Verve Velocity Overview

Verve Group is a privacy-first omnichannel ad platform connecting advertisers and publishers. Programmatic solutions are offered to reach people in real time.

This is a summary of the comprehensive capabilities and benefits of Verve Velocity based on over 15 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Verve Velocity is right for your needs? Our Cuspera AI engine can evaluate how Verve Velocity fits your specific business needs, industry, and context. Get your personalized assessment report today.

Verve Velocity supports business activities such as:

  • Engaging And Following Up
  • Campaign Management
  • Sending & Publishing Communications

Verve Velocity can help you with many business goals, such as Enter New Markets Internationally Or Locally. It can help manage these activities if you use Mobile Offline and On Premises for these needs.

Verve Velocity Reviews

11 buyers and buying teams have used Cuspera to assess how well Verve Velocity solved their business needs. Cuspera uses 15 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Enter New Markets Internationally Or Locally is the most popular business priority peers achieved using Verve Velocity.

Use Cases

Peers recommend Engaging And Following Up , Campaign Management , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using Verve Velocity.

Customer Stories

 

SmartNews - Internet - Medium

Tokyo, Japan

Verve’s Brand+ Marketplace helped SmartNews boost ad revenue. By using Prebid integration and pre-packaged deals, SmartNews saw a 141% quarter-over-quarter revenue growth. eCPM on Android increased b...y 56%. Fill rates rose by 39%. Verve also improved SmartNews’s credibility with ads.txt and direct demand partner relationships. SmartNews now sees Verve as a key strategic partner.

 

OTTO - Retail - Very Large

Hamburg, Germany

Dataseat, now part of Verve, helped OTTO launch its first SKAN campaign focused on return on ad spend. OTTO rebuilt its conversion schema to track high-intent actions, not just basic engagement. This... new approach led to a 244% ROAS and over 80% visibility into post-install events. OTTO gained strong insight into user behavior on iOS without device-level data. The campaign set a foundation for future growth and broader reach.

 

Gadsme - Marketing And Advertising - Small

Paris, France

Gadsme used Verve’s Brand+ Marketplace to boost demand and revenue for its in-game ad platform. Verve enabled multi-ad formats, private marketplace deals, and Prebid integration. Gadsme saw 697% year...-over-year revenue growth and a 475% increase in iOS publisher revenue. Fill rates more than tripled. The partnership helped Gadsme balance Android and iOS revenue streams and attract more advertisers.

 

VideoHeroes - Marketing And Advertising - Small

Madrid, Spain

Verve helped VideoHeroes, a Madrid-based digital advertising platform, expand across Europe. VideoHeroes used Verve’s in-app performance marketplace to boost video completion rates by 13.4% in one qu...arter. The partnership drove 140% revenue growth and tripled annual impressions year-over-year. VideoHeroes combined its machine learning with Verve’s ad rendering and targeting for better campaign results. The collaboration set new benchmarks in programmatic marketing and audience engagement.

 

Smadex - Marketing And Advertising - Medium

Barcelona, Spain

Verve's Brand+ Marketplace helped Smadex boost its Connected TV (CTV) ad campaigns. Smadex saw a 5.6X increase in ad impressions from Q4 2023 to Q1 2024. The cost per install (CPI) dropped by 55% bet...ween November 2023 and September 2024. Smadex used Verve's pre-packaged CTV deals to reach more engaged users. This partnership improved campaign efficiency and return on ad spend for Smadex's advertisers.

Based on peer insights

Cuspera recommends Verve Velocity for

Use Cases Engaging And Following Up , Campaign Management , Sending & Publishing Communications
Medium Mobile, Offline, On Premises
Business Priority Enter New Markets Internationally Or Locally

IT and Other Capabilities

for Verve Velocity

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.49/5 ★

Read Reviews (5)
Analytics

3.31/5 ★

Read Reviews (3)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

3.49/5 ★

Read Reviews (5)
Analytics

3.31/5 ★

Read Reviews (3)

Software Failure Risk Guidance

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for Verve Velocity

Top Failure Risks for Verve Velocity

Vendor Profile Details

Company Name

Verve Group, Inc.

Company Website

https://verve.com/

HQ Location

5796 Armada Dr. Suite 350 Carlsbad, CA 92008 USA

Employees

101-250

Social

Financials

PRIVATE