MFour Overview
MFour introduces Studio to easily identify personas, fine-tune pitches, and create outstanding products. Peak performance is achieved through innovative mobile research tools.
Use Cases
Customers recommend Market Research, Advertisement, Customer Feedback Management, as the business use cases that they have been most satisfied with while using MFour.
Business Priorities
Enhance Customer Relationships and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using MFour.
MFour Use-Cases and Business Priorities: Customer Satisfaction Data
MFour works with different mediums / channels such as Mobile. Phone Calls. Social Media etc.
MFour's features include Feedback Surveys. and MFour support capabilities include 24/7 Support, Chat Support, Email Support, etc. also MFour analytics capabilities include Custom Reports, and Analytics.
Reviews
"...Mfour helps us to convert our target customer to buyers...." Peer review by Ashutosh K
Peer review evidence (same sources as the product rating summary)
"...MFour is best tool for market research for real mobile customer...." Peer review by Ashutosh K
"A famous cheese brand wanted to know how well their ads were doing on YouTube. They needed fast, real-time data on ad recall and consumer insights. MFour used their Surveys On The Go app to reach shoppers and collect feedback right after they saw the ads. The study found that 44% of people recalled the brand after seeing the ads. 45% found one ad attention-getting, and 17% of non-buyers wanted to try the product because of the ad. The results helped the brand plan future campaigns." https://mfour.com/resources/client-stories/45-percent-recall-on-youtube/
"Surveys On The Go® helped a retailer understand why shoppers left without buying. The retailer used behavior data and exit intercept surveys to find that 8% of shoppers left empty-handed, causing a $5 billion annual sales loss. They learned 29% of intended buyers could not find items. By talking to non-buyers and refining their stock and market focus, the retailer improved the shopper experience and recovered lost sales." https://mfour.com/wp-content/uploads/2025/01/Case-Study-Behavior-Data-C-Store-Non-Buyers-2025.pdf
MFour Customer wins, Customer success stories, Case studies
What Are the key features of MFour for Market Research?
What makes MFour ideal for Advertisement?
How can MFour optimize your Customer Feedback Management Workflow?
How efficiently Does MFour manage your Product Marketing?
11 buyers and buying teams have used Cuspera to assess how well MFour solved their business needs. Cuspera uses 176 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.
Peers used MFour for market research and advertisement
MFour Features
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| FEATURE | RATINGS AND REVIEWS |
|---|---|
| Custom Reports | Read Reviews (26) |
| Analytics | Read Reviews (18) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| Custom Reports | Read Reviews (26) |
| Analytics | Read Reviews (18) |
Software Failure Risk Guidance
?for MFour
Top Failure Risks for MFour
MFour Mobile Research, Inc. News
MFour Now Ingesting 1M ChatGPT Conversations Every 22 Days
MFour Data Research has accelerated its ChatGPT Conversation Data initiative, now ingesting over one million conversations every 22 days. This enhancement allows brands to track AI prompting behaviors more frequently, offering insights into consumer journeys. MFour's platform ensures privacy and compliance, with data accessible through its AI-powered DANITM tool, enabling real-time analysis without data wrangling.
MFour Adds Another 1M+ ChatGPT Conversations in February, Extending ...
MFour Data Research announced that its ChatGPT Conversation Data initiative exceeded one million conversations for the second consecutive month. This initiative offers a unique, privacy-first view from AI prompts to point-of-sale, connecting consumer interactions across multiple data streams. The data is accessible via MFour's AI-powered research analyst, DANITM, enhancing enterprise workflows and providing insights into consumer behavior.
MFour Surpasses One Million ChatGPT Conversations in February ...
MFour Data Research achieved a milestone by surpassing one million ChatGPT conversations in February, enhancing insights into consumer journeys. This initiative, part of MFour's first-party consumer data strategy, integrates multiple data streams to provide comprehensive consumer behavior insights. The data is collected ethically, ensuring privacy, and is accessible via the AI-powered DANITM tool, allowing brands to better understand consumer interactions and decision-making processes.
MFour Adds Another 1M+ ChatGPT Conversations in February, Extending Full Consumer Journey Visibility
MFour Data Research announced that its ChatGPT Conversation Data initiative surpassed one million conversations for the second consecutive month. This achievement enhances MFour's unique ability to offer a connected view from AI prompts to point-of-sale, providing brands with comprehensive consumer journey insights. The data is collected through MFour's Surveys On The Go app, ensuring privacy and compliance with its Fair Trade Data model.
MFour Mobile Research, Inc. Profile
Company Name
MFour Mobile Research, Inc.
Company Website
https://mfour.comHQ Location
19800 MacArthur Blvd., Suite 700, Irvine, CA 92612, US
Employees
51-100
Social
Financials
PRIVATE
