ScanmarQED Overview
ScanmarQED offers software for marketing data, analytics, and planning. It enables better budget allocation, accurate demand forecasting, and optimal marketing mix modeling.
Use Cases
Customers recommend Forecasting, Collaboration, International Marketing, as the business use cases that they have been most satisfied with while using ScanmarQED.
Business Priorities
Acquire Customers and Improve Navigation are the most popular business priorities that customers and associates have achieved using ScanmarQED.
ScanmarQED Use-Cases and Business Priorities: Customer Satisfaction Data
Peer review evidence (same sources as the product rating summary)
"...Our Marketing Analytics, Forecast and Planning Software build marketing mix models at scale, optimize portfolio spend in minutes, and process thousands of respondent level data feeds per week...." ScanmarQED: Marketing Analytics and Planning Software
"...Collaborative Insights: from Numbers to Action through Data Visualization...." Best of B2B Marketing Zone for January 20, 2019
"...A leading global player in Marketing Accountability software. ..." ScanmarQED: Marketing Analytics and Planning Software
ScanmarQED Customer wins, Customer success stories, Case studies
Why is ScanmarQED the best choice for Forecasting?
ScanmarQED Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Custom Reports | Read Reviews (9) |
| Analytics | Read Reviews (11) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Custom Reports | Read Reviews (9) |
| Analytics | Read Reviews (11) |
Software Failure Risk Guidance
?for ScanmarQED
Top Failure Risks for ScanmarQED
ScanmarQED BV News
ScanmarQED Acquires MMM Labs To Build Multi-Engine Marketing Mix Modeling Platform - Pulse 2.0
ScanmarQED has acquired MMM Labs to enhance its PulseQED product suite with multi-engine marketing mix modeling capabilities. This acquisition allows ScanmarQED to offer a platform that integrates both open-source and proprietary MMM engines, enabling marketers to run multiple methodologies in parallel. The combined platform aims to provide faster, more flexible modeling while maintaining enterprise-level governance and scalability.
ScanmarQED acquires MMM Labs to advance nextgeneration, multiengine MMM - BeBeez International
ScanmarQED has acquired MMM Labs, a US-based startup specializing in multi-engine Marketing Mix Modeling (MMM). This acquisition enhances ScanmarQED's PulseQED platform by integrating MMM Labs' advanced modeling capabilities, allowing marketers to deploy multiple modeling engines simultaneously. The move aims to provide a more flexible and efficient approach to marketing measurement, combining enterprise-grade governance with open-source innovation.
ScanmarQED BV Profile
Company Name
ScanmarQED BV
Company Website
//scanmarqed.comHQ Location
Papiermolen 32, Houten, Utrecht 3994 DK, NL
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