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Compare SAP Emarsys Customer Engagement vs Selligent Marketing Cloud

Comparison Summary

This comparison report of SAP Emarsys Customer Engagement vs. Selligent Marketing Cloud is based on a specific set of business needs and context. The comparison uses 2926 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SAP Emarsys Customer Engagement and Selligent Marketing Cloud

SAP Emarsys Customer Engagement, Selligent Marketing Cloud, Listrak, Cordial Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SAP Emarsys Customer Engagement was founded in 2000. It covers Engagement Management with Omnichannel, Loyalty Management, Communication Management with E-Mail, Digital Marketing with Omnichannel, etc.

Selligent Marketing Cloud was established in 1988. Selligent Marketing Cloud focuses on Digital Marketing with Mobile, Engagement Management with E-Mail, Campaign Management with E-Mail, Competitive Intelligence with E-Mail, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SAP Emarsys Customer Engagement

Focus area

Software Failure Risk

  • low

logo Selligent Marketing Cloud

Focus area

Selligent Marketing Cloud is better than SAP Emarsys Customer Engagement for

Software Failure Risk

  • low

About

Personalized omnichannel experiences that the customers deserve

Marketing Automation to engage customers across all critical channels.

Age

2000

1988

Financials

SERIES B

M&A

Business Need

Total Processes
(we found evidences for)

66

58

Total Goals
(we found evidences for)

14

12

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


loyalty management

customise loyalty program

identify target customers


communication management

sending & publishing communications

tracking & monitoring communications



campaign management

campaign analytics


social media management

social media analytics

engaging on social media


segmentation and targeting


personalized marketing


helpdesk management


lifetime value management



workflow management


training & onboarding


content management


sales document management

contract management

proposal & quote management


social media marketing


customer feedback management

measuring customer satisfaction


contact list management

creating contact list




influencer marketing


conversion management




international marketing


channel management




generation of new leads


lead qualification

lead qualification: technographic


relationship management



competitive intelligence


relationship marketing


touchpoint management


knowledge management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Increase average basket value

  • Improve digital and social presence

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Improve consistency

  • Build brand awareness

  • Grow market share

  • Improve internal communications

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Increase customer life time value

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • Improve efficiency

  • See 9 more

Top Channels

Channels Used

  • e-mail

  • omnichannel

  • mobile

  • mobile app

  • social media

  • website

  • text SMS

  • print media

  • newspaper

  • display advertisement

  • out of home

  • brochure

  • offline

  • user generated content

  • blogs

  • promotions

  • coupons

  • on premises

  • events

  • trade shows

  • review sites

  • Amazon

  • See 19 more
  • e-mail

  • omnichannel

  • mobile

  • mobile app

  • social media

  • website

  • text SMS

  • print media

  • newspaper

  • display advertisement

  • out of home

  • brochure

  • offline

  • user generated content

  • blogs

  • promotions

  • coupons

  • on premises

  • events

  • trade shows

  • review sites

  • Amazon

  • See 19 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting