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Compare Muck Rack vs ACCESSWIRE

Comparison Summary

For Muck Rack vs ACCESSWIRE comparison, Our AI algorithm looked at 1903 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Muck Rack and ACCESSWIRE to solve their respective business needs.

Pros and cons of Muck Rack and ACCESSWIRE

Muck Rack is more suited to businesses that require Public Relations and Social Media Management with Social Media where as ACCESSWIRE is focused towards Communication Management with Video and Engagement Management with Social Media .

logo Muck Rack

Focus area

Muck Rack is better than ACCESSWIRE for

Software Failure Risk

  • medium

logo ACCESSWIRE

Focus area

Software Failure Risk

  • medium

About

Muck Rack for journalists and public relations

Accesswire - Industry-Leading Flat-fee Press Release Service

Financials

SEED

M&A

Business Need

Total Processes
(we found evidences for)

55

51

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction



social media management

social media analytics

scheduling post to social media

monitoring social media

engaging on social media


communication management

sending & publishing communications

tracking & monitoring communications



engagement management

engaging and following up


content management

content publishing


contact list management


trade show marketing


workflow management


relationship management


rating and review management




campaign management

campaign analytics



training & onboarding


sales document management

contract management


loyalty management

identify target customers



generation of new leads


lead qualification

lead qualification: technographic



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Build brand awareness

  • Improve ROI

  • Improve internal communications

  • Scale best practices

  • Launch new products

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Establish thought leadership

  • See 7 more
  • Acquire customers

  • Launch new products

  • Build brand awareness

  • Increase sales & revenue

  • Improve digital and social presence

  • Enhance customer relationships

  • Grow market share

  • Enter new markets internationally or locally

  • Improve ROI

  • See 6 more

Top Channels

Channels Used

  • social media

  • offline

  • video

  • phone calls

  • website

  • point of sale

  • promotions

  • print media

  • magazine

  • games

  • trade shows

  • events

  • e-mail

  • coupons

  • mass media

  • television

  • display advertisement

  • mobile

  • Facebook

  • Instagram

  • Twitter

  • chat

  • text SMS

  • on premises

  • mobile app

  • user generated content

  • blogs

  • See 24 more
  • social media

  • offline

  • video

  • phone calls

  • website

  • point of sale

  • promotions

  • print media

  • magazine

  • games

  • trade shows

  • events

  • e-mail

  • coupons

  • mass media

  • television

  • display advertisement

  • mobile

  • Facebook

  • Instagram

  • Twitter

  • chat

  • text SMS

  • on premises

  • mobile app

  • user generated content

  • blogs

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting