Tapad Overview
Here’s the scoop on Tapad! We've gathered over 441 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Tapad, LiveIntent, etc., all belong to a category of solutions that help Customer Data Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Tapad is right for your needs? Our Cuspera AI engine can evaluate how Tapad fits your specific business needs, industry, and context. Get your personalized assessment report today.
Tapad supports business activities such as:
- Advertisement
- Engagement Management
- Sending & Publishing Communications
- Training & Onboarding
- Lead Qualification: Technographic
Tapad can help you with many business goals, such as Enhance Customer Relationships, Enter New Markets Internationally Or Locally, Acquire Customers, Improve ROI, Grow Market Share, etc. It can help manage these activities if you use Offline Display Advertisement Point Of Sale etc. for these needs. As a solution, Tapad's capabilities include Personalization.
Reviews
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Tapad
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Tapad solved their Customer Data Platform needs. Cuspera uses 441 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Data Platform needs.
Business Priorities
Enhance Customer Relationships and Enter New Markets Internationally Or Locally are the most popular business priorities peers achieved using Tapad.
Use Cases
Peers recommend Advertisement , Engagement Management , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using Tapad.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Advertisement with Offline, Display Advertisement, Point Of Sale, Social Media and Website |
4.83/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Tapad |
| Engagement Management with Display Advertisement |
4.68/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." News Landing |
| engaging and following up |
4.65/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Agencies |
| Sending & Publishing Communications with Offline, Events and Trade Shows |
4.84/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Tapad |
| PEER EXPERIENCES | |
|---|---|
| Advertisement with Offline, Display Advertisement, Point Of Sale, Social Media and Website |
4.83/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Tapad |
|
| Engagement Management with Display Advertisement |
4.68/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." News Landing |
|
| engaging and following up |
4.68/5 ★ |
| Sending & Publishing Communications with Offline, Events and Trade Shows |
4.84/5 ★ |
"...The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers...." Tapad |
|
22+ more Business Use Cases
Our AI advisor, Wyz, harnessed 441 insights from peers and experts to help you assess how these Tapad use cases fit your Customer Data Platform needs.
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case study ChartableRead More |
|
|
Case study International Travel ClientRead More |
Peers used Tapad to Enhance customer relationships and Enter new markets internationally or locally
Tapad Alternatives
Peer and Expert Opinion on Features
for Tapad
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (30) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (30) |
IT and Other Capabilities
for Tapad
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (38) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (38) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (16) |
| Chat Support | Read Reviews (1) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (16) |
| Chat Support | Read Reviews (1) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (11) |
| Custom Reports | Read Reviews (98) |
| Analytics | Read Reviews (31) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (11) |
| Custom Reports | Read Reviews (98) |
| Analytics | Read Reviews (31) |
Software Failure Risk Guidance
?for Tapad
Overall Risk Meter
Top Failure Risks for Tapad
Vendor Profile Details
Company Name
Tapad
Company Website
https://www.tapad.com/HQ Location
551 5th Avenue, 9th Floor , New York, NY 10176, US
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