for their clients.

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Information Technology and Services Case Studies and Customer Success Stories with 51Degrees

 

OpenText - Information Technology And Services - Very Large

Waterloo, Canada

OpenText TeamSite needed better device detection for web conversion and analytics. Their old solution lacked global coverage and performance. They... chose 51Degrees for its device coverage, accuracy, and easy deployment. The solution was running in less than a day. TeamSite now uses 51Degrees to optimize conversion rates and user experience across all devices. Business users can preview web pages on many device types quickly.

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DeviceForensIQ - Information Technology And Services - Small

USA

51Degrees helped DeviceForensIQ improve fraud detection in the market research industry. DeviceForensIQ switched from their own detection system to 51Degrees... for more accurate device and crawler identification. This change saved time and reduced the need for constant updates. DeviceForensIQ found the implementation easy and saw better fraud identification results. The partnership allowed both companies to enhance their products together.

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Retail Case Studies and Customer Success Stories with 51Degrees

 

Home Shopping Network (HSN) - Retail - Large

St. Petersburg, USA

Home Shopping Network used 51Degrees to simplify mobile website maintenance. Before, HSN managed two separate sites for desktop and mobile... users. This setup made updates slow and complicated SEO. With 51Degrees device detection, HSN combined their sites into one. Now, the site serves the right content for each device. The solution was easy to add and needed little training. HSN improved delivery time and made the site more search engine friendly.

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Other Industry Case Studies and Success Stories with 51Degrees

FocusVision (now known as Forsta) - Market Research

51Degrees helped FocusVision improve online survey completion rates on mobile devices. FocusVision needed to make surveys work well on all... devices, especially smartphones and tablets. 51Degrees provided accurate device detection and easy integration with Python. The solution was faster and more efficient than their previous provider. As a result, FocusVision saw higher survey completion rates on mobile and better ROI for their clients.

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