DeltaX: Product updates, Customer stories, and Insights | 2026 Cuspera

DeltaX Product Overview

DeltaX leverages AI-driven advertising to deliver precise insights, personalized creatives, and accurate tracking for over 1,000 advertisers. This platform enhances competitive advantage by breaking down data silos, offering solutions that boost campaign efficiency and effectiveness. For instance, Citibank Thailand experienced a 33% reduction in CPA and a 2.3x increase in eligible leads. DeltaX's capabilities extend to diverse industries, as seen with MakeMyTrip's AQI-triggered personalized ads for homestays and Cadbury's hyperlocal campaigns, which improved recall by 4.6 points. This positions DeltaX as a strategic partner for advertisers seeking to optimize ROI and drive measurable results in competitive markets.

Reviews

"...DeltaX offers a cross-channel ad platform for advertisers and their agencies, designed to efficiently buy, track, attribute, optimize and report media across search, social media, display RTB, mobile, video and other media channels...." Peer review