Marilyn platform Overview

Marilyn is a leading platform in Russia for automating digital advertising, managing agency finances, and analytics. It provides a suite of tools for digital agencies to streamline their advertising efforts. Real-world applications include a case where Marilyn helped an auto service increase conversions more than tenfold while halving the cost per conversion. Another example highlights its effectiveness in reducing the cost of advertising by half for food products on Ozon. Agencies can leverage Marilyn for detailed sales funnel analysis and benefit from its financial management capabilities. The platform is particularly useful for agencies aiming to enhance their digital advertising strategies with concrete financial and analytical insights.

Use Cases

Customers recommend Advertisement, Campaign Management, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using Marilyn platform.

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Business Priorities

Improve ROI is the most popular business priority that customers and associates have achieved using Marilyn platform.

Other priorities:

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Marilyn platform Use-Cases and Business Priorities: Customer Satisfaction Data

Marilyn platform works with different mediums / channels such as Social Media. Facebook. and Phone Calls.

Reviews

"...Scalability and efficiency: With Marilyn we are spending on average 35% less time on campaign management due to automation options it offers...." Peer review by yulia k, Account group head (SEM), Financial Services

Marilyn-platform automates advertising and digital agency financial management. It is the largest such platform in Russia, also offering comprehensive analytics.

Popular Business Setting

for Marilyn platform

Top Industries

  • Marketing and Advertising
  • Financial Services

Popular in

  • Mid Market
  • Small Business

Marilyn platform is popular in Marketing And Advertising, and Financial Services, and is widely used by Mid Market, and Small Business,

Comprehensive Insights on Marilyn platform Use Cases

Case Studies

Automotive

CASE STUDY ГК «Родная Речь» (RORE Group)

A large network of auto repair shops in Russia wanted to lower their cost per lead by over 50%. They used Marilyn's advertising automation platform to manage over 7,000 keywords and optimize bids. Th...e team set up rules to lower bids on keywords that did not convert. They also used dashboards and reports to track results. In one week, they increased conversions by more than 10 times and reduced cost per lead by 46%.

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Marketing and Advertising

CASE STUDY digital-агентство Resolution

Resolution is a digital agency that worked with a large food producer. They wanted to lower advertising costs for food products on Ozon. They used Marilyn's automation service to manage and optimize ...ad bids. The system helped keep ad spending in check and made changes based on performance. As a result, they cut their cost per click and ad spend ratio by half.

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Marilyn platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.27/5 ★

Read Reviews (10)
Analytics

4.02/5 ★

Read Reviews (4)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.27/5 ★

Read Reviews (10)
Analytics

4.02/5 ★

Read Reviews (4)

Software Failure Risk Guidance

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for Marilyn platform

Top Failure Risks for Marilyn platform

ООО Мэйрелин Profile

Company Name

ООО Мэйрелин

Company Website

https://mymarilyn.ru/

HQ Location

1 Federal Street, Boston, Massachusetts 02110, US

Employees

11-50

Social

Facebook Linkedin

Financials

PRIVATE