Veeva Crossix Overview

Veeva Crossix offers data-driven solutions to enhance DTC and HCP marketing. Life sciences brands can better plan, activate, and evaluate their marketing efforts.

Use Cases

Customers recommend Advertisement, Direct Marketing, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Veeva Crossix.

Other use cases:

  • Digital Marketing
See all use cases See less use cases

Business Priorities

Launch New Products and Grow Market Share are the most popular business priorities that customers and associates have achieved using Veeva Crossix.

Other priorities:

  • Build Brand Awareness
See all business priorities See less business priorities

Veeva Crossix Use-Cases and Business Priorities: Customer Satisfaction Data

Veeva Crossix works with different mediums / channels such as Mass Media. Television. Video etc.

Reviews

"...Crossix DIFA is the leading platform for measuring and optimizing digital healthcare marketing...." Peer review

Comprehensive Insights on Veeva Crossix Use Cases

How can Veeva Crossix enhance your Digital Marketing process?

Case Studies

Pharmaceuticals

CASE STUDY Merck

Merck uses Veeva's unified platform to streamline pharmacovigilance processes. This integration helps them innovate and evaluate their business holistically. The platform connects safety, clinical, a...nd quality systems.

Pharmaceuticals

CASE STUDY Bayer

Bayer uses Veeva Site Connect to improve trial collaboration. The solution offers faster start-up times and better visibility. Bayer collaborates with Skylight Health Research to simplify processes. ...The focus is on standardizing trial collaboration.

Pharmaceuticals

CASE STUDY Sanofi

Sanofi improved efficiency by consolidating 40 legacy systems into one. They reduced change control steps from 11 to 5. 60% of deviations are now closed on a fast-track basis. Sanofi partnered with V...eeva to implement quality solutions, modernizing operations. The QualiPSO program was launched to ensure agile quality management. The project involved over 40 sites and 12,000 CMOs, with documentation in 14 languages.

Pharmaceuticals

CASE STUDY Genentech

Genentech uses Veeva Link to improve customer engagement by 50%. The tool helps commercial teams understand customers better. It is part of Veeva's solutions for biopharma companies.

Pharmaceuticals

CASE STUDY Novo Nordisk

Novo Nordisk adopted Veeva Vault CRM for its innovative technology and flexibility. The company is a large biopharma based in New Jersey. They chose Veeva to support their growth and expansion. Frank... Armenante, Director of Field Systems, highlighted the importance of innovation and flexibility in their decision.

Pharmaceuticals

CASE STUDY Daiichi Sankyo

Daiichi Sankyo uses Veeva solutions to improve regulatory operations. They connect registrations, submissions, archive, and publishing on the Vault Platform. This helps streamline their processes. Th...e VP of Regulatory Operations highlights the benefits of capturing data through the authoring process.

Veeva Crossix Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.79/5

Read Reviews (4)
Custom Reports

3.30/5

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.79/5

Read Reviews (4)
Custom Reports

3.30/5

Read Reviews (1)

Software Failure Risk Guidance

?

for Veeva Crossix

Top Failure Risks for Veeva Crossix

Veeva Systems Inc. News

Partnership

Veeva Systems & SCRI form collaboration to advance oncology clinical trials

Veeva Systems and Sarah Cannon Research Institute (SCRI) have entered a collaboration to accelerate oncology clinical trials. The partnership leverages Veevas cloud-based clinical trial management solutions to streamline trial operations and data management for SCRI. This alliance aims to enhance trial efficiency, improve patient outcomes, and advance cancer research through integrated digital technologies in the life sciences sector.

Customer

Customer Story

Veeva Systems enabled a pharmaceutical company to improve field medical engagement for an expanded treatment indication using Veeva Link. Real-time customer intelligence helped medical teams identify and connect with key opinion leaders, driving targeted scientific outreach. Veeva Pulse Field Trends Report data showed that pre-launch engagement with KOLs led to a 1.5x increase in treatment adoption within six months, demonstrating measurable impact.

Product

Veeva LIMS | Modern QC LIMS Software for Biopharma

Veeva Systems has launched Veeva LIMS, a modern laboratory information management system tailored for biopharma quality control. The cloud-based solution streamlines QC workflows, automates data capture, and improves compliance for life sciences labs. Veeva LIMS integrates with other enterprise systems to support digital transformation and regulatory requirements in pharmaceutical manufacturing.

Product

Veeva eTMF Feature: TMF Transfer

Veeva Systems introduced the TMF Transfer feature in Veeva eTMF, enabling automated, secure transfer of Trial Master File documents between sponsors and CROs. This enhancement eliminates manual end-of-study migrations, improves collaboration, and ensures TMF quality and completeness for life sciences organizations.

Veeva Systems Inc. Profile

Company Name

Veeva Systems Inc.

Company Website

https://www.veeva.com/

Year Founded

2007

HQ Location

4280 Hacienda Drive Pleasanton, CA 94588

Employees

1001-5000

Social

Financials

PRIVATE