Sojern Overview

Sojern leverages data-driven insights to enhance travel marketing strategies for hotels, attractions, and destinations. By focusing on real-world applications, Sojern enables teams to effectively identify and engage potential travelers online, transforming engagement into tangible bookings. The platform's data capabilities offer marketers a deeper understanding of traveler behavior, allowing for precise targeting and conversion strategies. Sojern's approach not only boosts customer acquisition but also fosters loyalty, ensuring sustained growth and profitability. Marketing teams can maximize their ROI by utilizing Sojern's tools to make informed decisions, ensuring that every dollar spent yields significant returns.

Use Cases

Customers recommend Advertisement, Collaboration, Engagement Management, as the business use cases that they have been most satisfied with while using Sojern.

Other use cases:

  • Digital Marketing
  • Channel Marketing
  • Coaching
  • Campaign Management
  • Helpdesk Management
  • Creative Agency
  • Lead Qualification: Technographic
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Business Priorities

Improve ROI and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using Sojern.

Other priorities:

  • Acquire Customers
  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Scale Best Practices
  • Grow Market Share
  • Launch New Products
  • Establish Thought Leadership
See all business priorities See less business priorities

Sojern Use-Cases and Business Priorities: Customer Satisfaction Data

Sojern works with different mediums / channels such as Social Media. and Offline.

Sojern's features include Personalization, SEM, Feedback Surveys, etc. and Sojern support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Sojern analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Reaching qualified winter travelers and understanding how our advertising may affect travel decisions was a top priority for us this winter...." Peer review by Scott Fortner, Director of Marketing, Go Breck.Com

Peer review evidence (same sources as the product rating summary)

"...A recent Sojern survey of more than 600 travel marketers from 46 countries has identified that social media and personalization are top of the mind for travel advertisers...." 8 Surprising Stats About TravelTech Social Media Advertising
"...They make it simple for everyone to collaborate, and with their match and ours offsetting the costs, several of our DMO partners are integrating this into their own plans. ..." Sojern s New Digital Co-Op Program Boosts Local Tourism Growth with Comprehensive Advertising and Analytics Package
"...Sojern is a data-driven traveler engagement platform that delivers marketing, distribution, monetization and insight solutions at scale...." Peer review

Sojern is the leading travel marketing platform for hotels, attractions, and destinations. It uses data to help businesses find, engage, and convert travelers online.

Sojern Customer wins, Customer success stories, Case studies

How efficiently Does Sojern manage your Collaboration?

How efficiently Does Sojern manage your Engagement Management?

What Are the key features of Sojern for Digital Marketing?

How can Sojern optimize your Channel Marketing Workflow?

11 buyers and buying teams have used Cuspera to assess how well Sojern solved their business needs. Cuspera uses 657 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Frequently Asked Questions(FAQ)

for Sojern

What is Sojern used for?

Sojern is mainly used by its customers to Improve ROI and Build Brand Awareness by Advertisement, Collaboration and Engagement Management .

What are the top features of Sojern?

Personalization, SEM and Feedback surveys are some of the top features of Sojern.

Where is Sojern located?

Sojern is headquartered at San Francisco, California.
lightning

Peers used Sojern for advertisement and collaboration

Sojern Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (12)
Analytics

4.84/5 ★

Read Reviews (54)
Custom Reports

4.82/5 ★

Read Reviews (64)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.79/5 ★

Read Reviews (12)
Analytics

4.84/5 ★

Read Reviews (54)
Custom Reports

4.82/5 ★

Read Reviews (64)

Software Failure Risk Guidance

?

for Sojern

Overall Risk Meter

Low Medium High

Top Failure Risks for Sojern

Sojern, Inc. News

Executive

Sojern Appoints Sylvia Weiler as President of Global Destinations

Sojern has appointed Sylvia Weiler as the President of Global Destinations, marking a significant executive change within the company.

Executive

Sojern Appoints Sylvia Weiler to Lead Global Destinations

Sojern has appointed Sylvia Weiler as President and General Manager of its Global Destinations business. This move is part of a leadership restructure aimed at scaling Sojern's core verticals. Weiler, a travel industry veteran, returns to Sojern to address industry challenges and drive growth through AI-driven solutions.

Executive

Sojern names new president and GM of global destinations

Sojern has appointed Sylvia Weiler as the president and general manager of its global destinations business. Weiler, returning to Sojern, previously contributed to building its destinations segment and has held senior roles at Zartico, Tripadvisor, and Airbnb.

Company

Sojern Introduces Inaugural European Destinations Advisory Board in Paris

Sojern has launched its inaugural European Destinations Advisory Board in Paris, bringing together influential leaders from the travel industry to address challenges in destination marketing. The board will focus on audience measurement, sustainability communication, and AI-driven personalization. This initiative aims to foster collaboration and innovation among European tourism professionals to advance global tourism growth.

Sojern, Inc. Profile

Company Name

Sojern, Inc.

Company Website

https://www.sojern.com/

HQ Location

San Francisco, California

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