SearchAds: Product updates, Customer stories, and Insights | 2026 Cuspera

SearchAds.com by MobileAction helped Square improve their app marketing. Square faced problems with reporting in multiple currencies and keyword optimization in many languages. They switched to Mobil...eAction for better integration of ASO and Apple Ads. The Budget Allocation and Automations tools made campaign management easier. Square saw a 50% increase in ROAS and a 40% drop in CPC. Their share of voice for brand terms grew by up to 99%.
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MobileAction helped SEM boost Bilyoner’s app visibility. SEM used MobileAction’s tools for market research and competitor analysis. They optimized keywords and tracked app updates. This led to an 84%... increase in sessions and a 78% rise in installs. Bilyoner moved from 6th to 3rd place in the sports category. SEM praised MobileAction’s features and support.
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MobileAction helped Ortak improve their App Store Optimization for their investment app in Türkiye. Ortak used ASO Intelligence, App Intelligence, and Ad Intelligence to analyze competitors, optimize... keywords, and manage reviews. They increased their keyword count from 89 to 351. Their organic visibility score rose by 18%. Ortak's category ranking improved by 62% on the App Store.
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MobileAction helped Tightrope Interactive grow their weather app, SKAI, in a tough market. They used ASO Intelligence, Compass, and App Intelligence, plus SearchAds.com, to boost both paid and organi...c user acquisition. With better keyword research and tracking, they raised their ranked keywords from under 200 to much more. They saw a 69% improvement in ROAS and a 650% increase in organically ranked keywords. The app reached #2 in the US weather app charts.
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MobileAction helped Wavve Boating, a marine navigation app, grow app downloads by 200% and lower cost per install by 15%. Wavve Boating struggled to scale user acquisition and track in-app actions fo...r their 14-day trial. MobileAction provided tools like Keyword Explorer, ASO Report, and CPP Intelligence, plus regular support. These solutions gave Wavve Boating visibility into campaign performance and helped them optimize for seasonality. The team could finally see the impact of their changes and scale their campaigns with confidence.
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SearchAds.com by MobileAction helped eToro improve their Apple Ads campaigns. eToro wanted to grow installs and keep costs low in a competitive finance app market. They used Smart Bidding and Automat...ions to manage campaigns and budgets. eToro saw 35% more installs, a 54% increase in targeted in-app events, and an 18% lower cost per goal. The platform made campaign management easier and more effective.
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