Consumer Goods Case Studies and Customer Success Stories with ProdegeMR
an outdoor products company
- Consumer Goods
Prodege used a hybrid research methodology to help an outdoor products company with declining retailer sales and weak shelf presence. The team ran... a monadic concept pack test and used heat-sensitive interactive mapping. They found the best features of each pack design. The company got clear advice on language, claims, and branding. Qualitative feedback showed where to optimize the packaging.
Prodege used behavioral data to help a toothbrush manufacturer study in-store shopper behavior. Shoppers at key retailers took photos and... videos to show their choices and explain why they picked certain toothbrushes. The study helped the manufacturer spot competitive innovation, improve shelf presence, and learn about brand perceptions. It also revealed how shelving and assortment affect brand choice and identified ways to increase facings and monitor discounts.
A major manufacturer of Feminine Care products
- Consumer Goods
- Large
Prodege helped a major feminine care brand assess in-store shelf conditions at a key retailer. The company used mobile-mission studies... with geofenced notifications to gather real-time photos and shopper feedback. This approach identified supply chain issues and evaluated the impact of a new competitor's display program. The insights supported better retail execution and sales strategy.
An outdoor products company
- Consumer Goods
- Medium
Prodege helped an outdoor products company improve their packaging. The company faced low shelf presence and falling retailer sales. Prodege... used a hybrid research method and a monadic concept pack test. They included heat-sensitive mapping and probed for key interest areas. The results gave clear direction on winning pack designs and areas to optimize. The company gained insights into language, features, and branding.
A toothbrush manufacturer
- Consumer Goods
- Large
Prodege helped a toothbrush manufacturer study in-store shopper behavior. Shoppers at key retailers took surveys, shared photos of the toothbrush... aisle, and recorded videos explaining their choices. The data revealed how shelving and assortment affect brand selection. The manufacturer learned to spot competitive innovation and improve shelf presence. They also identified ways to increase facings and monitor store displays.
A major manufacturer of Feminine Care products
- Consumer Goods
- Large
A major manufacturer of feminine care products needed to check shelf supply at a retailer. They used Prodege to recruit... shoppers for a mobile study. Shoppers got reminders on their phones when near stores. They took photos of shelves and answered questions about brands. The company fixed supply chain issues and measured the impact of a new competitor.
A major manufacturer
- Consumer Goods
- Very Large
A major manufacturer of coffee launched a new flavored coffee. The product did not perform well in controlled sensory tests.... Prodege ran an in-home usage test using validated receipts and targeted flavored coffee drinkers. Participants completed online surveys and shared video feedback. The study revealed why the new flavor underperformed and captured real consumer reactions.
A leading national Cannabis brand
- Consumer Goods
- Large
A leading national cannabis brand wanted to reach new customers in a state where cannabis was just legalized. They used Prodege... to target and understand cannabis and CBD consumers. Prodege provided detailed audience insights, including consumption habits and spending. This helped the brand position and market its products more effectively. The brand could now connect with the right consumers and boost sales.
Prodege's omni-channel solutions help leading CPG brands track candy purchase trends. The platform provides data-driven marketing and consumer insights. Brands... benefit from strong reach among verified candy purchasers and quick turnaround. Prodege's active member base and scalable reach support timely insights. Chocolate consumption is rising, according to recent surveys.
Leading personal care and cosmetics brands
- Consumer Goods
- Large
Prodege's omni-channel data helps leading personal care and cosmetics brands understand what drives consumer behavior. Brands use Prodege's consumer tracker... to learn which product attributes matter most to lotion buyers. The platform reaches hard-to-find audiences and delivers quick, actionable insights. Brands value the active member base and flexible solutions. Prodege supports brands in making better marketing decisions.
80% of people research 2-5 websites before buying home and garden items. 45% visit both Lowe's and Home Depot on... the same day. People want good product selection, quality, and free shipping. Many plan to buy appliances like refrigerators and microwaves.
Food & Beverages Case Studies and Customer Success Stories with ProdegeMR
A beverage company
- Food & Beverages
Prodege ran a segmentation study for a beverage company. They surveyed 3,000 consumers to learn about beverage choices. The study... helped the company understand user typologies and brand personas. It revealed strengths, opportunities, and new spaces for innovation. The company gained insights to improve marketing communications and find growth areas.
Prodege helped a prepared meat client boost sales by 15%. The client faced declining sales and wanted to understand consumer... views on its brand and packaging. Prodege used qualitative and quantitative research to find new packaging opportunities. The project improved brand health and delivered top satisfaction scores in market tracking.
A major manufacturer of coffee
- Food & Beverages
- Large
Prodege ran an in-home usage test for a major coffee manufacturer. The company launched a new flavored coffee, but brand... tracker data did not explain why it underperformed. Prodege targeted flavored coffee drinkers, sent product, and collected feedback through online surveys and video ethnography. The research revealed key consumer insights and showed how preparation methods affected reactions to the new flavor.
A prepared meat client
- Food & Beverages
- Medium
Prodege helped a prepared meat client address declining sales. The client wanted to understand how consumers saw its brand and... packaging. Prodege used qualitative and quantitative research to find new packaging opportunities. The client saw a 15% increase in sales. Brand health and satisfaction also improved.
Prodege helped a beverage company understand its market with a segmentation study. The team surveyed 3,000 consumers to learn about... their beverage choices. This research revealed key customer personas and brand user types. The company found new opportunities for growth and innovation. The results guided marketing messages and identified areas for brand expansion.
Restaurants Case Studies and Customer Success Stories with ProdegeMR
A quick-serve restaurant
- Restaurants
Prodege helped a quick-serve restaurant study its kiosk ordering system. The restaurant wanted to learn about menu clarity, speed, and... customer experience. Prodege used geo-targeted surveys and in-store missions with photo and video feedback. The results gave clear steps to improve menu design, kiosk usability, and store communication. The project also showed how to boost awareness with better signage and language.
Prodege helped a quick-serve restaurant study its new kiosk ordering system. The restaurant wanted to learn about customer experience, menu... clarity, and the impact of kitchen closures. Prodege used geo-targeted surveys and in-store missions with photo and video feedback. The results gave clear guidance on menu design, kiosk usability, and communication improvements. The restaurant gained insights to improve customer awareness and the ordering process.
Prodege helped a restaurant client understand how tech-savvy diners use restaurant and third-party delivery apps. The study found that loyalty... programs and app convenience drive customer engagement. Ordering directly from restaurant apps is faster and easier for users. Discounts and perks are key to building loyalty. These insights help restaurants improve profitability and customer retention.
Prodege helped marketers understand how consumers choose to dine in or order out. The case study highlights the use of... geofencing and survey tools to gather real-time insights on dining behavior. Marketers used these insights to better target customers and improve profitability after the pandemic. The solution offered flexible, DIY tools for quick consumer reach. Data quality and visualization features supported decision-making.
Entertainment Case Studies and Customer Success Stories with ProdegeMR
Playlinks
- Entertainment
- Large
Prodege helped Playlinks, a global game developer, boost user acquisition for Rock N’ Cash Casino. Prodege used a data-driven marketing... strategy and optimized campaigns for installs, conversion, and ROAS. Installs increased by 15%. ROAS reached 127%. User quality improved, with a 41% rise in paying users and a 54% increase in ARPPU. Playlinks saw higher revenue and expanded the partnership to more titles.
Prodege helped Playlinks, a global game developer, grow users for its Rock N’ Cash Casino title. Playlinks needed to scale... new user acquisition, especially on iOS. Prodege used a data-driven, multi-phase strategy to boost installs and revenue. Installs rose by 15%. ROAS reached 127%. User quality improved by 41% in purchase rate and 54% in ARPPU. Users from Prodege outperformed other channels, driving long-term growth.
Prodege helps event goers with data-driven marketing. Live event ticket sales have risen since March 2021. Two-thirds plan to attend... more events in 2022. Leading brands praise Prodege's insights platform.
Retail Case Studies and Customer Success Stories with ProdegeMR
a major retailer
- Retail
- Very Large
Prodege helped a major retailer get real-time shopper feedback. They geofenced over 300 stores in the U.S. and sent push... notifications for surveys right after shopping. The project collected over 5,000 responses from different locations. The retailer gained insights that traditional research could not provide. The program is now expanding to more than 50 retailers in various sectors.
83% of toy buyers purchased toys online last year. Prodege helps move toys off shelves. Leading toy brands praise Prodege's... data-driven marketing. They have a strong reach among parents. 67% of their audience has kids under 18.
Prodege helped a finance organization boost customer engagement. The company faced low customer numbers and needed to re-engage users. Prodege... used stakeholder interviews, data review, and research to create customer personas. They analyzed program gaps and built a mobilization strategy. The result was clear guidelines to grow and retain the customer base.
A finance organization
- Financial Services
- Large
A finance organization struggled to grow its customer base. Prodege helped by interviewing stakeholders and analyzing data. They used quantitative... research to create customer personas. Qualitative research brought these personas to life. The result was a new mobilization strategy and clear recommendations. The organization gained guidelines to secure a stronger customer base.
Prodege Insights worked with McDougall to design surveys and analyze data for vision correction and contact lens research. Their collaboration supported... the Contact Lens Institute and CooperVision, producing actionable insights for doctors and patients. The "See Tomorrow" program won PRSA Silver and Bronze Anvil awards and helped boost market volumes and eye care professional confidence. Reports addressed digital screen time, dual wear, and dropout trends, strengthening McDougall's leadership in industry research.
Prodege partnered with McDougall to support vision correction and contact lens research. The Prodege Insights team designed surveys and provided... data analysis for McDougall’s industry reports. Their work with the Contact Lens Institute earned PRSA Silver and Bronze Anvil awards. The research helped eye care professionals rebuild patient trust after the pandemic. Reports also addressed digital eye strain and dropout trends in contact lens use.
Education Case Studies and Customer Success Stories with ProdegeMR
Academic research partners
- Education
- Medium
Prodege helps academic research partners get fast, high-quality research insights. Their team recruits engaged panelists for studies. Academic departments save... time and get clear results. Prodege offers cost-effective research solutions. Partners value quick turnaround and white-glove service. This support lets researchers focus on what matters most.
A big 5 consulting firm
- Management Consulting
- Very Large
Prodege geofenced over 300 stores for a big 5 consulting firm to collect real-time shopper satisfaction feedback for a major retailer. Shoppers received push... notifications to complete surveys right after shopping. The project gathered over 5,000 geographically balanced responses. The program is expanding to 50+ retailers, including mass merchandisers, department stores, restaurants, banks, and hotel chains.
Consumer Services Case Studies and Customer Success Stories with ProdegeMR
Unidentified
- Consumer Services
56% of people started online grocery shopping over 2 years ago. 72% ordered groceries online at least 5 times in... 6 months. 57% review past orders when shopping again. Online grocery shopping is popular for its flexibility and convenience.
Automotive Case Studies and Customer Success Stories with ProdegeMR
Unidentified
- Automotive
Prodege helps car sellers reach buyers. They use a new audience of buyers. Their panel is profiled on many attributes.... This makes targeting easy. They offer insights into consumer paths to purchase.
Other Industry Case Studies and Success Stories with ProdegeMR
Unidentified
Prodege provides insights from registered voters. They partner with voter data experts. Their member panel covers political, geographic, and socio-economic... variables. They offer targeting criteria like party affiliation and voting history.
Prodege helps drive app installs and user engagement for mobile games. Their platform reaches 15 million active users across iOS... and Android. Customers only pay when users reach a certain level in the game. Prodege uses push notifications and targeted marketing to boost engagement. The service is designed to ensure strong return on ad spend for gaming companies.
Two in three Americans traveled in the last three months. 78% are willing to pay higher gas prices for road... trips. 76% are willing to pay more for flights. 71% are willing to pay more for hotels.
Prodege helps brands like Chewy and Petco connect with pet owners. They provide insights into consumer behavior. This helps companies... run successful marketing campaigns. The case study focuses on pet owners who spend on pet food and buy specific brands.
Smart home devices are becoming more popular. Prodege helps reach buyers of these devices. Leading brands and retailers praise Prodege's... platform. It offers data-driven marketing and consumer insights. The platform is flexible and cost-effective.
Prodege helps understand shopping behavior at convenience stores. They use purchase data and surveys. Top reasons for shopping include getting... gas, quenching thirst, and buying snacks. They provide insights into consumer behavior.
Prodege helps brands understand consumer behavior. They use a global panel of verified buyers. Oreo Double Stuf has a high... NPS of 78. Repurchase intent is 87%. Satisfaction is 93%. Commitment is 27%.
