Acxiom Data Quality Overview

Discover comprehensive insights into Acxiom Data Quality. Learn more about product features, capabilities and expert reviews based on 9 insights and explore use-cases showcasing how Acxiom Data Quality enhances Engaging and following up and drives growth.

This is a summary of the comprehensive capabilities and benefits of Acxiom Data Quality based on over 9 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Acxiom Data Quality is right for your needs? Our Cuspera AI engine can evaluate how Acxiom Data Quality fits your specific business needs, industry, and context. Get your personalized assessment report today.

Acxiom Data Quality supports business activities such as:

  • Engaging And Following Up
  • Campaign Management

Acxiom Data Quality can help you with many business goals, such as Improve ROI, and Acquire Customers.

Acxiom Data Quality Financial Services Vertical is its biggest customer base.

Acxiom Data Quality Reviews

11 buyers and buying teams have used Cuspera to assess how well Acxiom Data Quality solved their business needs. Cuspera uses 9 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities peers achieved using Acxiom Data Quality.

Other priorities:

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Use Cases

Peers recommend Engaging And Following Up , Campaign Management , as the business use cases that they have been most satisfied while using Acxiom Data Quality.

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Case Studies

COMPANY CASE STUDIES
Acxiom Data Quality case study

A top retailer
CASE STUDY A top retailer

Acxiom’s Addressable Advertising helped a top retailer increase foot traffic in stores. The retailer used first-, second-, and third-party data to find new customers. Acxiom set up a private marketplace with top fashion sites for targeted ads. Factual’s Foot Traffic Attribution measured and optimiz...ed the cost per store visit. The campaign achieved more in-store visits at a low $5 CPV.

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Acxiom Data Quality case study

A leading wearables brand
CASE STUDY A leading wearables brand

Acxiom Addressable Advertising helped a leading wearables brand use its first-party data for programmatic advertising. Acxiom created three custom behavioral segments from the brand's data. The campaign also used syndicated data audiences. The custom segments led to nearly twice as many households ...making purchases compared to syndicated audiences. The campaign drove almost 7,000 incremental sales over average segments.

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Acxiom Data Quality case study

Large National Retailer
CASE STUDY Large National Retailer

Acxiom helped a large national retailer improve customer acquisition marketing. The retailer wanted more online membership signups and to boost awareness for new store locations. Acxiom used new audience segments and geo-fencing in three markets. The campaign led to 75 new memberships in two weeks.... The click-through rate was 2.5 times higher than the industry standard.

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Based on peer insights

Cuspera recommends Acxiom Data Quality for

Use Cases Engaging And Following Up , Campaign Management
Business Priorities Improve ROI, Acquire Customers
Industries Financial Services, Retail, Entertainment

Popular Business Setting

for Acxiom Data Quality

Top Industries

  • Financial Services
  • Retail
  • Entertainment

Popular in

IT and Other Capabilities

for Acxiom Data Quality

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS

Software Failure Risk Guidance

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for Acxiom Data Quality

Top Failure Risks for Acxiom Data Quality

Vendor Profile Details

Company Name

Acxiom, LLC

Company Website

https://www.acxiom.com/

HQ Location

301 Dave Ward Dr, Conway, Arkansas 72032, US

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