cuspera logo CUSPERA

Compare Start.io vs OpenX

Comparison Summary

For Start.io vs OpenX comparison, Our AI algorithm looked at 1639 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Start.io and OpenX to solve their respective business needs.

Pros and cons of Start.io and OpenX

Start.io is more suited to businesses that require Advertisement with Mobile and Communication Management with Mobile where as OpenX is focused towards Advertisement and Communication Management .

logo Start.io

Focus area

Software Failure Risk

  • medium

logo OpenX

Focus area

OpenX is better than Start.io for

Software Failure Risk

  • low

About

Mobile Growth Platform that build audience and drive performance

OpenX: Programmatic Advertising | Ad Exchange Network

Age

2010

Financials

SERIES A

Business Need

Total Processes
(we found evidences for)

27

46

Total Goals
(we found evidences for)

5

14

Top Processes

Evidences indicate better relative satisfaction



communication management

sending & publishing communications


engagement management

engaging and following up


competitive intelligence


training & onboarding


segmentation and targeting


sales document management

contract management


international marketing


content management



lead qualification

lead qualification: technographic



social media management

social media analytics


campaign management



merger and acquisition



helpdesk management


category management


revenue cycle management



knowledge management


Top Goals

Goals Achieved

  • Grow market share

  • Increase sales & revenue

  • Improve efficiency

  • Improve ROI

  • Build brand awareness

  • See 2 more
  • Improve ROI

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Improve internal communications

  • Enhance customer relationships

  • Acquire customers

  • Improve digital and social presence

  • Build brand awareness

  • Improve stakeholder relations

  • Improve brand engagement

  • Establish thought leadership

  • Improve efficiency

  • See 11 more

Top Channels

Channels Used

  • mobile

  • mobile app

  • video

  • website

  • social media

  • display advertisement

  • Instagram

  • Facebook

  • Doubleclick

  • games

  • phone calls

  • print media

  • newsletter

  • mass media

  • television

  • e-mail

  • promotions

  • newspaper

  • magazine

  • mobile ads

  • review sites

  • eBay

  • offline

  • channel partners

  • on premises

  • movies

  • point of sale

  • text SMS

  • See 25 more
  • mobile

  • mobile app

  • video

  • website

  • social media

  • display advertisement

  • Instagram

  • Facebook

  • Doubleclick

  • games

  • phone calls

  • print media

  • newsletter

  • mass media

  • television

  • e-mail

  • promotions

  • newspaper

  • magazine

  • mobile ads

  • review sites

  • eBay

  • offline

  • channel partners

  • on premises

  • movies

  • point of sale

  • text SMS

  • See 25 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting