Cybba Insight Overview

Cybba's performance dashboard provides actionable insights to optimize marketing campaigns. Data-driven decisions are enabled through customer data analytics.

Here's the scoop on Cybba Insight! We've gathered over 60 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Cybba Insight is right for your needs? Our Cuspera AI engine can evaluate how Cybba Insight fits your specific business needs, industry, and context. Get your personalized assessment report today.

Cybba Insight supports business activities such as:

  • Campaign Analytics
  • Channel Marketing
  • Digital Marketing
  • Campaign Monitoring
  • Engaging On Social Media

Cybba Insight can help you with many business goals, such as Enhance Customer Relationships, Improve Efficiency, Improve Visibility, Increase Sales & Revenue, and Improve ROI. It can help manage these activities if you use Social Media for these needs. As a solution, Cybba Insight's capabilities include Dashboard.

Cybba Insight Reviews

11 buyers and buying teams have used Cuspera to assess how well Cybba Insight solved their business needs. Cuspera uses 60 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Enhance Customer Relationships and Improve Efficiency are the most popular business priorities peers achieved using Cybba Insight.

Other priorities:

  • Improve Visibility
  • Increase Sales & Revenue
  • Improve ROI
See all business priorities See less business priorities

Use Cases

Peers recommend Campaign Analytics , Channel Marketing , Digital Marketing , as the business use cases that they have been most satisfied while using Cybba Insight.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Campaign Analytics

4.25/5 ★

Read Reviews (5)

"...Detailed campaign analytics provide better understanding of your target customers, their attributes, behaviors and preferences...." Customer Data Analytics
Channel Marketing

3.86/5 ★

Read Reviews (2)

"...Full transparency of performance metrics across digital advertising and marketing channels in one place Consolidated Reporting Access to performance dashboard for all campaigns with detailed breakdowns and exportable data 24x7 Dashboard Access Conversion rate optimization, A/B testing, campaign management, and..." Customer Data Analytics
Digital Marketing

3.76/5 ★

Read Reviews (2)

"...Full transparency of performance metrics across digital advertising and marketing channels in one place Consolidated Reporting Access to performance dashboard for all campaigns with detailed breakdowns and exportable data 24x7 Dashboard Access Conversion rate optimization, A/B testing, campaign management, and..." Customer Data Analytics
PEER EXPERIENCES
Campaign Analytics

4.25/5 ★

Read Reviews (5)

"...Detailed campaign analytics provide better understanding of your target customers, their attributes, behaviors and preferences...." Customer Data Analytics
Channel Marketing

3.86/5 ★

Read Reviews (2)

"...Full transparency of performance metrics across digital advertising and marketing channels in one place Consolidated Reporting Access to performance dashboard for all campaigns with detailed breakdowns and exportable data 24x7 Dashboard Access Conversion rate optimization, A/B testing, campaign management, and..." Customer Data Analytics
Digital Marketing

3.76/5 ★

Read Reviews (2)

"...Full transparency of performance metrics across digital advertising and marketing channels in one place Consolidated Reporting Access to performance dashboard for all campaigns with detailed breakdowns and exportable data 24x7 Dashboard Access Conversion rate optimization, A/B testing, campaign management, and..." Customer Data Analytics

Customer Stories

Telecharge - Entertainment

Cybba used Telecharge's first-party data to build a targeting and retargeting strategy for over 50 Broadway shows. Telecharge had 230,000 unique visitors each week but struggled with low conversion r...ates. Cybba's campaigns engaged new audiences and recovered ticket sales from cart abandonment. The partnership led to millions of dollars in recovered bookings. Telecharge ran more than 160 campaigns across 58 Broadway shows with Cybba, exceeding expectations.

adidas Group Canada - Retail

Cybba used its onsite engagement solutions to help adidas Group Canada boost website sales. The campaign achieved a 36.32% engagement rate and a 20.45% overall conversion rate. Cybba's approach inclu...ded full funnel campaigns that fit adidas Group Canada's e-commerce strategy. The results were above industry average for engagement and conversions. The customer praised Cybba for delivering strong incremental results.

Arizona Federal Credit Union - Banking

Cybba helped Arizona Federal Credit Union promote their Local Causes debit card and youth accounts in Phoenix. The credit union wanted to give back to their community and needed a unique way to reach... people. Cybba activated local influencers who cared about the community. The influencer content was high quality and exceeded expectations. Arizona Federal Credit Union now uses this content in their own marketing. The campaign reporting was strong and feedback was very positive.

American Leadership Academy - Education

Cybba used Facebook, Instagram, and display ads to help American Leadership Academy get more qualified enrollment leads for 13 schools. They used geo-targeting, demographic targeting, and contextual ...targeting. They also focused on specific grade levels and locations. The Arizona ALA schools nearly reached full capacity for the 2018 school year. The marketing manager said Cybba ranked #1 across all media channels and leads increased every week.

King Kanine - Consumer Goods

Cybba helped King Kanine boost its conversion rate with advanced retargeting ads. King Kanine used Cybba's large ad inventory to reach new customers and retarget abandoned traffic. The solution made ...every ad dollar more effective. King Kanine saw better marketing results and higher ROI. Jon Neveloff, a partner at King Kanine, praised Cybba for turning more shoppers into buyers.

Luxair - Airlines

Cybba’s digital marketing platform helped Luxair increase airline bookings. The platform used onsite engagement and email remarketing to re-engage users at the point of abandonment. This approach rec...overed significant revenue for Luxair. Strategic emails and relevant messaging encouraged users to complete their bookings. These solutions were important for Luxair in the competitive airline industry.

Based on peer insights

Cuspera recommends Cybba Insight for

Use Cases Campaign Analytics , Channel Marketing , Digital Marketing
Medium Social Media
Features Dashboard
Business Priorities Enhance Customer Relationships, Improve Efficiency, Improve Visibility

Peer and Expert Opinion on Features

for Cybba Insight

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.14/5 ★

Read Reviews (8)
FEATURES RATINGS AND REVIEWS
Dashboard

4.14/5 ★

Read Reviews (8)

IT and Other Capabilities

for Cybba Insight

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.09/5 ★

Read Reviews (6)
Data Export

3.79/5 ★

Read Reviews (4)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.09/5 ★

Read Reviews (6)
Data Export

3.79/5 ★

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

2.93/5 ★

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

2.93/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

4.31/5 ★

Read Reviews (13)
Analytics

4.15/5 ★

Read Reviews (14)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

4.31/5 ★

Read Reviews (13)
Analytics

4.15/5 ★

Read Reviews (14)

Software Failure Risk Guidance

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for Cybba Insight

Top Failure Risks for Cybba Insight

Vendor Profile Details

Company Name

Cybba Inc.

Company Website

//cybba.com

HQ Location

Boston, Massachusetts

Employees

101-250

Social

Financials

PRIVATE