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Compare Drip vs Klaviyo

Comparison Summary

This comparison report of Drip vs. Klaviyo is based on a specific set of business needs and context. The comparison uses 11665 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Drip and Klaviyo

Drip, Klaviyo, Salesforce Account Engagement (Formerly Pardot), Act-On, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Drip covers Drip Marketing with E-Mail, Workflow Management with E-Mail, Engagement Management with E-Mail, Communication Management with E-Mail, etc.

Klaviyo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Advertisement with E-Mail, etc.

"What we sell you is not only the best quality of spices, but the experience of getting to learn where the spices come from, how they're manufactured, everything that you need to know about the spice. " - Charlie

"Klaviyo is the ESP we needed to grow. We can design and test email flows to welcome new subscribers, show them new products, and keep that strategy synchronized with our Facebook ads. Klaviyo made all of that easy. " - Alex Outlaw

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Drip

Focus area

Drip is better than Klaviyo for

Software Failure Risk

  • low

logo Klaviyo

Focus area

Klaviyo is better than Drip for

Software Failure Risk

  • low

About

The Ecommerce Revenue Engine

Marketing Automation & Email Platform for Ecommerce businesses enabling brand building and sales growth

Age

2011

2012

Financials

M&A

SERIES D

Business Need

Total Processes
(we found evidences for)

95

98

Total Goals
(we found evidences for)

16

18

Top Processes

Evidences indicate better relative satisfaction




engagement management

engaging and following up

engaging with scheduling & cadence


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management



campaign monitoring

campaign analytics


customise loyalty program

identify target customers

track program performance


social media management

social media analytics

managing social media account


training & onboarding


generation of new leads


segmentation and targeting


contact list management


searching for content



personalized marketing


knowledge management



conversion management




sales document management

proposal & quote management

contract management


competitive intelligence



customer feedback management

measuring net promoter score

measuring customer satisfaction


relationship management





lifetime value management




account management




products & pricelist management


proximity marketing


promotion management





social media marketing


community building



lead qualification

lead qualification: technographic




rating and review management


trade show marketing





database marketing


create learning path


courses & assessment

create learning path


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Increase customer life time value

  • Build brand awareness

  • Scale best practices

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Improve internal communications

  • Launch new products

  • Improve efficiency

  • Improve digital and social presence

  • Establish thought leadership

  • See 13 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Increase customer life time value

  • Build brand awareness

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Launch new products

  • Grow market share

  • Improve consistency

  • Improve digital and social presence

  • Increase average basket value

  • Shorten ramp up time

  • Improve stakeholder relations

  • Improve internal communications

  • See 15 more

Top Channels

Channels Used

  • e-mail

  • social media

  • text SMS

  • website

  • offline

  • point of sale

  • promotions

  • newsletter

  • Facebook

  • user generated content

  • blogs

  • phone calls

  • coupons

  • chat

  • mass media

  • trade shows

  • omnichannel

  • mobile

  • Instagram

  • causes and charity

  • games

  • on premises

  • mobile app

  • review sites

  • Amazon

  • See 22 more
  • e-mail

  • social media

  • text SMS

  • website

  • offline

  • point of sale

  • promotions

  • newsletter

  • Facebook

  • user generated content

  • blogs

  • phone calls

  • coupons

  • chat

  • mass media

  • trade shows

  • omnichannel

  • mobile

  • Instagram

  • causes and charity

  • games

  • on premises

  • mobile app

  • review sites

  • Amazon

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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low

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Business Setting