Attribution by Foursquare: Reviews, Testimonials and Expert Opinions

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Offline & Foot Traffic Location-Based Attribution - Foursquare for ...

Failure Risk for Attribution by Foursquare ?

Attribution by Foursquare Overview

Discover comprehensive insights into Attribution by Foursquare. Learn more about product features, capabilities and expert reviews based on 6 insights and explore use-cases showcasing how Attribution by Foursquare enhances Advertisement and drives growth.

Here's the scoop on Attribution by Foursquare! We've gathered over 6 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Attribution by Foursquare is right for your needs? Our Cuspera AI engine can evaluate how Attribution by Foursquare fits your specific business needs, industry, and context. Get your personalized assessment report today.

Attribution by Foursquare supports business activities such as:

Advertisement
Lead Qualification: Technographic

Attribution by Foursquare can help you with many business goals, such as Improve Digital And Social Presence, and Improve ROI. It can help manage these activities if you use Mass Media Television Offline etc. for these needs.

Attribution by Foursquare Reviews

11 buyers and buying teams have used Cuspera to assess how well Attribution by Foursquare solved their business needs. Cuspera uses 6 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Improve Digital And Social Presence and Improve ROI are the most popular business priorities peers achieved using Attribution by Foursquare.

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Use Cases

Peers recommend Advertisement , Lead Qualification: Technographic , as the business use cases that they have been most satisfied while using Attribution by Foursquare.

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Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES	RATINGS	CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Mass Media, Television, Offline, Point Of Sale, On Premises and Social Media	4.07/5 ★ Read Reviews (2)	"...That s why today we re excited to announce that Attribution by Foursquare, our real-world attribution tool, can now measure the effectiveness of linear TV ads at driving consumers to stores, restaurants and other key retail locations...." Connecting the Small Screen with the Real World
Lead Qualification: Technographic with Offline, On Premises, Mass Media and Television	3.41/5 ★ Read Reviews (1)	"...This news brings together the best in opt-in TV viewing data with our industry-leading location technology platform...." Connecting the Small Screen with the Real World

PEER EXPERIENCES
Advertisement with Mass Media, Television, Offline, Point Of Sale, On Premises and Social Media	4.07/5 ★ Read Reviews (2)
"...That s why today we re excited to announce that Attribution by Foursquare, our real-world attribution tool, can now measure the effectiveness of linear TV ads at driving consumers to stores, restaurants and other key retail locations...." Connecting the Small Screen with the Real World
Lead Qualification: Technographic with Offline, On Premises, Mass Media and Television	3.41/5 ★ Read Reviews (1)
"...This news brings together the best in opt-in TV viewing data with our industry-leading location technology platform...." Connecting the Small Screen with the Real World

Customer Stories

Leading CPG (energy drink brand) - Consumer Goods - Very Large

GasBuddy and Foursquare helped a leading CPG energy drink brand boost awareness for a key SKU. The brand used a BOGO offer to drive store visits and partnered with Foursquare for location-based measu...rement. The campaign reached 1.76 million consumers and achieved a 29% behavioral visit lift. It generated 306,000 visits at a cost of $0.24 per store visit. This shows strong results in retail marketing and location data analytics.

QSR brands - Restaurants - Large

Foursquare and Reddit helped QSR brands get more store visits. Reddit ads drove a 12.82% lift in visits. The cost per store visit was $0.05, much lower than the $0.16 benchmark. The cost per incremen...tal visit was $0.65, also below the $0.71 benchmark. QSR brands used Foursquare to measure campaign results and prove ROI.

One of the nation’s leading Quick Service Restaurants - Restaurants - Large

Foursquare Attribution helped a top quick service restaurant boost visits with GasBuddy ads. The campaign reached 4 million consumers and drove a 35% lift in visits. 2 million visits were recorded, w...ith an average basket size of $0.32. Proximity media and real-time targeting proved effective for restaurant marketing.

A retailer (unnamed) - Retail

Foursquare Attribution Sales Impact helped a retailer measure ad impact beyond foot traffic. The retailer's agency used Sales Impact to track visit lift, sales lift, and transaction lift. Results sho...wed a 2.04% increase in store visits, $1.30 transaction lift, and 21% sales lift. The solution gave a full view of campaign effectiveness across channels. The retailer used these insights to improve business decisions.

A quick-service restaurant - Restaurants

FSQ Attribution helped a quick-service restaurant measure ad impact on visits, transactions, and sales. The media agency used the Sales Impact feature for real-time campaign analysis. The campaign sa...w a 42% lift in both behavioral transactions and sales. There was a 10% lift in visits and a $10 average basket size. Real-time insights helped optimize campaign performance and grow sales.

A QSR chain - Restaurants

Foursquare Attribution helped a QSR chain measure omnichannel ad effectiveness. The chain used the platform to track store visits and campaign efficiency across media, including Linear TV. They achie...ved a 21% behavioral lift and a 2.04% overall CVR. The solution enabled smarter retargeting and reduced wasted ad spend. Insights from the dashboard improved future media buying strategies.

More Attribution by Foursquare Customer Stories...

Based on peer insights

Cuspera recommends Attribution by Foursquare for

	Use Cases	Advertisement , Lead Qualification: Technographic
	Medium	Mass Media, Television, Offline
	Business Priorities	Improve Digital And Social Presence, Improve ROI

IT and Other Capabilities

for Attribution by Foursquare

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CAPABILITIES (DATA)	RATINGS AND REVIEWS

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CAPABILITIES (OTHER)	RATINGS AND REVIEWS

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Software Failure Risk Guidance

for Attribution by Foursquare

Top Failure Risks for Attribution by Foursquare

Vendor Profile Details

Company Name

Foursquare

Company Website

https://foursquare.com/

HQ Location

50 West 23rd Street, 8th Fl,, New York, NY 10010, US

Employees

251-500

Social

Financials

SERIES G