Marin Social Overview

Marin-social maximizes revenue and identifies growth opportunities across platforms like Instagram, Facebook, and Twitter. Audience, revenue, and contextual data are applied to enhance campaign performance.

Use Cases

Customers recommend Campaign Management, Advertisement, Social Media Marketing, as the business use cases that they have been most satisfied with while using Marin Social.

Other use cases:

  • Channel Marketing
  • Workflow Management
  • Engaging And Following Up
  • Media Planning
  • Segmentation And Targeting
  • Generation Of New Leads
  • Lifetime Value Management
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Business Priorities

Improve Efficiency and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Marin Social.

Other priorities:

  • Grow Market Share
  • Increase Customer Life Time Value
  • Improve ROI
  • Acquire Customers
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Marin Social Use-Cases and Business Priorities: Customer Satisfaction Data

Marin Social works with different mediums / channels such as Social Media.

Marin Social's features include Dashboard. and Marin Social support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Marin Social analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Social media marketing & campaign management tool that helps businesses in retail, travel, finance & other industries gain cross-channel advertising insights into activities on a centralized dashboard...." Peer review from Marin Software

Popular Business Setting

for Marin Social

Top Industries

  • Marketing and Advertising
  • Retail
  • Telecommunications

Popular in

  • Small Business
  • Mid Market

Marin Social is popular in Marketing And Advertising, Retail, and Telecommunications and is widely used by Small Business, and Mid Market,

Marin Social Customer wins, Customer success stories, Case studies

How does Marin Social address your Campaign Management Challenges?

What benefits does Marin Social offer for Social Media Marketing?

11 buyers and buying teams have used Cuspera to assess how well Marin Social solved their business needs. Cuspera uses 103 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

123inkt - Retail

Marin Bidding and Microsoft Advertising eCPC helped 123inkt improve ad performance. 123inkt used both tools together to boost results across 155 Microsoft Advertising accounts. They saw a 26% increas...e in clicks and a 28% increase in conversions. CPA rose by 5% and conversion rate improved by 2%. The combined solution let 123inkt target the right users and grow their business.

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A digital advertising and marketing agency (unnamed) - Marketing And Advertising

Marin Ascend helped a digital advertising and marketing agency manage budgets for a senior living facility client. The agency needed to hit target budgets across dozens of locations. Marin automated ...budget monitoring and made real-time adjustments. 94% of campaigns hit their targets, up from 79%. Revenue increased by 20% in the first month and another 10% in the second month. The agency saved hours of manual work and improved campaign performance.

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AccuQuilt - Retail

Marin’s Amazon Attribution solution helped AccuQuilt test if shoppers prefer Amazon Store pages over their own site. AccuQuilt sent Google paid search ads to its Amazon Store page and used Marin to c...onnect ad clicks to Amazon sales. The test ran during the 2020 holiday season. AccuQuilt saw a 213% increase in holiday revenue. Clicks, revenue, and average order value all improved. Marin’s automated tracking made setup easy.

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Alumni Ventures - Financial Services

Marin budgeting optimization helped Alumni Ventures double their lead volume and cut cost per lead by 33%. The company struggled to manage ad budgets across LinkedIn and Meta, facing inconsistent eng...agement and time-consuming manual work. Marin’s automated tools allocated spend and set bids for each alumni network, optimizing campaigns daily. In six months, Alumni Ventures saw 97% more leads, a 60% lift in impressions, and a 96% increase in clicks. The team saved hours of manual work and focused on strategic marketing.

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AMS Media Group - Marketing And Advertising

Marin’s BI Connect helped AMS Media Group bring all their marketing data into one place. AMS had trouble reporting across many clients, publishers, and channels because their data was scattered. With... Marin’s BI Connect, they linked Marin, Adform, and Adverity for smooth data flow and better analytics. This made reporting faster and gave AMS new insights, alerts, and automation. AMS now saves time and understands cross-channel performance better.

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Blast Analytics - Marketing And Advertising

MarinOne Bidding helped Blast Analytics improve their LinkedIn campaign results. The team used Marin BI Connect to export data into Google Data Studio and ran a bidding test with MarinOne. They saw a... 23% increase in conversion rate, a 14% decrease in cost per conversion, and a 105% increase in click-through rate. Weekly reporting became much faster. Blast Analytics now finds more growth opportunities using LinkedIn.

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lightning

Peers used Marin Social for campaign management and advertisement

Marin Social Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.36/5

Read Reviews (23)
Analytics

3.83/5

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.36/5

Read Reviews (23)
Analytics

3.83/5

Read Reviews (10)

Software Failure Risk Guidance

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for Marin Social

Top Failure Risks for Marin Social

Marin Software Incorporated News

M&A

Marin Software Announces Sale of Perfect Audience | News

Marin Software has sold its Perfect Audience business unit to SharpSpring for approximately $4.6 million. This divestiture allows Marin Software to focus on its core enterprise brands in search, social, and eCommerce advertising, strengthening its balance sheet for future investments in its cross-channel platform.

Partnership

Marin Software's Yahoo Integration Enhances Programmatic Ad Campaign Buying and Optimization | News

Marin Software has integrated Yahoo DSP into its MarinOne Platform, enhancing programmatic ad campaign buying and optimization. This integration allows advertisers to manage Yahoo DSP campaigns within MarinOne, providing access to premium inventory and various ad formats. The partnership aims to deliver innovative advertising solutions and improve digital marketing efficiency.

Partnership

Marin Software Announces its Amazon Ads Advanced Partner Status | News

Marin Software has achieved Amazon Ads advanced partner status, enhancing its integration with the Amazon Ads API. This recognition highlights Marin's expertise and engagement with Amazon Ads products, enabling brands to optimize their campaigns across various Amazon advertising solutions. MarinOne offers a unified platform for managing and optimizing digital advertising, providing comprehensive tools for reporting, automation, and bidding.

Company

Marin Software Responds to Google Antitrust Ruling | News

Marin Software responds to the U.S. District Court's antitrust ruling against Google, emphasizing the need for independent marketing technology. CEO Christopher Lien highlights Marin's publisher-agnostic platform, which integrates data from major channels like Google and Amazon, enabling marketers to optimize campaigns without monopolistic constraints. Marin Software remains committed to providing innovative solutions for better ROI and transparency.

Marin Software Incorporated Profile

Company Name

Marin Software Incorporated

Year Founded

1929

HQ Location

123 Mission Street, 27th Floor, San Francisco, CA 94105

Employees

501-1000

Social

Financials

IPO