SAS® CUSTOMER INTELLIGENCE 360 Overview

SAS Customer Intelligence 360 offers a modern marketing hub for real-time, individualized customer interactions. Engagement is elevated beyond CDP capabilities.

Use Cases

Customers recommend Engagement Management, Helpdesk Management, Segmentation And Targeting, as the business use cases that they have been most satisfied with while using SAS® CUSTOMER INTELLIGENCE 360.

Other use cases:

  • Social Media Analytics
  • Social Media Marketing
  • Lifetime Value Management
  • Lead Engagement
  • Forecasting
  • Collaboration
  • Workflow Management
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Business Priorities

Enhance Customer Relationships is the most popular business priority that customers and associates have achieved using SAS® CUSTOMER INTELLIGENCE 360.

Other priorities:

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SAS® CUSTOMER INTELLIGENCE 360 Use-Cases and Business Priorities: Customer Satisfaction Data

SAS® CUSTOMER INTELLIGENCE 360 works with different mediums / channels such as Mobile. Website. Mobile App etc.

SAS® CUSTOMER INTELLIGENCE 360's features include Personalization, and Live Streaming. and SAS® CUSTOMER INTELLIGENCE 360 support capabilities include 24/7 Support, Email Support, Chat Support, etc. also SAS® CUSTOMER INTELLIGENCE 360 analytics capabilities include Analytics, and Custom Reports.

Reviews

"...SAS Customer Link Analytics enables marketers to analyze social networks and identify relationships among customers, and then use that information for more accurate profiling and segmentation...." Peer review

Popular Business Setting

for SAS® CUSTOMER INTELLIGENCE 360

Top Industries

  • Computer Software
  • Hospitality

Popular in

  • Mid Market
  • Small Business

SAS® CUSTOMER INTELLIGENCE 360 is popular in Computer Software, and Hospitality, and is widely used by Mid Market, and Small Business,

Comprehensive Insights on SAS® CUSTOMER INTELLIGENCE 360 Use Cases

How can SAS® CUSTOMER INTELLIGENCE 360 optimize your Engagement Management Workflow?

Case Studies

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CASE STUDY Caser Seguros

SAS Customer Analytics helped Caser Seguros, a large insurance company, win in a tough price war. The company used SAS to analyze market trends and competitor pricing. This let them react quickly and... keep more customers. The predictive tools helped them prepare for churn and launch retention programs fast. Caser Seguros needed a flexible solution for many sales channels, and SAS delivered.

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CASE STUDY wienerberger

SAS Viya and SAS Visual Analytics on Microsoft Azure help wienerberger cut energy use and waste. wienerberger, the world’s largest brick maker, wants to lead in sustainable manufacturing. The company... uses AI and analytics to track and improve factory operations. Their goal is to become climate-neutral by 2050. SAS gives them insights to support these green targets.

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CASE STUDY Norwegian Cruise Line Holdings

SAS Event Stream Processing on SAS Viya and SAS Visual Machine Learning helped Norwegian Cruise Line Holdings personalize passenger experiences in real time. The company used SAS to create targeted m...essaging campaigns for better customer engagement. Norwegian Cruise Line Holdings saw a 280% increase in campaign engagement. The solution was deployed with SAS Managed Cloud Services. This improved communication and guest satisfaction on their ships.

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CASE STUDY Boddie-Noell Enterprises

SAS Viya helps Boddie-Noell Enterprises, the largest Hardee’s franchise operator in the US, improve fast food service. They use SAS Visual Forecasting, Visual Analytics, and Intelligent Decisioning t...o make data-driven decisions. This boosts productivity, efficiency, and customer satisfaction. Orders are taken faster and food is served quickly and accurately. Boddie-Noell relies on AI and analytics to keep lines moving and quality high.

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CASE STUDY Vanquis Bank

Vanquis Bank uses SAS Viya on Microsoft Azure to reduce risk and cloud costs. They improve analytics efficiency and performance. The bank centralizes workload balancing with SAS Grid Manager. This he...lps reduce IT infrastructure costs. Business users are exploring SAS Viya for better accuracy and reliability.

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CASE STUDY Intesa Sanpaolo

SAS analytics helped Intesa Sanpaolo build a data-driven culture. The bank used SAS to give teams faster access to insights. This improved decision making and boosted efficiency. Intesa Sanpaolo is o...ne of the top banking groups in Europe. The solution helped them manage data across many markets. Leaders at the bank say analytics increased trust, performance, and productivity.

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SAS® CUSTOMER INTELLIGENCE 360 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.15/5 ★

Read Reviews (1)
Analytics

4.64/5 ★

Read Reviews (26)
Custom Reports

4.63/5 ★

Read Reviews (13)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.15/5 ★

Read Reviews (1)
Analytics

4.64/5 ★

Read Reviews (26)
Custom Reports

4.63/5 ★

Read Reviews (13)

Software Failure Risk Guidance

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for SAS® CUSTOMER INTELLIGENCE 360

Top Failure Risks for SAS® CUSTOMER INTELLIGENCE 360

SAS Institute Inc. News

Awards

Chartis: SAS a leader in 7 credit risk management categories - PR Newswire

SAS has been named a Category Leader in seven sectors of the credit risk management market by Chartis Research. SAS's platform is praised for its agility, efficiency, and compliance-driven features, supporting banks and insurers in credit risk management. The recognition highlights SAS's comprehensive solutions, including real-time decisioning, stress testing, and advanced analytics, which enhance financial performance and decision-making for financial services firms.

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M&A

North Atlantic France SAS announces the inventory value adjustment amount related to its ...

North Atlantic France SAS announced an inventory value adjustment related to its planned acquisition of a majority stake in Esso Socit Anonyme Franaise SA. The adjustment, due to currency fluctuations and crude price changes, reduces the purchase price by 141.56 million. The final price will be confirmed before the acquisition's completion, expected by year-end 2025.

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Product

New SAS Retrieval Agent Manager supercharges Generative and Agentic AI | SAS

SAS has launched the SAS Retrieval Agent Manager (RAM), a no-code AI solution designed to transform unstructured data into actionable insights for better business decisions. Built on the retrieval augmented generation framework, RAM integrates generative and agentic AI to streamline data processing and enhance enterprise productivity across various industries, including banking, insurance, public sector, healthcare, and manufacturing.

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Awards

Chartis: SAS earns 'best-in-class' honors in enterprise and payment fraud solutions

SAS has been recognized as a 'best-in-class' leader in enterprise and payment fraud solutions by Chartis Research. SAS achieved perfect scores in analytics for fraud platforms and excelled in all core evaluation areas. Their AI-powered solutions, including SAS Fraud Decisioning on SAS Viya, are noted for real-time, multi-layer fraud defenses. SAS remains a key provider for financial institutions, offering advanced analytics to combat emerging fraud threats.

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SAS Institute Inc. Profile

Company Name

SAS Institute Inc.

Company Website

//sas.com/en_us/home.html

HQ Location

100 SAS Campus Drive, Cary, NC 27513, US

Employees

10001+

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Financials

PRIVATE