AnyRoad: Use-Cases, Insights and Reviews | 2026 Cuspera

AnyRoad helped Ben & Jerry’s Factory Experiences move from manual ticket sales to online booking. Before, guests waited up to three hours for tours and staff tracked visitors with spreadsheets. With ...AnyRoad’s platform, 73% of tour bookings now happen online. The new system handles 1,100 visitors per day and gives insights on guests from all 50 states. The change made the booking process smoother and improved the guest experience.
Show More..

AnyRoad helped Sierra Nevada, a leading American craft brewery, improve their guest experience. They used AnyRoad Atlas and Experience Manager to measure and enhance visitor engagement. The brewery a...chieved a 93% post-event conversion rate, turning infrequent buyers into brand champions. Visitor satisfaction reached 92% across both locations. Brand perception improved for 86% of guests after their experience.
Show More..

AnyRoad helped POPLIFE and their mezcal client run festival activations to grow their consumer database. They used AnyRoad to collect data from festival goers, even without Wi-fi, and rewarded partic...ipants with branded swag. After the events, they sent follow-up surveys to learn more about consumer preferences and purchase intent. POPLIFE captured 50% more consumer information than with competitors. 85% of consumers reported intent to purchase the mezcal post-event, and there was a 75% lift in purchase intent after the experience.
Show More..

AnyRoad helped OCESA track festival attendees and gather feedback. OCESA used AnyRoad Live to register 7,802 attendees and collect 1,111 post-event feedback responses. The platform worked offline, le...tting OCESA capture data even with spotty WiFi. OCESA used the data to show value to sponsors and make sponsorship sales easier. 80% of feedback responses rated as promoters in NPS surveys.
Show More..

AnyRoad helped The Flower Shop collect 50% of event attendees' data at field activations. The company used AnyRoad's data capture tools, like QR codes and mobile registration, to gather first-party d...ata. 66.7% of registered guests opted into marketing outreach. The Flower Shop achieved a 90 NPS rating for their experiences. These results helped guide product development and marketing strategy.
Show More..

AnyRoad helped Conversate Collective run field marketing events for a CPG beauty brand. Conversate wanted to learn more about consumer behavior and drive targeted marketing. Using AnyRoad, they colle...cted data with QR codes and mobile registration. They found that 50% of surveyed buyers purchased from Walgreens and Target. After the events, 74% of guests were more likely to buy the brand. AnyRoad gave detailed demographic insights to help target future customers.
Show More..