Upland Kapost Overview

This is a summary of the comprehensive capabilities and benefits of Upland Kapost based on over 980 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Upland Kapost, DivvyHQ Content Marketing, GatherContent, RAD AI, StoryChief, etc., all belong to a category of solutions that help Content Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Upland Kapost is right for your needs? Our Cuspera AI engine can evaluate how Upland Kapost fits your specific business needs, industry, and context. Get your personalized assessment report today.

Upland Kapost supports business activities such as:

  • Content Management
  • Workflow Management
  • Sending & Publishing Communications
  • Collaboration
  • Campaign Management

Upland Kapost can help you with many business goals, such as Increase Sales & Revenue, Improve ROI, Acquire Customers, Launch New Products, Improve Internal Communications, etc. It can help manage these activities if you use E-Mail User Generated Content and Blogs for these needs. As a solution, Upland Kapost's capabilities include Landing Page, Dashboard, Alerts: Popups & Notifications, etc.

Upland Kapost was founded in 2010. Information Technology and Services Vertical is its biggest customer base.

Reviews

"We can easily repurpose and refresh content much faster now that it’s all in one place. Having everything available with a quick search, we can look back at past work and use that as a foundation for new pieces. " - Cristina Schroer

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Upland Kapost solved their Content Marketing needs. Cuspera uses 980 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Marketing needs.

Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities peers achieved using Upland Kapost.

Other priorities:

  • Acquire Customers
  • Launch New Products
  • Improve Internal Communications
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Visibility
  • Establish Thought Leadership
See all business priorities See less business priorities

Use Cases

Peers recommend Content Management , Workflow Management , Sending & Publishing Communications , as the business use cases that they have been most satisfied while using Upland Kapost.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Content Management

4.78/5 ★

Read Reviews (135)

"...This is a great content management tool that helps with project management and content production...."
content curation

3.88/5 ★

Read Reviews (16)

"...Kapost solves many project management aspects of creating marketing content...."
content sharing

4.83/5 ★

Read Reviews (14)

"...Find concealed gaps in your marketing strategies Use advanced filtering and search to update and audit content Manage a custom, unified taxonomy to drive analytics and reporting Create one system of record to handle all content Get Rid of Mismatched Messaging Report on what content is leveraged most by consumer-facing teams Auto-recommend and embed content where your teams are Use trackable Bundles to produce and share a focused content journey Utilize Collections to curate content for partners, sales, and support Create Effective Content Strategies Align campaigns to Timelines to visualize launch dates and key activities Manage permissioning and access to ensure users view only what they require Analyze content through matrices to plan each phase of the consumer journey Create campaigns and assets directly from concepts delivered by success and sales..."
searching for content

4.56/5 ★

Read Reviews (12)

"...It gave a nice client facing interface our clients could use for reviewing and approving content and to see progress...."
content publishing

4.73/5 ★

Read Reviews (10)

"...It allows us to: -scale the production of content with consistent workflows by content type -organize and manage that content by utilizing custom fields and metadata tagging -publish content to a variety of channels from one single platformIt addresses problems around scale, management, organization, and consistent user experience...."
content tracking

3.77/5 ★

Read Reviews (2)

"...As expectation for greater revenue growth required more campaigns and more content, that increased volume required a different process for the development, management, and tracking of content. ..."
Workflow Management

4.82/5 ★

Read Reviews (84)

"...Key features include a marketing calendar, workflows, and analytics, allowing users to store all content types in one place...."
Sending & Publishing Communications with E-Mail, User Generated Content and Blogs

4.14/5 ★

Read Reviews (51)

"...Kapost can manage blog posts, videos, eBooks and white papers, social media posts, presentations and infographics, emails, landing pages and webinars...."
PEER EXPERIENCES
Content Management

4.78/5 ★

Read Reviews (135)

"...This is a great content management tool that helps with project management and content production...." Peer review by User
content curation

4.78/5 ★

Read Reviews (16)

content sharing

4.78/5 ★

Read Reviews (14)

searching for content

4.78/5 ★

Read Reviews (12)

content publishing

4.78/5 ★

Read Reviews (10)

content tracking

4.78/5 ★

Read Reviews (2)

Workflow Management

4.82/5 ★

Read Reviews (84)

"...Key features include a marketing calendar, workflows, and analytics, allowing users to store all content types in one place...." Peer review
Sending & Publishing Communications with E-Mail, User Generated Content and Blogs

4.14/5 ★

Read Reviews (51)

"...Kapost can manage blog posts, videos, eBooks and white papers, social media posts, presentations and infographics, emails, landing pages and webinars...." Peer review

23+ more Business Use Cases

Our AI advisor, Wyz, harnessed 980 insights from peers and experts to help you assess how these Upland Kapost use cases fit your Content Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Cristina Schroer

Marketing Campaign Architect

Greenway Health

We can easily repurpose and refresh content much faster now that it’s all in one place. Having everything available with a quick search, we can look back at past work and use that as a foundation for new pieces. Testimonial By Cristina Schroer

Tiffany Coyle

Digital Marketing Manager

USGBC

It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized. Testimonial By Tiffany Coyle

Jim MacLeod

Director of Creative & Digital Marketing

Extreme Networks

No one asks me where a particular asset is any more. Everyone knows to just check Kapost! Testimonial By Jim MacLeod
CUSTOMERS TESTIMONIALS

Cristina Schroer

Marketing Campaign Architect

Greenway Health

We can easily repurpose and refresh content much faster now that it’s all in one place. Having everything available with a quick search, we can look back at past work and use that as a foundation for new pieces. Testimonial By Cristina Schroer

Tiffany Coyle

Digital Marketing Manager

USGBC

It became apparent early on that Kapost and marketing automation work hand-in-hand, and we can’t do marketing automation without thinking about content marketing. Kapost is the way for us to get organized. Testimonial By Tiffany Coyle

Jim MacLeod

Director of Creative & Digital Marketing

Extreme Networks

No one asks me where a particular asset is any more. Everyone knows to just check Kapost! Testimonial By Jim MacLeod

Case Studies

COMPANY CASE STUDIES
Case Study Datavail

Learn how DatAvail transitioned from content chaos to a content operation with streamlined production and collaboration.

Read More
Case Study Commvault

Commvault used Kapost to bring alignment across their content operation resulting in a 30% increase in web traffic and a 20% increase in deal size.

Read More
Case Study Extreme Networks

Extreme Networks leveraged Kapost during multiple acquisitions to align campaigns and rebrand marketing assets in record time.

Read More

Frequently Asked Questions(FAQ)

for Upland Kapost

What is Upland Kapost?

Upland Kapost is a Content Operations and Marketing platform used by B2B Marketers for building and operationalising content strategy.

What is Upland Kapost used for?

Upland Kapost is a Content Marketing Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Content Management, Workflow Management and Sending & Publishing Communications .

What are the top features of Upland Kapost?

Landing page, Dashboard and Alerts: popups & Notifications are some of the top features of Upland Kapost.

Who uses Upland Kapost?

Upland Kapost is used by Information Technology And Services, Computer Software and Human Resources among other industries.

What are Upland Kapost alternatives?

DivvyHQ Content Marketing, GatherContent, RAD AI and StoryChief are popular alternatives for Upland Kapost.

Where is Upland Kapost located?

Upland Kapost is headquartered at Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788.

Popular Business Setting

for Upland Kapost

Top Industries

  • Information Technology and Services
  • Computer Software
  • Human Resources

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Peers used Upland Kapost to Increase sales & revenue and Improve ROI

Peer and Expert Opinion on Features

for Upland Kapost

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Landing page

4.94/5 ★

Read Reviews (32)
Dashboard

4.90/5 ★

Read Reviews (20)
Alerts: popups & Notifications

2.67/5 ★

Read Reviews (15)
Personalization

4.25/5 ★

Read Reviews (14)
Templates

4.76/5 ★

Read Reviews (13)
FEATURES RATINGS AND REVIEWS
Landing page

4.94/5 ★

Read Reviews (32)
Dashboard

4.90/5 ★

Read Reviews (20)
Alerts: popups & Notifications

2.67/5 ★

Read Reviews (15)
Personalization

4.25/5 ★

Read Reviews (14)
Templates

4.76/5 ★

Read Reviews (13)

IT and Other Capabilities

for Upland Kapost

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.83/5 ★

Read Reviews (40)
Data Import

4.41/5 ★

Read Reviews (63)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.83/5 ★

Read Reviews (40)
Data Import

4.41/5 ★

Read Reviews (63)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.16/5 ★

Read Reviews (3)
24/7 Support

3.74/5 ★

Read Reviews (46)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.16/5 ★

Read Reviews (3)
24/7 Support

3.74/5 ★

Read Reviews (46)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5 ★

Read Reviews (3)
Analytics

4.66/5 ★

Read Reviews (56)
Custom Reports

4.62/5 ★

Read Reviews (156)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5 ★

Read Reviews (3)
Analytics

4.66/5 ★

Read Reviews (56)
Custom Reports

4.62/5 ★

Read Reviews (156)

Software Failure Risk Guidance

?

for Upland Kapost

Overall Risk Meter

Low Medium High

Top Failure Risks for Upland Kapost

Vendor Profile Details

Company Name

Upland Software

Company Website

https://uplandsoftware.com/

Year Founded

2010

HQ Location

Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788

Employees

251-500

Social

Financials

PRIVATE