Neustar Customer Analytics Overview

This is a summary of the comprehensive capabilities and benefits of Neustar Customer Analytics based on over 74 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Neustar Customer Analytics, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Neustar Customer Analytics is right for your needs? Our Cuspera AI engine can evaluate how Neustar Customer Analytics fits your specific business needs, industry, and context. Get your personalized assessment report today.

Neustar Customer Analytics supports business activities such as:

  • Marketing Mix
  • Advertisement
  • Relationship Marketing
  • Partner Marketing
  • Account Management

Neustar Customer Analytics can help you with many business goals, such as Grow Market Share, and Improve ROI. It can help manage these activities if you use Mass Media Television Social Media etc. for these needs.

Neustar Customer Analytics Financial Services Vertical is its biggest customer base.

Reviews

"...USAA Gains Analytic Harmony from MMM (Media Mixed Marketing) + A/B Testing Integration...." Advanced Customer Analytics

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Neustar Customer Analytics solved their Marketing Data Intelligence needs. Cuspera uses 74 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Business Priorities

Grow Market Share and Improve ROI are the most popular business priorities peers achieved using Neustar Customer Analytics.

Use Cases

Peers recommend Marketing Mix , Advertisement , Relationship Marketing , as the business use cases that they have been most satisfied while using Neustar Customer Analytics.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Marketing Mix

4.03/5 ★

Read Reviews (2)

"...USAA Gains Analytic Harmony from MMM (Media Mixed Marketing) + A/B Testing Integration...." Advanced Customer Analytics
Advertisement with Mass Media, Television, Social Media and Pinterest

3.60/5 ★

Read Reviews (2)

"...Neustar powers advanced attribution solution to prove value of advertising on Pinterest. ..." Advanced Customer Analytics
Relationship Marketing

3.32/5 ★

Read Reviews (1)

"...This people-based measurement partnership will help marketers better understand the effectiveness of their digital campaigns and drive greater returns from their marketing investments. ..." Advanced Customer Analytics
PEER EXPERIENCES
Marketing Mix

4.03/5 ★

Read Reviews (2)

"...USAA Gains Analytic Harmony from MMM (Media Mixed Marketing) + A/B Testing Integration...." Advanced Customer Analytics
Advertisement with Mass Media, Television, Social Media and Pinterest

3.60/5 ★

Read Reviews (2)

"...Neustar powers advanced attribution solution to prove value of advertising on Pinterest. ..." Advanced Customer Analytics
Relationship Marketing

3.32/5 ★

Read Reviews (1)

"...This people-based measurement partnership will help marketers better understand the effectiveness of their digital campaigns and drive greater returns from their marketing investments. ..." Advanced Customer Analytics

Based on peer insights

Cuspera recommends Neustar Customer Analytics for

Use Cases Marketing Mix , Advertisement , Relationship Marketing
Medium Mass Media, Television, Social Media
Business Priorities Grow Market Share, Improve ROI
Industries Financial Services, Retail, Media Production

Popular Business Setting

for Neustar Customer Analytics

Top Industries

  • Financial Services
  • Retail
  • Media Production

Popular in

  • Mid Market
  • Small Business

IT and Other Capabilities

for Neustar Customer Analytics

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.02/5 ★

Read Reviews (1)
Data Import

2.50/5 ★

Read Reviews (2)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.02/5 ★

Read Reviews (1)
Data Import

2.50/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

2.85/5 ★

Read Reviews (7)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

2.85/5 ★

Read Reviews (7)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.36/5 ★

Read Reviews (18)
Custom Reports

4.18/5 ★

Read Reviews (20)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.36/5 ★

Read Reviews (18)
Custom Reports

4.18/5 ★

Read Reviews (20)

Software Failure Risk Guidance

?

for Neustar Customer Analytics

Top Failure Risks for Neustar Customer Analytics

Vendor Profile Details

Company Name

Neustar

Company Website

https://www.home.neustar/

HQ Location

21575 Ridgetop Circle, Sterling, VA 20166, US

Employees

1001-5000

Social

Financials

M&A