Magnite For Sellers Overview

Magnite-for-sellers offers a transparent, efficient programmatic marketplace. Premium buyers can connect across various formats and demand through Rubicon Project.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Rating And Review Management, as the business use cases that they have been most satisfied with while using Magnite For Sellers.

Other use cases:

  • Social Media Analytics
  • Deal Management
  • Promotion Management
  • Forecasting
  • Discount Management
  • Engaging And Following Up
  • Helpdesk Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue is the most popular business priority that customers and associates have achieved using Magnite For Sellers.

Magnite For Sellers Use-Cases and Business Priorities: Customer Satisfaction Data

Magnite For Sellers's features include SEM, and Dashboard. and Magnite For Sellers support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Magnite For Sellers analytics capabilities include Analytics, and Custom Reports.

Reviews

"We already know how powerful video is as a content medium as well as how that translates into high performing video ads, but being able to optimize an ad unit for the highest bid whether that be display or video is a huge deal as it opens up ad slot...s to more competition for that impression. Magnite’s Demand Manager allows us to easily configure the Prebid adapter to optimize our yield operations, improve CPMs and get real insights. For instance, the A/B testing capabilities of Demand Manager allowed us to measure the success of the multi-format ads before scaling up." - Leigh H

Peer review evidence (same sources as the product rating summary)

"...the Rubicon Project, the digital advertising infrastructure company, is on a mission to automate buying and selling for the global online advertising industry. ..." Rubicon Project
"...Rubicon is ideal for a larger international publisher with millions of unique visitors per month...." Peer review by User in Broadcast Media, Media Production
"...It is easy to both generate and download reports in order to review with clients...." Peer review by User

Magnite For Sellers, belong to a category of solutions that help Publisher Ad Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Magnite For Sellers

Top Industries

  • Media Production
  • Internet
  • Marketing and Advertising

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Magnite For Sellers is popular in Media Production, Internet, and Marketing And Advertising and is widely used by Enterprise, Mid Market, and Small Business.

Magnite For Sellers Customer wins, Customer success stories, Case studies

Why is Magnite For Sellers the best choice for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well Magnite For Sellers solved their Publisher Ad Management needs. Cuspera uses 105 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Publisher Ad Management needs.

CUSTOMERS TESTIMONIALS
Magnite For Sellers testimonial

Leigh H

Head of Ad Operations & Programmatic

Business Insider

We already know how powerful video is as a content medium as well as how that translates into high performing video ads, but being able to optimize an ad unit for the highest bid whether that be display or video is a huge deal as it opens up ad slots to more competition for that impression. Magnite...’s Demand Manager allows us to easily configure the Prebid adapter to optimize our yield operations, improve CPMs and get real insights. For instance, the A/B testing capabilities of Demand Manager allowed us to measure the success of the multi-format ads before scaling up.

Testimonial By Leigh H
Magnite For Sellers testimonial

Yogi T

Emtek Digital

Revenue scalability remains our primary focus, but we also value the transparency, comprehensive reporting, and operational cost and time savings provided by Demand Manager. These benefits have been crucial in growing our programmatic infrastructure. Testimonial By Yogi T
Magnite For Sellers testimonial

Ryan G

VP Digital Media

Rain the Growth Agency

At Rain the Growth Agency, we’re always actively seeking efficient and transparent ways to purchase media that gives us more control, making budgets work harder for our clients without sacrificing quality. Given that CTV is a more nascent investment for some of our clients, it’s critical to have di...rect pathways to inventory with full transparency and no hidden fees. Combined with premium video inventory and access to real- time data, pricing, and performance, ClearLine’s seamless campaign execution makes scaling campaigns much easier as we’re armed with the data-based insights to make well-informed decisions to deploy more of our client budgets into working media.

Testimonial By Ryan G
CUSTOMERS TESTIMONIALS
Magnite For Sellers testimonial

Leigh H

Head of Ad Operations & Programmatic

Business Insider

We already know how powerful video is as a content medium as well as how that translates into high performing video ads, but being able to optimize an ad unit for the highest bid whether that be display or video is a huge deal as it opens up ad slots to more competition for that impression. Magnite...’s Demand Manager allows us to easily configure the Prebid adapter to optimize our yield operations, improve CPMs and get real insights. For instance, the A/B testing capabilities of Demand Manager allowed us to measure the success of the multi-format ads before scaling up.

Testimonial By Leigh H
Magnite For Sellers testimonial

Yogi T

Emtek Digital

Revenue scalability remains our primary focus, but we also value the transparency, comprehensive reporting, and operational cost and time savings provided by Demand Manager. These benefits have been crucial in growing our programmatic infrastructure. Testimonial By Yogi T
Magnite For Sellers testimonial

Ryan G

VP Digital Media

Rain the Growth Agency

At Rain the Growth Agency, we’re always actively seeking efficient and transparent ways to purchase media that gives us more control, making budgets work harder for our clients without sacrificing quality. Given that CTV is a more nascent investment for some of our clients, it’s critical to have di...rect pathways to inventory with full transparency and no hidden fees. Combined with premium video inventory and access to real- time data, pricing, and performance, ClearLine’s seamless campaign execution makes scaling campaigns much easier as we’re armed with the data-based insights to make well-informed decisions to deploy more of our client budgets into working media.

Testimonial By Ryan G
 

Business Insider - Media And Publishing - Large

Magnite, Inc.: Business Insider Launches Standalone FAST Channel ...

New York, USA

Business Insider has chosen Magnite's SpringServe platform to enhance ad serving and programmatic monetization for its new standalone CTV channel. This move marks Business Insider's expansion beyond ...YouTube, aiming to scale CTV monetization and strengthen advertiser partnerships.

Read on →
 

Business Insider - Media And Publishing - Large

Business Insider Launches Standalone FAST Channel, Partners with Magnite’s SpringServe for Next Phase of Streaming Growth

New York, USA

Business Insider has selected Magnite's SpringServe platform to power ad serving and programmatic monetization for its new standalone CTV channel. This move allows Business Insider to enhance its con...tent distribution and monetization strategy while leveraging Magnite's infrastructure to connect with advertisers and unlock new revenue opportunities.

Read on →
 

JioHotstar - Media And Entertainment - Very Large

Magnite (MGNI) Deepens CTV Ties With AI Orchestration Launch But What ...

India

Magnite launched Magnite Orchestration, an AI-enabled coordination layer, with partners like dentsu and DIRECTV Advertising testing it. JioHotstar expanded its use of Magnite’s SpringServe for advanc...ed ad mediation across live sports and entertainment content. This highlights Magnite's push to embed its technology in global premium video and connected TV supply.

Read on →

dentsu UK - Marketing And Advertising - Large

Magnite powers dentsu UK's Total TV, a private CTV marketplace. Dentsu UK uses this solution to plan, buy, and measure connected TV campaigns at scale. The unified, data-driven approach helps an alco...hol brand achieve better impact and uplift. The platform addresses fragmentation and boosts efficiency for CTV advertising.

D2 Media - Marketing And Advertising

Magnite helped D2 Media activate premium CTV campaigns for a national auto dealership network. D2 Media used Magnite’s platform to move from traditional TV to streaming. The campaign achieved a 99% v...ideo completion rate and strong engagement from local audiences. D2 Media saw a year-over-year sales lift with targeted, programmatic CTV activation. This case highlights measurable results in CTV advertising for agencies.

Allied Services Group - Marketing And Advertising

Magnite ClearLine helped Allied Services Group cut CTV ad costs by 29% during the 2024 election. Allied used direct access to premium connected TV inventory, removing intermediaries. Savings peaked a...t 46% on a major streaming platform. This let Allied's clients reach more voters in key battleground states. Allied also gained transparency and content-level reporting across 90+ million CTV households.

Uplifting Multicultural Voices and Investing in Diverse Media and Advertising

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Peers used Magnite For Sellers for advertisement and sending & publishing communications

Magnite For Sellers Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.96/5

Read Reviews (4)
Custom Reports

3.34/5

Read Reviews (11)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.96/5

Read Reviews (4)
Custom Reports

3.34/5

Read Reviews (11)

Software Failure Risk Guidance

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for Magnite For Sellers

Top Failure Risks for Magnite For Sellers

Magnite, Inc. News

Product

Magnite (MGNI) Launches Orchestration And Brings Programmatic Ads To ...

Magnite launched Magnite Orchestration, an AI-driven advertising product, and partnered with Viasat Aviation to enable programmatic advertising on in-flight Wi-Fi and seatback screens across 4,000 aircraft. This expands Magnite's presence in premium omnichannel ad inventory, enhancing its infrastructure for AI-powered ad buying.

Product

Magnite and Viasat Aviation Partner to Bring Programmatic Advertising ...

Magnite and Viasat Aviation have partnered to introduce programmatic advertising to in-flight screens and personal devices. This integration allows advertisers to access premium in-flight advertising inventory, enhancing ad targeting and delivery across Viasat's ecosystem. The collaboration offers brands a unique opportunity to engage with travelers in a high-attention environment.

Partnership

Magnite Partners with Viasat Aviation to Introduce Programmatic ...

Magnite has partnered with Viasat Aviation to introduce programmatic advertising in in-flight Wi-Fi and entertainment services. This collaboration allows brands to access engaged audiences during flights, utilizing Viasat's network across over 4,000 aircraft. The initiative offers premium, addressable inventory with dynamic targeting, enhancing real-time ad placements for advertisers in a unique, immersive environment.

Product

Magnite (MGNI) Climbs 10.7% as Firm Unveils Agentic Advertising Product

Magnite has launched Magnite Orchestration, an agentic advertising product that connects buyer and seller agents within a shared environment. This AI-driven platform enhances the discovery, evaluation, and activation of premium omnichannel inventory, allowing buyers, publishers, and data providers to integrate proprietary audiences with premium supply for a more interoperable ecosystem.

Magnite, Inc. Profile

Company Name

Magnite, Inc.

Company Website

//magnite.com

HQ Location