Informatica Customer 360: Use-Cases, Insights and Reviews | 2025 Cuspera

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Discover AI-powered Data Management with Customer 360 Insights\n\n

Informatica Customer 360 Overview

Informatica Customer 360 enables strategic management, visual exploration, and secure sharing of customer data. It delivers great customer experiences through comprehensive MDM solutions.

Use Cases

Customers recommend Engagement Management, Workflow Management, Customise Loyalty Program, as the business use cases that they have been most satisfied with while using Informatica Customer 360.

Other use cases:

Merger And Acquisition
Channel Management
Touchpoint Management
Cross Selling
Communication Management
Contact List Management
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Informatica Customer 360.

Other priorities:

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Informatica Customer 360 Use-Cases and Business Priorities: Customer Satisfaction Data

Comprehensive Insights on Informatica Customer 360 Use Cases

What Are the key features of Informatica Customer 360 for Engagement Management?

Case Studies

Management Consulting

CASE STUDY KPMG

KPMG used Informatica cloud solutions to modernize its data infrastructure. The company moved its master data management and data quality platforms to the cloud. This helped KPMG master 100% of its d...ata in the cloud and deliver data 5 times faster. The new system created an AI-ready central data catalog. KPMG can now support clients' AI needs with trusted, reliable data.

Consumer Goods

CASE STUDY Petmate

Informatica helped Petmate unify its data management with a cloud platform. Petmate integrated data faster between Snowflake and its IT and OT systems. The company cut a critical workload from four m...inutes to twenty seconds using Informatica's mass ingestion. Petmate automated its order-to-cash process and consolidated three data tools. Informatica's flexible license reduced overhead costs and enabled innovation with AI features.

Automotive

CASE STUDY SUBARU

SUBARU used Informatica’s cloud data integration service to connect and manage product lifecycle data across departments. Before, data was siloed, making recalls and quality checks hard. With Informa...tica, SUBARU automated data connections from development to maintenance. This improved car quality, productivity, and customer satisfaction. The company completed 400 data catalogs and saw better data quality and traceability.

Financial Services

CASE STUDY Rodobens

Informatica Intelligent Data Management Cloud helped Rodobens improve customer personalization and operations. Rodobens unified data across five business units and replaced legacy MDM systems. The co...mpany saved over 50% of IT hours in monthly data maintenance. Rodobens achieved 182% of their GMV target in six months after launching new CRM campaigns. Estimated additional annual GMV reached $40 million.

Apparel & Fashion

CASE STUDY Psycho Bunny

Fluent Commerce and Informatica helped Psycho Bunny, a men's clothing retailer, transform their order and data management. Psycho Bunny needed better inventory visibility and fewer short shipments. P...ivotree led the project, implementing Fluent Order Management and Informatica IDMC on AWS. In less than six months, Psycho Bunny opened 30 new stores, increased revenue by 30%, improved inventory accuracy to 99%, and reduced short shipments by 93%. Real-time data and scalable systems now support their rapid growth.

CASE STUDY RS Group

Informatica’s cloud-native MDM helped RS Group unify 1.1 million customer records from legacy systems. RS Group needed a single customer view to support digital sales and global growth. Informatica e...nabled personalized experiences and built AI-ready data. The company expects a 33% reduction in fraud. Over 60% of revenue now comes from digital channels.

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FEATURE	RATINGS AND REVIEWS
AI Powered	3.26/5 ★ Read Reviews (2)
Analytics	4.01/5 ★ Read Reviews (9)
Custom Reports	3.96/5 ★ Read Reviews (8)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	3.26/5 ★ Read Reviews (2)
Analytics	4.01/5 ★ Read Reviews (9)
Custom Reports	3.96/5 ★ Read Reviews (8)

Software Failure Risk Guidance

for Informatica Customer 360

Top Failure Risks for Informatica Customer 360

Informatica Inc News

Financial 05/08/2025

Informatica Reports Second Quarter 2025 Financial Results

Informatica reported its Q2 2025 financial results, highlighting a 28.2% growth in Cloud Subscription ARR, reaching $901 million. Total ARR increased to $1.72 billion, and GAAP revenues rose to $407.3 million. The company processed 128.2 trillion cloud transactions monthly, a 33% year-over-year increase. Informatica also announced product innovations and expanded partnerships with AWS, Databricks, Microsoft, NVIDIA, Oracle, Salesforce, and Snowflake.

Product 31/07/2025

Informatica Boosts AI Capabilities with Latest Intelligent Data Management Cloud Platform Release

Informatica has launched new AI-powered features for its Intelligent Data Management Cloud (IDMC) platform. The update enhances data integration, governance, quality, and master data management, making AI-ready data more accessible. Key features include CLAIRE Match Analysis, Enrichment and Validation Orchestrator, and expanded connectivity with platforms like Microsoft Fabric. These advancements aim to simplify data management and support AI-driven business growth.

Product 30/07/2025

Informatica advances its AI to transform 7-day enterprise data mapping nightmares into 5-minute coffee breaks

Informatica's Summer 2025 release introduces advanced AI capabilities within its Intelligent Data Management Cloud (IDMC), enhancing data mapping, governance, and integration. Key features include natural language interfaces for data pipeline creation, AI-powered governance for data lineage tracking, and auto-mapping to simplify schema mapping. The release also upgrades Claire Copilot with interactive capabilities and supports new AI connectors, emphasizing Informatica's focus on specialized AI solutions for enterprise data management.

Product 30/07/2025

Informatica enhances IDMC with AI-powered MDM, governance, and compliance tools

Informatica has enhanced its Intelligent Data Management Cloud (IDMC) by integrating AI-powered tools for master data management, governance, and compliance. New features include Claire Match Analysis, Enrichment and Validation Orchestrator, and a Data Catalog Scanner. These updates aim to improve data quality, lineage, and compliance, supporting enterprises in operationalizing AI applications with enhanced transparency and automation.

Informatica Inc Profile

Company Name

Informatica Inc

Company Website

https://www.informatica.com/

Year Founded

1993

HQ Location

2100 Seaport Blvd Redwood City, CA 94063 USA

Employees

1001-5000

Social

Financials

IPO