Custora Platform Overview
This is a summary of the comprehensive capabilities and benefits of Custora Platform based on over 1107 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Custora Platform, Porch Group Media, Lotame, Oracle Advertising, Splunk Enterprise, etc., all belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Custora Platform is right for your needs? Our Cuspera AI engine can evaluate how Custora Platform fits your specific business needs, industry, and context. Get your personalized assessment report today.
Custora Platform supports business activities such as:
- Lifetime Value Management
- Advertisement
- Campaign Management
- Engagement Management
- Competitive Intelligence
Custora Platform can help you with many business goals, such as Increase Customer Life Time Value, Enhance Customer Relationships, Acquire Customers, Improve ROI, Increase Sales & Revenue, etc. It can help manage these activities if you use Website Social Media and E-Mail for these needs. As a solution, Custora Platform's capabilities include Personalization, Micro Customer Segmenting, Dashboard, etc.
Custora Platform Retail Vertical is its biggest customer base.
Reviews
"...Custora enabled us to test campaigns to customers at risk of churning, and email these customers with different value propositions, in order to identify the most impactful combination of message and offer, which we are now automating...." Peer review by Michael Fellner, Director of Retention Marketing, Nasty Gal, Nasty Gal
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Custora Platform solved their Data Management Platform needs. Cuspera uses 1107 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.
Business Priorities
Increase Customer Life Time Value and Enhance Customer Relationships are the most popular business priorities peers achieved using Custora Platform.
Use Cases
Peers recommend Lifetime Value Management , Advertisement , Campaign Management , as the business use cases that they have been most satisfied while using Custora Platform.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Lifetime Value Management |
4.96/5 ★ |
"...Custora enabled us to test campaigns to customers at risk of churning, and email these customers with different value propositions, in order to identify the most impactful combination of message and offer, which we are now automating...." Peer review by Michael Fellner, Director of Retention Marketing, Nasty Gal, Nasty Gal |
| Advertisement with Website and Social Media |
4.86/5 ★ |
"...They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. ..." Customer Analytics Software, Retail Customer Analytics |
| Campaign Management |
4.90/5 ★ |
"...Add in the complexity of designing campaigns and managing across channels and you re left with a complex problem. ..." Churn Prevention |
| campaign analytics |
4.46/5 ★ |
"...Reporting and analytics dashboards are great and allow a team that is resource constrained to quickly gauge status of customer retention...." Peer review by Director in Marketing |
| PEER EXPERIENCES | |
|---|---|
| Lifetime Value Management |
4.96/5 ★ |
"...Custora enabled us to test campaigns to customers at risk of churning, and email these customers with different value propositions, in order to identify the most impactful combination of message and offer, which we are now automating...." Peer review by Michael Fellner, Director of Retention Marketing, Nasty Gal, Nasty Gal |
|
| Advertisement with Website and Social Media |
4.86/5 ★ |
"...They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. ..." Customer Analytics Software, Retail Customer Analytics |
|
| Campaign Management |
4.90/5 ★ |
"...Add in the complexity of designing campaigns and managing across channels and you re left with a complex problem. ..." Churn Prevention |
|
| campaign analytics |
4.90/5 ★ |
33+ more Business Use Cases
Our AI advisor, Wyz, harnessed 1107 insights from peers and experts to help you assess how these Custora Platform use cases fit your Data Management Platform needs.
Frequently Asked Questions(FAQ)
for Custora Platform
What is Custora Platform?
What is Custora Platform used for?
What are the top features of Custora Platform?
What are Custora Platform alternatives?
Where is Custora Platform located?
Popular Business Setting
for Custora Platform
Top Industries
- Retail
Popular in
- Small Business
Peers used Custora Platform to Increase customer life time value and Enhance customer relationships
Custora Platform Alternatives
Peer and Expert Opinion on Features
for Custora Platform
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (47) |
| Micro customer segmenting | Read Reviews (28) |
| Dashboard | Read Reviews (16) |
| Predictive analytics | Read Reviews (12) |
| Calculator | Read Reviews (10) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Personalization | Read Reviews (47) |
| Micro customer segmenting | Read Reviews (28) |
| Dashboard | Read Reviews (16) |
| Predictive analytics | Read Reviews (12) |
| Calculator | Read Reviews (10) |
IT and Other Capabilities
for Custora Platform
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (17) |
| Data Import | Read Reviews (31) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (17) |
| Data Import | Read Reviews (31) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (35) |
| Email Support | Read Reviews (12) |
| Chat Support | Read Reviews (9) |
| Phone Support | Read Reviews (8) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (35) |
| Email Support | Read Reviews (12) |
| Chat Support | Read Reviews (9) |
| Phone Support | Read Reviews (8) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (24) |
| Analytics | Read Reviews (188) |
| Custom Reports | Read Reviews (150) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (24) |
| Analytics | Read Reviews (188) |
| Custom Reports | Read Reviews (150) |
Software Failure Risk Guidance
?for Custora Platform
Overall Risk Meter
Top Failure Risks for Custora Platform
Vendor Profile Details
Company Name
Custora
Company Website
https://www.custora.com/HQ Location
530 7th Ave, New York, 10018, US
Employees
11-50
Social
Financials
SERIES B
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