Sojern Overview

Sojern leverages data-driven insights to enhance travel marketing strategies for hotels, attractions, and destinations. By focusing on real-world applications, Sojern enables teams to effectively identify and engage potential travelers online, transforming engagement into tangible bookings. The platform's data capabilities offer marketers a deeper understanding of traveler behavior, allowing for precise targeting and conversion strategies. Sojern's approach not only boosts customer acquisition but also fosters loyalty, ensuring sustained growth and profitability. Marketing teams can maximize their ROI by utilizing Sojern's tools to make informed decisions, ensuring that every dollar spent yields significant returns.

Use Cases

Customers recommend Advertisement, Collaboration, Engagement Management, as the business use cases that they have been most satisfied with while using Sojern.

Other use cases:

  • Digital Marketing
  • Channel Marketing
  • Coaching
  • Campaign Management
  • Helpdesk Management
  • Creative Agency
  • Lead Qualification: Technographic
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Business Priorities

Improve ROI and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using Sojern.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Scale Best Practices
  • Grow Market Share
  • Launch New Products
  • Establish Thought Leadership
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Sojern Use-Cases and Business Priorities: Customer Satisfaction Data

Sojern works with different mediums / channels such as Social Media. and Offline.

Sojern's features include Personalization, SEM, Feedback Surveys, etc. and Sojern support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Sojern analytics capabilities include Analytics, and Custom Reports.

Reviews

"...They are a terrific partner that delivers outstanding results and we saw high ROI and an increase in reservations through our collaboration with them...." Peer review by Kashmie Ale, Managing Director, Sugar Bay Resort & Spa

Sojern is the leading travel marketing platform for hotels, attractions, and destinations. It uses data to help businesses find, engage, and convert travelers online.

Comprehensive Insights on Sojern Use Cases

What benefits does Sojern offer for Collaboration?

Why is Sojern the best choice for Engagement Management?

What Are the key features of Sojern for Digital Marketing?

How can Sojern optimize your Channel Marketing Workflow?

28+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Sojern solved their business needs. Cuspera uses 657 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Case Studies

Hospitality

CASE STUDY VISIT FLORIDA

VISIT FLORIDA wanted to increase tourism and economic impact for the state. They partnered with Sojern for a six-month digital marketing campaign. The campaign used travel data to target people inter...ested in visiting Florida. The campaign led to over $108 million in estimated economic impact from online bookings. VISIT FLORIDA saw a 258:1 return on investment and 268,594 confirmed travelers.

CASE STUDY A leading global airline

A leading global airline wanted to improve how people see its loyalty program and brand. The airline worked with Sojern and DISQO to run a programmatic ad campaign using travel intent data. They meas...ured the campaign's impact with a survey-based study. The results showed a 6% increase in favorability, a 5% increase in brand recommendation, a 10% increase in perceived reward value, and an 11% increase in perceived good value.

Hospitality

CASE STUDY Visit Armagh

Visit Armagh wanted to increase its visibility in the Great Britain market. They worked with Sojern and used Tourism Ireland’s Partnership Programme for a co-op campaign. The campaign promoted seven ...local attractions and accommodations. It targeted families and couples looking for short breaks in Northern Ireland. The campaign led to 1,324 confirmed travelers and over 4 million impressions. Native ad click-through rate increased by 197% and video completion rate rose by 13%.

Hospitality

CASE STUDY Los Cabos Tourism

Los Cabos Tourism wanted to reach more travelers who might visit their destination. They worked with Sojern to use display, video, and native ads. Sojern helped bring over 22,900 visits to the Los Ca...bos Tourism website. The display ads had a 0.37% click-through rate. The video ads had a 65% view-through rate. The campaign helped Los Cabos Tourism reach the right people at the right time.

Entertainment

CASE STUDY The Tour at NBC Studios

The Tour at NBC Studios wanted to increase ticket sales and better measure their marketing results. They partnered with Sojern in late 2018 to reach travelers and drive sales using programmatic adver...tising. In Q4 2018, Sojern helped them sell over $80,000 in tour tickets. The campaign proved the value of their marketing spend. The team was happy with the focused campaign and new insights from Sojern.

Hospitality

CASE STUDY VisitPITTSBURGH

VisitPITTSBURGH wanted to attract more tourists and boost hotel bookings in Pittsburgh. They worked with Sojern to run targeted digital ad campaigns across different channels. The campaigns focused o...n travelers interested in arts, culture, and outdoor activities. As a result, they saw an estimated $1,425,018 in economic impact. They also achieved a 19:1 return on ad spend and booked 1,212 total reservations.

Frequently Asked Questions(FAQ)

for Sojern

What is Sojern used for?

Sojern is mainly used by its customers to Improve ROI and Build Brand Awareness by Advertisement, Collaboration and Engagement Management .

What are the top features of Sojern?

Personalization, SEM and Feedback surveys are some of the top features of Sojern.

Where is Sojern located?

Sojern is headquartered at San Francisco, California.
lightning

Peers used Sojern for advertisement and collaboration

Sojern Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (12)
Analytics

4.84/5 ★

Read Reviews (54)
Custom Reports

4.82/5 ★

Read Reviews (64)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (12)
Analytics

4.84/5 ★

Read Reviews (54)
Custom Reports

4.82/5 ★

Read Reviews (64)

Software Failure Risk Guidance

?

for Sojern

Overall Risk Meter

Low Medium High

Top Failure Risks for Sojern

Sojern, Inc. Profile

Company Name

Sojern, Inc.

Company Website

https://www.sojern.com/

HQ Location

San Francisco, California

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