Real-World Case Studies and Customer Success Stories with Thumbvista

Thumbvista used geofencing for an International Electronics Company at a trade show in Germany. The challenge was to promote the company's booth and new products to event attendees. Thumbvista set up... geofenced ads around the convention center and local hotels, targeting mobile users during the event. The campaign drove over 1200 visitors to a custom landing page and achieved a 0.31% click-through rate. The results helped increase booth awareness and event presence.
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Thumbvista used geofencing and mobile video ads for Planet Fitness. The goal was to build brand awareness for new gym locations. The campaign targeted people near new locations with local video ads. ...This helped reduce ad waste and reach the right audience. The videos had an average completion rate of 78%.
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Dunkin Donuts used geofencing and mobile display ads to drive foot traffic, enhancing in-store visits.

Domino's used geofencing for mobile ads around hotels, boosting orders from mobile devices significantly.

Dunkin Donuts used geofencing and mobile display ads to drive foot traffic, enhancing in-store visits.

Domino's used geofencing for mobile ads around hotels, boosting orders from mobile devices significantly.

Thumbvista geofencing helped Middlesex Community College boost enrollment in key areas. The college used demographic data to create targeted ads for veterans, adult learners, master's, online, and ge...neral students. Thumbvista's mobile display ads reached specific locations and segments. The campaign delivered nearly 1 million impressions. Click-through rates beat previous benchmarks, making the campaign an award-winning success.
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Thumbvista geofence insurance marketing helped an insurance company reach mobile users near auto dealerships. The goal was to get people thinking about switching insurance to save money. The campaign... used mobile ads with a click to call feature and a special landing page. In one month, the campaign got 111 clicks and 11 calls. This shows geofencing and click to call can help generate insurance leads.
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Thumbvista used programmatic advertising to help a multi-location credit union attract new members. The challenge was to reach investment-savvy customers for a high-rate savings and CD offer. Thumbvi...sta used household income, location, and in-market data to target the right audience. They also placed ads on sites like MarketWatch and CNBC. The campaign delivered 825,000 impressions and drove 2,168 site visitors. 1,052 devices that saw the ad visited a credit union location within 30 days.
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Thumbvista used mobile ads and geofencing for Necco during the MLB All-Star Game in Cincinnati. Necco wanted to reach more local people and raise awareness about foster parenting. The solution was to... target mobile ads to zip codes and the ballpark area during the event. The campaign got thousands of impressions and 189 clicks to learn more about becoming a foster parent. The event-focused ad had about twice as many clicks as the standard branding ad.
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Thumbvista used its geofencing and geo-targeting tools for a city council candidate in California. The challenge was to increase name recognition on a limited budget. Thumbvista targeted ads to speci...fic areas the candidate would represent, reducing ad waste. The ads appeared over 300,000 times on major news sites. Nearly 300 people visited to learn more. The candidate advanced to the fall runoff election.
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Thumbvista used geofencing mobile display ads to help a local government promote a new ride share program. The challenge was to reach people using public transportation. Thumbvista geofenced bus stop...s and train stations to target commuters with ads linking to the program. The campaign ran for 8 weeks. It brought over 3,700 visitors to the ride share website and achieved a 0.30% click-through rate. Focusing ads on transit apps and local news sites increased effectiveness.
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MetroPCS saw increased customer engagement and sales through geofence-triggered mobile coupons, enhancing targeted marketing with immediate deals.

Thumbvista used geofence triggered mobile coupons for MetroPCS. The challenge was to reach mobile customers and offer them incentives to visit stores and switch or upgrade. The solution used dynamic ...ads with a miles away feature and mobile coupons that worked on any device. The campaign ran for 21 days, delivered over 1.8 million impressions, and got 4,628 clicks. Real-time data helped target areas with better results and track coupon claims.
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MetroPCS saw increased customer engagement and sales through geofence-triggered mobile coupons, enhancing targeted marketing with immediate deals.

Thumbvista's mobile geofencing ads helped a Health Care & Rehab services company recruit nurses for a new location. The company targeted 10 competitor locations to reach qualified applicants. The geo...fencing campaign reduced ad waste and focused on competitor employees. In 30 days, the campaign generated over 250 visits and 7 job applications from competitor staff. This shows geofencing can improve recruiting results in healthcare staffing.
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Thumbvista used mobile geofencing to help a private medical practice specializing in orthopedic surgeries reach athletes at a marathon event. The challenge was to find people who might need surgery o...r physical therapy. Thumbvista set up geofencing and placed mobile ads around the race course and spectator areas. The campaign got over 30,000 impressions and a 0.27% click-through rate. The ads reached the right audience and helped with branding for the clinic.
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Thumbvista geofencing helped a VW dealer target customers at competing dealerships. The dealer set up geofences around 20 competitors to show ads within 1,000 feet of their locations. The campaign ra...n for 8 weeks and the ad appeared over 300,000 times. Nearly 700 additional actions were recorded. The ads reached people on local news, weather, and auto apps, helping the dealer connect with in-market buyers.
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Car dealers used geoconquesting to target customers in competitors' showrooms, leading to increased showroom visits and higher sales.

Thumbvista used geofencing to help a sandwich restaurant near Comic-Con San Diego. The goal was to drive foot traffic and deliveries from nearby hotels and promote a special coupon. Thumbvista set up... geo-targeted mobile banner ads within a mile of the restaurant, targeting hotel guests during lunch and dinner times. The campaign delivered over 23,000 impressions and reached about 6,000 mobile users. The click-through rate was 0.33% from a highly targeted audience.
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Thumbvista used geofencing and mobile display ads for Dunkin Donuts. The challenge was to increase foot traffic and sales at a rural location inside a gas station. Thumbvista set up a 4-5 mile geofen...ce, created a custom landing page with a coupon, and added sharing and navigation features. Over 4 days, 164 customers clicked to get the coupon. The campaign achieved a .76% click-through rate, with peak hours between 12-2pm. Strong creative and mobile landing pages helped boost location visits.
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Thumbvista used geofencing for Domino's to target hotel guests with mobile ads. The challenge was to reach travelers and link them to easy pizza ordering options. The solution placed geofences around... hotels in South Florida, triggering ads on popular apps and sites. Users who clicked the ads landed on a page with ordering and app download options. Early results showed over 30 users linked for app downloads in the first days of the campaign.
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Thumbvista geofencing services helped Papa John's promote their Papa Rewards Program during Super Bowl Sunday. The challenge was to increase loyalty rewards and gain market share for four new locatio...ns. The solution used mobile ads with geofencing, targeting a 2.5-mile radius around each location and offering a free pizza promo. The campaign delivered over 68,000 impressions and 469 actions, achieving a 0.69% click-through rate. This increased brand awareness for Papa John's rewards in new markets.
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Thumbvista geofencing helped an international airline reach frequent travelers. The airline wanted to promote direct flights to an Asian destination and highlight comfort and style. Thumbvista used g...eofencing at major airports in the US and Canada and changed ad creative for the holiday season. They also targeted travel apps and browsers in preferred Asian languages. The campaign got over 48,000 clicks and a 0.57% CTR during the holiday season.
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