SearchAds: Use-Cases, Insights and Reviews | 2025 Cuspera

SearchAds.com by MobileAction helped Square improve their app marketing. Square faced problems with reporting in multiple currencies and keyword optimization in many languages. They switched to Mobil...eAction for better integration of ASO and Apple Ads. The Budget Allocation and Automations tools made campaign management easier. Square saw a 50% increase in ROAS and a 40% drop in CPC. Their share of voice for brand terms grew by up to 99%.
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MobileAction helped M&C Saatchi Performance improve app visibility by 90%. The agency used MobileAction’s ASO tools for keyword research, competitive analysis, and metadata creation. They saw a 20% b...oost in organic installs after keyword optimization. Conversion rates on Apple Ads campaigns improved by 37%. The team valued MobileAction’s responsive support and actionable insights.
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SearchAds.com and MobileAction's ASO solutions helped Entain cut CPA by 49% in three months. Entain used Smart Bidding and ASO tools to improve campaign automation and keyword optimization. The team ...saw an 83% increase in first-time deposits and a 30% rise in impressions. MobileAction's support and bi-weekly meetings guided Entain to better results. The partnership led to stronger user acquisition and performance tracking for Foxy Bingo.
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MobileAction helped Wavve Boating, a marine navigation app, grow app downloads by 200% and lower cost per install by 15%. Wavve Boating struggled to scale user acquisition and track in-app actions fo...r their 14-day trial. MobileAction provided tools like Keyword Explorer, ASO Report, and CPP Intelligence, plus regular support. These solutions gave Wavve Boating visibility into campaign performance and helped them optimize for seasonality. The team could finally see the impact of their changes and scale their campaigns with confidence.
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MobileAction helped SEM boost Bilyoner’s app visibility. SEM used MobileAction’s tools for market research and competitor analysis. They optimized keywords and tracked app updates. This led to an 84%... increase in sessions and a 78% rise in installs. Bilyoner moved from 6th to 3rd place in the sports category. SEM praised MobileAction’s features and support.
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SearchAds.com by MobileAction helped Hallow, a Christian prayer and meditation app, improve Apple Ads campaign results. Hallow used Smart Bidding and Automations tools to optimize for post-install in...-app events. The team saw a 55.5% lower cost per goal, doubled ad spend, and increased in-app purchases by 5x. Automations reduced CPA by 42%. Monthly support from MobileAction ensured campaigns met Hallow's goals.
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