Analytic Partners GPS Enterprise Platform Overview

Analytic Partners' GPS Enterprise platform supports data-driven decision making with predictive analytics. Insights data and scenario planning are created for effective marketing strategies.

Use Cases

Customers recommend Forecasting, Competitive Intelligence, Lead Analytics, as the business use cases that they have been most satisfied with while using Analytic Partners GPS Enterprise Platform.

Other use cases:

  • Media Planning
See all use cases See less use cases

Analytic Partners GPS Enterprise Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Analytic Partners GPS Enterprise Platform works with different mediums / channels such as Games.

Peer review evidence (same sources as the product rating summary)

"...Forecast, plan, war-game & optimize to maximize value. ..." Data, Analytics, Decisioning
"...You ll benefit from business intelligence analysis, scenario and media planning, and budget optimization. ..." Data, Analytics, Decisioning
"...You ll benefit from business intelligence analysis, scenario and media planning, and budget optimization. ..." Data, Analytics, Decisioning

Analytic Partners GPS Enterprise Platform Customer wins, Customer success stories, Case studies

What Are the key features of Analytic Partners GPS Enterprise Platform for Forecasting?

Analytic Partners GPS Enterprise Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.05/5 ★

Read Reviews (12)
Custom Reports

3.56/5 ★

Read Reviews (6)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.05/5 ★

Read Reviews (12)
Custom Reports

3.56/5 ★

Read Reviews (6)

Software Failure Risk Guidance

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for Analytic Partners GPS Enterprise Platform

Top Failure Risks for Analytic Partners GPS Enterprise Platform

Analytic Partners News

Product

Analytic Partners Identifies 5 Forces Shaping Marketing Budget Decisions in 2026

Analytic Partners released a report identifying five forces shaping marketing budget decisions in 2026, emphasizing the importance of econometric frameworks like Commercial Analytics for budget allocation. The report, based on insights from 455 senior decision-makers, highlights the need for context-rich analytics to navigate data fragmentation and external market factors. This preview precedes the full 2026 State of Commercial Decisioning Survey, set to launch later this year.

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Awards

Analytic Partners Recognized as a Leader by Multiple Independent Research Firms

Analytic Partners has been recognized as a Leader in the Forrester WaveTM: Marketing Measurement and Optimization Services, Q1 2026 report, and the 2025 Gartner Magic QuadrantTM for Marketing Mix Modeling Solutions. The company excelled in categories such as Current Offering and Strategy, with high customer feedback scores, highlighting its strengths in commercial analytics and global delivery.

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Awards

Analytic Partners Positioned as a Leader in the 2025 Gartner(R) Magic Quadrant(TM) for Marketing Mix Modeling Solutions

Analytic Partners has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Marketing Mix Modeling Solutions, highlighting its strong position in the market for marketing measurement and analytics.

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Product

Analytic Partners Launches New Testing Capabilities with Agile Learning Tool | Analytic Partners Marketing Measurement and Commercial Analytics Solutions

Analytic Partners has introduced new testing capabilities within its Agile Learning tool, enabling businesses to design, execute, and measure business experiments more effectively. This enhancement supports data-driven decision-making in marketing measurement and commercial analytics, allowing users to optimize strategies through integrated test-and-learn solutions.

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Analytic Partners Profile

Company Name

Analytic Partners

Company Website

https://analyticpartners.com/

HQ Location

360 Lexington Avenue, 17th floor, New York, NY 10017, US

Employees

101-250

Social

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Financials

PRIVATE