Marin Social Overview

Marin-social maximizes revenue and identifies growth opportunities across platforms like Instagram, Facebook, and Twitter. Audience, revenue, and contextual data are applied to enhance campaign performance.

Use Cases

Customers recommend Campaign Management, Advertisement, Social Media Marketing, as the business use cases that they have been most satisfied with while using Marin Social.

Other use cases:

  • Channel Marketing
  • Workflow Management
  • Engaging And Following Up
  • Media Planning
  • Segmentation And Targeting
  • Generation Of New Leads
  • Lifetime Value Management
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Business Priorities

Improve Efficiency and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Marin Social.

Other priorities:

  • Grow Market Share
  • Increase Customer Life Time Value
  • Improve ROI
  • Acquire Customers
See all business priorities See less business priorities

Marin Social Use-Cases and Business Priorities: Customer Satisfaction Data

Marin Social works with different mediums / channels such as Social Media.

Marin Social's features include Dashboard. and Marin Social support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Marin Social analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Social media marketing & campaign management tool that helps businesses in retail, travel, finance & other industries gain cross-channel advertising insights into activities on a centralized dashboard...." Peer review from Marin Software

Peer review evidence (same sources as the product rating summary)

"...Campaign management tool that helps marketers create & optimize campaigns for Google, Facebook & Amazon from within a single platform...." Peer review from Marin Software
"...The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads. . ...." Peer review by Andrey R., Marketing Business Development Manager, Marketing and Advertising
"...We eat, sleep, and breathe social marketing...." Social Media Ads Management

Popular Business Setting

for Marin Social

Top Industries

  • Marketing and Advertising
  • Retail
  • Telecommunications

Popular in

  • Small Business
  • Mid Market

Marin Social is popular in Marketing And Advertising, Retail, and Telecommunications and is widely used by Small Business, and Mid Market,

Marin Social Customer wins, Customer success stories, Case studies

What solutions does Marin Social provide for Campaign Management?

How does Marin Social facilitate Social Media Marketing?

11 buyers and buying teams have used Cuspera to assess how well Marin Social solved their business needs. Cuspera uses 103 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

 

Marley Spoon - Retail - Medium

Berlin, Germany

Marley Spoon used MarinOne to improve their digital marketing results. They wanted better performance from their automated bidding solution. MarinOne helped them mix performance-based bidding with aw...areness targeting. In four weeks, Marley Spoon saw 29% more conversions. They also had a 7% better cost-per-click and a 20% lower cost-per-acquisition.

 

Red Letter Days - Consumer Services - Medium

London, UK

Marin Bidding helped Red Letter Days boost LinkedIn lead form conversions by 65%. The company faced challenges with high bids and a fixed budget, limiting their ability to generate enough form submis...sions. After switching from LinkedIn's recommended bidding to Marin Bidding, they saw a 41% increase in impressions and a 59% rise in clicks. Click-through rate improved by 13%, and cost-per-click dropped by 35%. Red Letter Days achieved more conversions without increasing spend, making their campaign more efficient.

 

Lucid Software - Information Technology And Services - Medium

South Jordan, USA

Marin Bidding helped Lucid Software boost registrations by 20%. The team saw a 10% increase in ROAS and cut costs by 15%. Marin’s custom modifiers let Lucid adjust bids by conversion type, driving mo...re high-value actions. The platform saved the team 6 hours per week by automating keyword bidding and organizing campaigns. Lucid also found it easier to analyze customer lifetime value with Marin’s flexible data integration.

 

Dagne Dover - Retail - Small

New York, USA

Marin Software helped Dagne Dover increase revenue by 47% in just 12 weeks. The company switched from manual CPC to Marin’s automated bidding, saving time and improving campaign results. Dagne Dover ...also saw a 37% increase in conversions during the test period. Marin’s bidding algorithm used real-time data to set optimal bids. The team no longer needed to manually adjust bids, making their marketing more efficient.

 

Confused.com - Financial Services - Medium

Cardiff, UK

Marin Bidding helped Confused.com improve paid search results. Confused.com ran a two-month test comparing Marin to another platform. Marin delivered an 11% lower CPA and 23% more conversions than th...e competitor. The conversion rate was 8% higher with Marin. Marin’s team provided expertise and strong partnership throughout the process.

 

Blast Analytics - Marketing And Advertising - Small

Roseville, USA

MarinOne Bidding helped Blast Analytics boost their LinkedIn campaign conversion rate by 23%. The team also saw a 14% drop in cost per conversion and a 105% jump in click-through rate. Marin BI Conne...ct made it easy to export LinkedIn data into Google Data Studio, saving significant time on weekly reporting. Blast Analytics used MarinOne's machine learning to set bids and improve campaign results quickly. The solution let them focus on finding new growth opportunities.

lightning

Peers used Marin Social for campaign management and advertisement

Marin Social Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.36/5

Read Reviews (23)
Analytics

3.83/5

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.36/5

Read Reviews (23)
Analytics

3.83/5

Read Reviews (10)

Software Failure Risk Guidance

?

for Marin Social

Top Failure Risks for Marin Social

Marin Software Incorporated News

Company

Marin Software: 66-Day Pre-Negotiated Chapter 11

Marin Software filed for Chapter 11 bankruptcy on July 1, 2025, due to declining revenue and operational losses. The company emerged from bankruptcy 66 days later after a pre-negotiated agreement with Kaxxa Holdings, an ESW Capital affiliate. The restructuring involved $5.5 million in funding, full creditor payment, and a shift to private ownership under ESW Capital, focusing on AI-driven digital advertising solutions.

M&A

Marin Software Announces Sale of Perfect Audience | News

Marin Software has sold its Perfect Audience business unit to SharpSpring for approximately $4.6 million. This divestiture allows Marin Software to focus on its core enterprise brands in search, social, and eCommerce advertising, strengthening its balance sheet for future investments in its cross-channel platform.

Partnership

Marin Software's Yahoo Integration Enhances Programmatic Ad Campaign Buying and Optimization | News

Marin Software has integrated Yahoo DSP into its MarinOne Platform, enhancing programmatic ad campaign buying and optimization. This integration allows advertisers to manage Yahoo DSP campaigns within MarinOne, providing access to premium inventory and various ad formats. The partnership aims to deliver innovative advertising solutions and improve digital marketing efficiency.

Partnership

Marin Software Announces its Amazon Ads Advanced Partner Status | News

Marin Software has achieved Amazon Ads advanced partner status, enhancing its integration with the Amazon Ads API. This recognition highlights Marin's expertise and engagement with Amazon Ads products, enabling brands to optimize their campaigns across various Amazon advertising solutions. MarinOne offers a unified platform for managing and optimizing digital advertising, providing comprehensive tools for reporting, automation, and bidding.

Marin Software Incorporated Profile

Company Name

Marin Software Incorporated

Year Founded

1929

HQ Location

123 Mission Street, 27th Floor, San Francisco, CA 94105

Employees

501-1000

Social

Financials

IPO